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- Tasks: Manage digital campaigns, optimise ads, and analyse performance to boost online sales.
- Company: Join FIXRA, a fast-growing e-commerce brand in car parts and DIY essentials.
- Benefits: Enjoy a competitive salary, flexible work options, and opportunities for professional growth.
- Why this job: Make a real impact in a dynamic environment while shaping our digital marketing strategy.
- Qualifications: 3-5 years in digital marketing with expertise in PPC, SEO, and analytics required.
- Other info: Be part of a collaborative team that values innovation and creativity.
The predicted salary is between 36000 - 60000 £ per year.
About us: FIXRA is a rapidly growing e-commerce company specialising in car parts and DIY essentials. With a diverse and expanding product portfolio, a loyal customer base, and sales across multiple platforms - including Amazon and our own DTC website - we’re driving innovation in the automotive and home improvement e-commerce space.
We’re looking for a Digital Marketing Manager to help boost our online presence, drive engagement, and grow sales through digital channels. This role is ideal for someone with a passion for e-commerce, digital content, PPC, SEO and performance marketing, who is ready to roll up their sleeves and make a real impact.
Key Responsibilities:
- Digital Campaign Support: Assist with the setup, management, and optimisation of paid campaigns (Google Ads, Meta, TikTok, etc.), helping to drive traffic and sales.
- Campaign Oversight: Oversee all Google advertising campaigns, including budget management, strategy refinement, and optimisation to ensure the most effective use of resources.
- Data-Driven Decision Making: Utilise qualitative and quantitative data to inform strategic decisions, ensuring continuous improvement in campaign performance.
- SEO Strategy Development: Implement on-page SEO improvements (titles, meta descriptions, product copy) and help with keyword research.
- Performance Monitoring: Use analytics tools (e.g., Google Analytics, Meta Ads Manager) to monitor campaign results and social engagement, providing insights and recommendations for improvement.
- Keyword and Market Analysis: Conduct in-depth keyword research and market analysis to identify opportunities for growth and increased market share.
- Reporting and Communication: Manage internal reporting on campaign performance, delivering clear and insightful analysis to key stakeholders.
- Cross-Functional Collaboration: Work closely with other departments to align marketing strategies with overall business objectives and drive cohesive brand messaging.
- Trend Spotting: Stay up to date with digital trends and competitor activity, identifying opportunities for content and campaign ideas.
Qualifications and Experience:
- Experience: 3 - 5 years of hands-on experience in PPC, SEO, digital marketing, and social media role with a proven track record of leading successful campaigns.
- Technical Expertise: Deep understanding of Google Ads, Meta Business Suite, Klaviyo, and Shopify.
- Analytical Skills: Proficient in data analysis, keyword research, and performance analysis, with the ability to translate data into actionable strategies.
- Organised & Proactive: You can juggle multiple tasks, hit deadlines, and take initiative when spotting opportunities to improve performance.
- Communication: Excellent written, verbal, and visual communication skills, with the ability to present complex information in a clear and concise manner.
- Initiative: Self-starter with a results-driven attitude and a strong work ethic, capable of working independently and managing multiple projects simultaneously.
- Team Player: You’re collaborative, open to feedback, and keen to grow your skills in a fast-paced environment.
This is a great opportunity to join a growing brand and play a hands-on role in shaping its digital voice and performance. If you’re excited about e-commerce, digital marketing, and building an engaged online community, we’d love to hear from you.
Salary £42,000 - £50,000 per year, depending on experience.
E-commerce & Digital Marketing Manager employer: FIXRA
Contact Detail:
FIXRA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land E-commerce & Digital Marketing Manager
✨Tip Number 1
Familiarise yourself with FIXRA's product range and their unique selling points. Understanding what makes their car parts and DIY essentials stand out will help you tailor your approach during interviews and discussions.
✨Tip Number 2
Stay updated on the latest trends in e-commerce and digital marketing, especially within the automotive and home improvement sectors. This knowledge will not only impress during interviews but also demonstrate your passion for the industry.
✨Tip Number 3
Prepare to discuss specific examples of successful PPC and SEO campaigns you've managed in the past. Highlighting measurable results will showcase your expertise and ability to drive performance, which is crucial for this role.
✨Tip Number 4
Network with professionals in the e-commerce and digital marketing fields. Engaging with others in the industry can provide valuable insights and potentially lead to referrals, increasing your chances of landing the job at FIXRA.
We think you need these skills to ace E-commerce & Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in e-commerce and digital marketing. Focus on your achievements in PPC, SEO, and campaign management to align with FIXRA's requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and e-commerce. Mention specific campaigns you've managed and the results achieved, demonstrating your ability to drive engagement and sales.
Showcase Analytical Skills: In your application, emphasise your analytical skills by providing examples of how you've used data to inform marketing strategies. Highlight any tools you are proficient in, such as Google Analytics or Meta Ads Manager.
Demonstrate Team Collaboration: Include examples of how you've worked collaboratively with other departments to achieve marketing goals. This will show that you can align marketing strategies with overall business objectives, which is crucial for the role.
How to prepare for a job interview at FIXRA
✨Showcase Your Digital Marketing Knowledge
Make sure to brush up on the latest trends in digital marketing, especially in PPC and SEO. Be prepared to discuss specific campaigns you've managed and the results they achieved, as this will demonstrate your hands-on experience.
✨Prepare for Data-Driven Discussions
Since the role involves data analysis, come ready to talk about how you've used analytics tools like Google Analytics or Meta Ads Manager in past roles. Highlight any key insights you've derived from data and how they influenced your marketing strategies.
✨Demonstrate Your Organisational Skills
The job requires juggling multiple tasks and meeting deadlines. Share examples of how you've successfully managed various projects simultaneously, showcasing your ability to stay organised and proactive in a fast-paced environment.
✨Emphasise Team Collaboration
As a Digital Marketing Manager, you'll need to work closely with other departments. Prepare to discuss how you've collaborated with cross-functional teams in the past, and be ready to share your approach to aligning marketing strategies with overall business objectives.
