At a Glance
- Tasks: Lead marketing strategy and execution across multiple channels for a growing e-commerce brand.
- Company: Join FIXRA, a dynamic e-commerce company revolutionising the automotive parts market.
- Benefits: Enjoy hybrid working, free lunches, company events, and a competitive salary.
- Other info: Opportunity for career growth and to shape the future of our brand.
- Why this job: Make a real impact in a fast-paced environment while driving innovation in digital marketing.
- Qualifications: 3-7 years in e-commerce marketing with strong cross-channel experience required.
The predicted salary is between 40000 - 55000 € per year.
FIXRA is a rapidly growing e-commerce company specialising in car parts and accessories. With a diverse and expanding product portfolio, a loyal customer base, and sales across multiple platforms - including Amazon and our own DTC website - we're driving innovation in the automotive and home improvement e-commerce space.
What you'll own:
- Marketing strategy and channel mix across paid search, paid shopping, SEO, email, content, and CRO. A detailed marketing plan is already in development - your job is to take ownership, refine it, and drive execution.
- The agency relationship. We're appointing a specialist paid media agency. You'll select them with us, set their KPIs, hold them accountable, and translate their work back to the business.
- Management of our Digital Marketing Executive, who handles day-to-day execution across paid, email, and feed work. You set priorities and remove blockers.
- Measurement and reporting. Our analytics setup needs work - too much traffic is currently unattributed. You'll own the fix and build a reliable reporting cadence connecting marketing activity to revenue and margin.
- Product feed strategy. With over 7,000 SKUs, our Google Merchant feed is a competitive asset that's under-optimized. You'll own bucketing, custom labels, and attribute strategy - the Digital Marketing Executive handles day-to-day maintenance.
- Email and CRM strategy. Klaviyo is under-built relative to its potential. You'll grow it from a small channel into one contributing 15-25% of revenue.
- Brand and content direction. As we mature, we need clearer positioning and a content strategy fit for the authority we're building.
What you'll need:
- 3-7 years in e-commerce digital marketing, with at least one role at a manager or senior executive level where you held cross-channel responsibility. Pure single-channel specialist backgrounds will struggle in this role.
- A commercial mindset. You should be comfortable talking about contribution margin, customer LTV, and unit economics - not just CPCs and ROAS.
- Working literacy across Google Ads, Google Merchant Center, GA4, Search Console, Klaviyo, Shopify, and a feed management tool. You don't need to be expert in any single one - you need to hold specialists accountable.
- Experience managing agencies and direct reports. You've set KPIs, run reviews, and held people to deliverables.
- Direct, constructive communication. You'll push back on agencies, suppliers, and internal stakeholders when something isn't right - in a way that builds relationships rather than burning them.
- E-commerce experience essential. Auto industry experience helpful but not required.
Benefits:
- Free On-site Parking
- Company Events & Parties
- Complimentary Team Lunch every 6 weeks
- Hybrid Working - WFH 1 day a week
- 3:30pm Friday Finishes Throughout the year
- Fruit provided & fully stocked soft drinks fridge
- Employee Discount
- Casual Dress
- Company Pension
Detail Permanent / Full-Time Role
Salary: £40-55k depending on experience
Reports to: the CEO. Manages the Digital Marketing Executive.
Job location: Hemel Hempstead, Hertfordshire, HP2 7DU, United Kingdom
Marketing Manager in Hemel Hempstead employer: FIXRA
FIXRA is an exceptional employer that fosters a dynamic and innovative work culture, perfect for those looking to make a significant impact in the e-commerce sector. With a strong focus on employee growth, we offer opportunities for professional development, hybrid working arrangements, and a supportive environment that values collaboration and creativity. Located in Hemel Hempstead, our team enjoys a range of benefits including free on-site parking, regular company events, and a casual dress code, making it an attractive place for passionate marketing professionals to thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in Hemel Hempstead
✨Tip Number 1
Network like a pro! Reach out to your connections in the e-commerce and marketing space. Attend industry events or webinars, and don’t be shy about introducing yourself. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects and successes. This is your chance to demonstrate your expertise in digital marketing strategies and how you can drive results.
✨Tip Number 3
Prepare for interviews by researching FIXRA and its competitors. Understand their marketing strategies and think about how you can contribute to their growth. Tailor your answers to show that you’re not just a fit for the role, but also passionate about their mission.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of our team at StudySmarter. Don’t miss out on this opportunity!
We think you need these skills to ace Marketing Manager in Hemel Hempstead
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Marketing Manager. Highlight your e-commerce experience and any relevant achievements that showcase your ability to drive marketing strategies and manage teams.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for FIXRA. Mention specific experiences that align with the job description, especially around managing agencies and driving digital marketing success.
Showcase Your Analytical Skills:Since measurement and reporting are key parts of the role, be sure to include examples of how you've used analytics to inform marketing decisions in the past. This will show us you can tackle the challenges we face.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at FIXRA
✨Know Your Numbers
Make sure you’re comfortable discussing key metrics like contribution margin, customer LTV, and unit economics. Brush up on these concepts before the interview, as they’ll likely come up when discussing your commercial mindset.
✨Showcase Your E-commerce Savvy
Prepare examples from your past roles that highlight your experience in e-commerce digital marketing. Be ready to discuss how you've managed cross-channel strategies and the impact of your decisions on revenue and growth.
✨Demonstrate Leadership Skills
Think about your experience managing teams and agencies. Be prepared to share specific instances where you set KPIs, held team members accountable, and navigated challenges while maintaining strong relationships.
✨Familiarise Yourself with Tools
Get a good grasp of the tools mentioned in the job description, like Google Ads, GA4, and Klaviyo. Even if you're not an expert, being able to discuss how you’ve used these tools or similar ones will show your readiness for the role.
