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- Tasks: Lead a dynamic sales team to boost membership and revenue at Fitness First.
- Company: Fitness First is dedicated to transforming lives through health and fitness with enthusiasm and energy.
- Benefits: Enjoy a competitive bonus scheme, discounts, and a free gym membership for you and your family.
- Why this job: Join us to inspire others while developing your leadership skills in a vibrant community.
- Qualifications: Passion for sales and fitness, with strong leadership and communication skills required.
- Other info: Opportunity for professional development and career advancement in a supportive environment.
The predicted salary is between 36000 - 60000 £ per year.
If you are a passionate and results-driven leader with a commitment to excellence and a drive to foster a vibrant community, we would love to hear from you. Join us in making a transformative impact on the lives of our members!
At Fitness First, we are passionate about health and fitness and its transformative effect on our lives. We bring enthusiasm, energy, fun, and dedication to everything we do, inspiring others to discover their own passion for health and fitness. We are seeking a dynamic and results-driven Sales Manager to join our team and drive our membership growth and revenue.
Job Purpose:
As the Sales Manager, your primary objective is to drive both unit and revenue sales performance, supporting the club's positive Net Member Movement requirement. You will provide regular updates, support, guidance, and strategy to engage and upskill the team to achieve new joiner targets with quality memberships. Through effective leadership and sales integrity, you will ensure all prospects and members receive an exceptional joiner experience. In the absence of the General Manager and other Heads of Departments, you will also take on Duty Manager responsibilities, ensuring operational standards, health & safety, and the commercial performance of the club.
Key Responsibilities:
- Sales and Member Engagement: Manage new appointments/tours, customizing each interaction and conducting structured communication. Follow up with no-shows and non-joiners to address concerns and re-book appointments. Evaluate and adjust sales strategy and activity based on performance trends. Confirm next day's appointments with a personalized approach to minimize cancellations. Plan and execute 'call drives' to proactively reach out to potential prospects and schedule appointments. Capture data and outcomes of calls, appointments, and tours using company systems.
- Lead Generation and Conversion: Explore new lead generation avenues, such as corporate partnerships and community events. Execute a detailed plan to surpass sales targets by converting leads into quality, loyal members. Ensure exceptional service to enhance the joiner experience and encourage referrals.
- Team Development and Training: Conduct regular meetings to coach, motivate, and develop the team. Provide instant feedback to team members who do not offer exceptional service. Guide new joiners towards personalized 1-1 sessions or group exercise classes. Provide comprehensive training on the 'Joiner Experience' focusing on personalized tours.
- Operational Excellence: Uphold operational excellence in all interactions. Always adhere to company policy and procedures.
- Duty Management: Ensure a great welcome and experience for every member at every opportunity. Deliver an excellent joiner experience and tour every time for every guest. Steer members to GX classes and book 1-1 sessions. Maintain high standards of cleanliness and hygiene in the club. Lead on the safety of the club, ensuring compliance with all regulations. Ensure all staff are clear on their responsibilities and tasks per shift. Deliver duty management with 100% consistency, including opening/closing duties and compliance.
What’s in it for you:
- Bonus Scheme: Competitive bonus structure based on club performance and individual KPIs.
- Benefit Portal: Access to a comprehensive benefits portal offering significant discounts on various products and services.
- Health and Wellness: Complimentary gym membership for you and discount for family member.
- Professional Development: Opportunities for ongoing professional development and career advancement.
Sales Manager employer: Fitness First Ltd
Contact Detail:
Fitness First Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager
✨Tip Number 1
Familiarise yourself with Fitness First's values and mission. Understanding their passion for health and fitness will help you align your approach during interviews, showcasing how your personal beliefs resonate with their culture.
✨Tip Number 2
Prepare to discuss specific sales strategies you've successfully implemented in the past. Highlighting your experience in driving membership growth and revenue will demonstrate your capability to meet their expectations as a Sales Manager.
✨Tip Number 3
Showcase your leadership skills by preparing examples of how you've motivated and developed teams in previous roles. This will be crucial, as the role involves coaching and guiding team members to achieve sales targets.
✨Tip Number 4
Research current trends in the fitness industry and be ready to discuss how you can leverage these insights to enhance member engagement and retention. This knowledge will set you apart as a candidate who is proactive and informed.
We think you need these skills to ace Sales Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales management and team leadership. Use specific examples that demonstrate your ability to drive membership growth and engage with members effectively.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for health and fitness, as well as your commitment to providing exceptional service. Mention how your skills align with the responsibilities of the Sales Manager role at Fitness First.
Showcase Leadership Skills: In your application, emphasise your leadership experience and ability to motivate a team. Provide examples of how you've successfully coached team members or improved sales performance in previous roles.
Highlight Customer Engagement Strategies: Discuss any innovative strategies you've implemented to enhance customer engagement and retention. This could include lead generation techniques or personalised member experiences that have led to increased sales.
How to prepare for a job interview at Fitness First Ltd
✨Show Your Passion for Fitness
Fitness First is all about health and fitness, so make sure to express your enthusiasm for the industry. Share personal stories or experiences that highlight your commitment to fitness and how it has transformed your life.
✨Demonstrate Leadership Skills
As a Sales Manager, you'll need to lead a team effectively. Prepare examples of how you've motivated and developed teams in the past. Discuss specific strategies you've used to drive performance and achieve sales targets.
✨Prepare for Sales Scenarios
Expect to discuss your approach to managing sales appointments and handling objections. Be ready to role-play scenarios where you convert leads into members, showcasing your ability to provide an exceptional joiner experience.
✨Understand Operational Excellence
Familiarise yourself with the operational standards expected at Fitness First. Be prepared to discuss how you would uphold these standards and ensure compliance with health and safety regulations while delivering excellent service.
