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- Tasks: Lead digital marketing initiatives and enhance client engagement through data-driven strategies.
- Company: Join a top 150 law firm making waves in the professional services sector.
- Benefits: Enjoy flexible working options and a dynamic work environment with growth opportunities.
- Why this job: Make a real impact with your ideas while collaborating with passionate professionals.
- Qualifications: Experience in digital marketing, especially with HubSpot and B2B strategies is essential.
- Other info: Perfect for proactive marketers ready to own a high-impact role.
The predicted salary is between 28800 - 48000 £ per year.
Looking for a digital marketing role where your ideas make a real impact? Our client, a top 150 law firm, are looking for a Digital Marketing Manager to lead strategic marketing initiatives, drive lead generation, and enhance client engagement.
- Develop and execute data-driven marketing strategies using HubSpot.
- Manage and optimise HubSpot CRM and marketing automation tools.
- Design and implement a referral marketing programme.
- Analyse client behaviour and marketing performance to improve and refine campaigns.
- Collaborate with business development and stakeholders to align marketing with other objectives.
- Oversee content marketing, SEO, PPC, and social media campaigns.
- Maintain and improve the firm’s website and digital presence.
Experience in a similar digital marketing role within professional services. Knowledge of HubSpot including automation, lead nurturing, CRM, and analytics. Expertise in B2B marketing, SEO, PPC, email marketing, and social media strategy. Strong analytical and project management skills.
If you’re a proactive digital marketer ready to take ownership of a high-impact role, we’d love to hear from you!
Digital Marketing Manager (SEO/CRM) employer: Flair for Recruitment
Contact Detail:
Flair for Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager (SEO/CRM)
✨Tip Number 1
Familiarise yourself with HubSpot and its features, especially CRM and marketing automation tools. Consider taking a HubSpot certification course to demonstrate your expertise and commitment to potential employers.
✨Tip Number 2
Showcase your analytical skills by preparing case studies or examples of how you've used data to drive marketing decisions in previous roles. Be ready to discuss specific metrics and outcomes during interviews.
✨Tip Number 3
Network with professionals in the legal sector or those who have experience in B2B marketing. Attend industry events or webinars to make connections that could lead to referrals or insider information about the role.
✨Tip Number 4
Prepare to discuss your experience with SEO, PPC, and content marketing strategies. Have examples ready that illustrate your ability to enhance client engagement and lead generation through these channels.
We think you need these skills to ace Digital Marketing Manager (SEO/CRM)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in SEO and CRM. Use specific examples of past campaigns you've managed and the results achieved to demonstrate your impact.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the firm. Discuss how your skills align with their needs, particularly your experience with HubSpot and data-driven marketing strategies.
Showcase Analytical Skills: Since the role requires strong analytical skills, include examples of how you've used data to drive marketing decisions. Mention any tools or methodologies you’ve employed to analyse client behaviour and campaign performance.
Highlight Collaboration Experience: Emphasise your ability to work with various stakeholders. Provide examples of how you've collaborated with business development teams or other departments to achieve marketing objectives.
How to prepare for a job interview at Flair for Recruitment
✨Showcase Your SEO and CRM Knowledge
Make sure to highlight your experience with SEO and CRM tools, especially HubSpot. Be prepared to discuss specific strategies you've implemented in the past and how they drove results.
✨Demonstrate Analytical Skills
Since the role involves analysing client behaviour and marketing performance, come equipped with examples of how you've used data to refine campaigns. Discuss any metrics or KPIs you’ve successfully improved.
✨Prepare for Collaboration Questions
This position requires working closely with business development and other stakeholders. Think of examples where you've successfully collaborated on projects and how you aligned marketing initiatives with broader business goals.
✨Discuss Content Marketing Strategies
Be ready to talk about your approach to content marketing, including how you’ve overseen campaigns across various channels like PPC and social media. Share any successful campaigns you've led and the impact they had.
