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- Tasks: Manage digital campaigns, optimise ads, and analyse performance to boost online sales.
- Company: Join FIXRA, a fast-growing e-commerce brand in car parts and DIY essentials.
- Benefits: Enjoy a competitive salary, flexible work environment, and opportunities for professional growth.
- Why this job: Make a real impact in a dynamic team while shaping our digital marketing strategy.
- Qualifications: 3-5 years in digital marketing with expertise in PPC, SEO, and analytics required.
- Other info: Ideal for self-starters eager to thrive in a collaborative, fast-paced setting.
The predicted salary is between 36000 - 42000 £ per year.
About us: FIXRA is a rapidly growing e-commerce company specialising in car parts and DIY essentials. With a diverse and expanding product portfolio, a loyal customer base, and sales across multiple platforms - including Amazon and our own DTC website - we’re driving innovation in the automotive and home improvement e-commerce space.
We’re looking for a Digital Marketing Manager to help boost our online presence, drive engagement, and grow sales through digital channels. This role is ideal for someone with a passion for e-commerce, digital content, PPC, SEO and performance marketing, who is ready to roll up their sleeves and make a real impact.
Key Responsibilities:
- Digital Campaign Support: Assist with the setup, management, and optimisation of paid campaigns (Google Ads, Meta, TikTok, etc.), helping to drive traffic and sales.
- Campaign Oversight: Oversee all Google advertising campaigns, including budget management, strategy refinement, and optimisation to ensure the most effective use of resources.
- Data-Driven Decision Making: Utilise qualitative and quantitative data to inform strategic decisions, ensuring continuous improvement in campaign performance.
- SEO Strategy Development: Implement on-page SEO improvements (titles, meta descriptions, product copy) and help with keyword research.
- Performance Monitoring: Use analytics tools (e.g., Google Analytics, Meta Ads Manager) to monitor campaign results and social engagement, providing insights and recommendations for improvement.
- Keyword and Market Analysis: Conduct in-depth keyword research and market analysis to identify opportunities for growth and increased market share.
- Reporting and Communication: Manage internal reporting on campaign performance, delivering clear and insightful analysis to key stakeholders.
- Cross-Functional Collaboration: Work closely with other departments to align marketing strategies with overall business objectives and drive cohesive brand messaging.
- Trend Spotting: Stay up to date with digital trends and competitor activity, identifying opportunities for content and campaign ideas.
Qualifications and Experience:
- Experience: 3 - 5 years of hands-on experience in PPC, SEO, digital marketing, and social media role with a proven track record of leading successful campaigns.
- Technical Expertise: Deep understanding of Google Ads, Meta Business Suite, Klaviyo, and Shopify.
- Analytical Skills: Proficient in data analysis, keyword research, and performance analysis, with the ability to translate data into actionable strategies.
- Organised & Proactive: You can juggle multiple tasks, hit deadlines, and take initiative when spotting opportunities to improve performance.
- Communication: Excellent written, verbal, and visual communication skills, with the ability to present complex information in a clear and concise manner.
- Initiative: Self-starter with a results-driven attitude and a strong work ethic, capable of working independently and managing multiple projects simultaneously.
- Team Player: You're collaborative, open to feedback, and keen to grow your skills in a fast-paced environment.
This is a great opportunity to join a growing brand and play a hands-on role in shaping its digital voice and performance. If you’re excited about e-commerce, digital marketing, and building an engaged online community, we’d love to hear from you.
Salary £42,000 - £50,000 per year, depending on experience.
E-commerce & Digital Marketing Manager employer: FIXRA
Contact Detail:
FIXRA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land E-commerce & Digital Marketing Manager
✨Tip Number 1
Familiarise yourself with FIXRA's product range and their unique selling points. Understanding the specifics of car parts and DIY essentials will help you tailor your digital marketing strategies effectively.
✨Tip Number 2
Stay updated on the latest trends in e-commerce and digital marketing, particularly in the automotive sector. This knowledge will allow you to propose innovative ideas that align with FIXRA's goals and demonstrate your passion for the industry.
✨Tip Number 3
Prepare to discuss your experience with specific tools mentioned in the job description, like Google Ads and Meta Business Suite. Being able to share successful campaigns you've managed using these platforms will showcase your technical expertise.
✨Tip Number 4
Highlight your analytical skills by preparing examples of how you've used data to drive marketing decisions in previous roles. This will demonstrate your ability to make data-driven choices, which is crucial for the role at FIXRA.
We think you need these skills to ace E-commerce & Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in e-commerce, digital marketing, PPC, and SEO. Use specific examples of successful campaigns you've managed to demonstrate your expertise.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and e-commerce. Mention how your skills align with FIXRA's goals and how you can contribute to their growth.
Showcase Analytical Skills: In your application, emphasise your analytical skills by providing examples of how you've used data to drive decisions in past roles. This is crucial for the data-driven decision-making aspect of the job.
Highlight Collaboration Experience: Since the role involves cross-functional collaboration, include examples of how you've successfully worked with other teams to achieve marketing objectives. This will show your ability to work well in a team environment.
How to prepare for a job interview at FIXRA
✨Showcase Your Digital Marketing Knowledge
Be prepared to discuss your experience with PPC, SEO, and social media marketing. Highlight specific campaigns you've managed, the tools you used, and the results achieved. This will demonstrate your hands-on expertise and understanding of the digital landscape.
✨Prepare for Data-Driven Discussions
Since the role involves data analysis, come equipped with examples of how you've used data to inform marketing strategies. Be ready to explain how you monitor campaign performance and make adjustments based on analytics.
✨Demonstrate Your Organisational Skills
The job requires juggling multiple tasks and meeting deadlines. Share examples of how you've successfully managed various projects simultaneously, showcasing your ability to stay organised and proactive in a fast-paced environment.
✨Emphasise Team Collaboration
As a Digital Marketing Manager, you'll need to work closely with other departments. Discuss your experience in cross-functional collaboration and how you've aligned marketing strategies with broader business objectives to drive cohesive messaging.
