Senior Product Marketing Manager in London

Senior Product Marketing Manager in London

London Full-Time 60000 - 80000 £ / year (est.) No working from home possible
Fivetran, Inc.

At a Glance

  • Tasks: Lead product launches and drive growth through strategic messaging and cross-functional collaboration.
  • Company: Join Fivetran, a pioneering tech company making data access as easy as electricity.
  • Benefits: Enjoy 100% employer-paid medical insurance, generous PTO, and professional development opportunities.
  • Other info: Hybrid work model with a vibrant team culture and excellent career growth potential.
  • Why this job: Be at the forefront of data innovation and make a real impact in a dynamic environment.
  • Qualifications: 5-8+ years in product marketing with strong communication and project management skills.

The predicted salary is between 60000 - 80000 £ per year.

From Fivetran's founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We're proud that more organizations continue to leverage our technology every day to become truly data‐driven.

About the Role

We are looking for a Product Marketing Manager to join our Product + Portfolio Marketing team. This is a highly versatile, cross‐functional role designed for a strong generalist who thrives on variety. You'll move fluidly across product launches and adoption, strategic ad‐hoc work, messaging and positioning across both Enterprise and Commercial segments, and integrated campaigns, plugging into the priorities that matter most as the business evolves.

You'll partner closely with Product, Sales, Sales Engineering, Demand Generation, ABM, and the broader Marketing team to ensure our messaging lands, our launches drive sustained adoption and growth, and our priority areas get the attention they deserve. You'll engage personas spanning data engineers and architects to data and AI leaders, CDOs, and CIOs.

This is a full‐time position based out of our London office. Our hybrid work model offers a blend of remote flexibility and in‐person collaboration, including two days in the office each week.

What You'll Do:

  • Product Launches, Adoption & Growth: Lead and contribute to product launches across the Fivetran portfolio, owning messaging, positioning, launch assets, and cross‐functional coordination from kickoff through post‐launch. Go beyond launch to drive adoption and growth, partnering with Product, Sales, and Marketing to ensure new and existing capabilities get used, expanded, and renewed. Translate technical capabilities into clear customer value.
  • Messaging & Positioning: Develop and refine messaging across products, use cases, and segments, with a particular focus on enterprise messaging as a company‐wide priority. Ensure our story is consistent across web, sales, campaigns, and analyst‐facing materials, and validate messaging with customers, sales, and the field.
  • Strategic Projects & Cross‐Coverage: Step into high‐priority strategic projects as they emerge, including narrative development and coverage across the team as priorities shift. Operate as a true generalist, ramping quickly into unfamiliar areas and bringing structure to ambiguous problems.
  • Campaigns & Channel Partnership: Partner with Demand Generation, ABM, and Digital teams to bring messaging to life across channels. Ensure regional relevance and channel fit across both EMEA and global programs.
  • Sales Partnership & Enablement: Work closely with sales leaders and sellers globally to ensure messaging is adopted in the field, gather feedback from real customer conversations, and partner with enablement to deliver assets sellers actually use. Ground positioning in what's happening in the field through ongoing research.
  • Cross‐Functional Collaboration: Serve as connective tissue between Product, Sales, Marketing, and Enablement. Align stakeholders on priorities, messaging, and timelines across multiple workstreams at once.

Skills We're Looking For:

  • 5‐8+ years of experience in product marketing or a related GTM function, ideally at a B2B data or enterprise SaaS company.
  • Demonstrated range across product launches, adoption and growth motions, messaging, campaigns, and strategic narrative work, with a track record of moving between workstreams without losing quality.
  • Strong understanding of Enterprise and Commercial segments, plus working knowledge of channels like ABM, SEO/SEM, and demand generation.
  • Ability to develop compelling outcome‐based narratives that connect technical capabilities to business value for both technical and executive audiences.
  • Comfort working with Product to translate roadmap into customer‐facing value, and with Sales to ensure messaging is adopted and iterated on in the field.
  • Exceptional written and verbal communication skills, with the ability to adapt messaging for different personas, segments, and channels.
  • Strong project management skills and the ability to juggle multiple priorities in a fast‐moving environment.
  • A data‐driven mindset, comfortable using win/loss data, pipeline metrics, customer research, and content performance to inform decisions.
  • Familiarity leveraging AI tools to accelerate research, drafting, and analysis, with a strong sense for when to use them and when human judgment is required.
  • Familiarity with the modern data ecosystem, including data integration, cloud data warehouses, data lakes, and emerging AI and analytics use cases.
  • Based in London, with comfort partnering across regions globally.

Perks and Benefits

  • 100% employer‐paid medical insurance.
  • Generous paid time‐off policy (PTO), plus paid sick time, inclusive parental leave policy, holidays, and volunteer days off.
  • Professional development and training opportunities.
  • Company virtual happy hours, free food, and fun team‐building activities.
  • Monthly cell phone stipend.
  • Access to an innovative mental health support platform that offers personalized care and resources in areas such as therapy, coaching, and self‐guided mindfulness exercises for all covered employees and their covered dependents.

We are committed to ensuring that all candidates have an equal opportunity to participate in our interview process. If you require accommodations at any stage of the process due to a disability, medical condition, or any other circumstance, please don't hesitate to submit your request by filling out this form. We will work with you to provide reasonable accommodations to facilitate your participation and ensure a fair and accessible interview experience. Your request and any information provided will be kept confidential and will not impact your candidacy. We look forward to hearing from you and accommodating your needs to the best of our ability.

Senior Product Marketing Manager in London employer: Fivetran, Inc.

Fivetran is an exceptional employer that prioritises employee well-being and professional growth, offering a hybrid work model that fosters collaboration while providing flexibility. With generous benefits including 100% employer-paid medical insurance, a robust paid time-off policy, and access to innovative mental health support, Fivetran cultivates a supportive work culture where employees can thrive. Located in London, the company encourages cross-functional teamwork and offers opportunities for meaningful contributions in a dynamic, data-driven environment.

Fivetran, Inc.

Contact Details:

Fivetran, Inc. Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Product Marketing Manager in London

Tip Number 1

Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.

Tip Number 2

Prepare for interviews by researching the company and its products. Knowing Fivetran's mission and how you can contribute will make you stand out.

Tip Number 3

Practice your pitch! Be ready to explain how your experience aligns with the role of Senior Product Marketing Manager. Keep it concise and impactful.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed and shows you're genuinely interested in joining us.

We think you need these skills to ace Senior Product Marketing Manager in London

Product Marketing
Go-to-Market Strategy
Cross-Functional Collaboration
Messaging Development
Project Management
Data-Driven Decision Making
Enterprise SaaS Knowledge

Some tips for your application 🫡

Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Product Marketing Manager role. Highlight your experience in product launches and messaging, as these are key aspects of the job. We want to see how your skills align with our mission at Fivetran!

Showcase Your Versatility:This role is all about variety, so don’t hesitate to share examples of how you've successfully juggled multiple projects or adapted to new challenges. We love seeing candidates who can thrive in a fast-paced environment like ours!

Communicate Clearly:Your written communication skills are crucial for this position. Make sure your application is clear, concise, and free of jargon. We want to see how well you can translate complex ideas into simple, engaging narratives that resonate with different audiences.

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets the attention it deserves. Plus, it shows us you're keen on joining our team at Fivetran!

How to prepare for a job interview at Fivetran, Inc.

Know Your Product Inside Out

Before the interview, make sure you have a solid understanding of Fivetran's products and how they fit into the data ecosystem. Familiarise yourself with their features, benefits, and the value they provide to customers. This will help you articulate how your experience aligns with their mission to simplify data access.

Prepare for Cross-Functional Collaboration Questions

Given the role's emphasis on collaboration across teams, be ready to discuss your past experiences working with product, sales, and marketing teams. Think of specific examples where you successfully navigated cross-functional projects and how you ensured alignment on messaging and priorities.

Showcase Your Data-Driven Mindset

Fivetran values a data-driven approach, so come prepared to discuss how you've used metrics and customer feedback to inform your marketing strategies. Highlight any tools or methodologies you've employed to analyse performance and drive decision-making in your previous roles.

Tailor Your Messaging for Different Personas

Since you'll be engaging with a variety of personas, from data engineers to CDOs, practice adapting your communication style. Prepare examples of how you've crafted messaging that resonates with different audiences, ensuring you can demonstrate your ability to connect technical capabilities to business value.