Sales Team Lead - SME business

Does this sound like you? You're a Team Lead who understands how SME decision-makers think and knows how to build a sales process that works across both inbound conversion and outbound pipeline development. You're hands-on, close to your team's performance every day, coaching, removing blockers, and holding a high standard. But you think beyond your team too: you'll work with the Head of Sales Operations to shape how the SME sales model evolves as we scale. This role sits at the heart of Flagstone's commercial growth - we're the UK's leading cash platform with £19bn AUA and a clear ambition to reach £50bn by 2028.

What You'll Be Doing

• Team Leadership & Performance
  • Lead a team of Business Development Managers, setting clear expectations, coaching regularly, and creating the conditions for people to perform at their best.
  • Own day-to-day team performance — monitoring pipeline health, conversion rates and activity levels, and stepping in early when something needs to change.
  • Run a consistent team rhythm: stand‑ups, weekly performance reviews, call listening and skills development sessions that keep the team focused and accountable.
  • Support the recruitment, onboarding and development of BDMs, building a team with the capability and culture to sustain high performance over time.
• Sales Execution & Pipeline Management
  • Own your team's pipeline - leads managed with urgency, follow‑up systematic, and opportunities progressed efficiently from first contact to funded account.
  • Work with your team to sharpen the sales approach - sharing what works, identifying where the pitch or process can improve, and building a team that gets better over time.
  • Ensure CRM and sales tooling is used effectively, maintaining accurate records and using data to prioritise effort.
  • Step in on complex or high‑value opportunities where senior involvement improves the client experience or the likelihood of conversion.
• Channel & Outbound Development
  • Take full ownership of building a systematic outbound sales capability within the SME team - this is a new and structurally important motion, and this role is explicitly accountable for establishing it.
  • Design and implement a repeatable outbound process: prospecting cadences, lead qualification frameworks and pipeline governance that enable the team to work effectively across both inbound and proactive pipeline development.
  • Coordinate the outbound motion alongside the new SME Intermediary channel, ensuring direct and intermediary‑sourced leads are managed without duplication and with clear ownership.
  • Scale outbound activity in line with strategy targets - SME outbound is a primary contributor to growing Direct SME AUA from £5.2bn to £8.78bn by 2028.
  • Contribute to the ongoing evolution of the SME sales model, sharing ground‑level insight to inform how we segment, approach and serve clients more effectively.
• Reporting & Commercial Awareness
  • Provide clear, timely reporting to the Head of Sales Operations with a confident view on what is driving results and where the risks and opportunities lie.
  • Maintain a strong understanding of the commercial context - platform positioning, competitive dynamics and the factors that influence SME client decision‑making.

What You'll Bring

• Leadership
  • A track record of leading sales teams in financial services or fintech, improving performance and developing people.
  • Hands‑on and present - invested in your team's success, not just the number.
  • Able to hold a high standard with consistency and care, creating accountability without losing psychological safety.
• Sales & Commercial
  • A strong personal sales foundation - you know what good looks like and can coach others there because you've done it yourself.
  • Confident using data and CRM to manage pipeline and make informed decisions about where to focus effort.
  • Always looking for a better way: someone who brings ideas and challenges assumptions.
• Outbound
  • A proven track record of building systematic outbound sales processes from scratch. This is a core requirement, not a nice‑to‑have.
  • Experience shifting a team from reactive inbound to a blended model - building the process, coaching the behaviours, measuring what matters.
• Market & Audience
  • Experience selling to SME businesses, with an understanding of how business owners approach cash management and what drives their decisions.
  • Familiarity with regulated financial services is a plus - but we care more about your ability to lead than your product knowledge on day one.
• Ways of Working
  • You bring structure and clarity to ambiguity rather than waiting for it.
  • Collaborative, cross‑functional and genuinely ambitious - someone who sees this role as a real stepping stone.

How we reward you:

• Competitive bonus scheme - designed to reward and recognise high performance.
• Flexible benefits budget - a pot to fund meaningful benefits for you, whether it's hormone or fertility testing, cancer screening, neuro‑diversity coaching or something that matters for you.
• A range of salary sacrifice options to help you make tax efficient savings on electric cars, nursery schemes, home and tech goods.
• Around the World scheme - 3 months work from anywhere scheme.
• Mental wellbeing support – Access therapy and mental health sessions through Spill.
• Learning and development – £1,000 personal development budget to help you grow in your role.
• Private health care - Enjoy all the benefits AXA has to offer, including reduced gym memberships and medical history disregarded.
• Medical cash plan - To help you with the costs of dental and optical expenses.
• Life insurance and Income Protection- four times your annual salary for peace of mind.
• Matched pension contributions up to 5%.
• 25 days holiday - plus bank holidays, well‑being days and volunteering days.
• Enhanced Parental Leave – enhanced maternity, paternity and adoption pay.

All are welcome.