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- Tasks: Own our social media presence and create engaging content across platforms.
- Company: Join a vibrant fashion brand that values creativity and community.
- Benefits: Flexible hours, creative freedom, and opportunities for growth.
- Why this job: Shape the brand's voice and connect with a passionate audience.
- Qualifications: 1-2 years in social media or content creation, strong editing skills.
- Other info: Be part of a dynamic team driving innovative social strategies.
The predicted salary is between 30000 - 42000 £ per year.
We are looking for a social-native creator who can take ownership of our social media presence across Instagram, TikTok, Snapchat, and our broadcast channels. You will build a highly engaged community, shape the voice of the brand online, and play a key role in growing our organic reach. You will work closely with our Head of Brand to bring our vision to life across all channels.
A large part of our content comes from influencers and creators; your role is to brief them properly, select the right content, and elevate it; while also contributing your own ideas and producing original content with the team.
Channel Vision and Planning- Work with Head of Brand to build a unified vision for all social channels that aligns with the Brand’s overall strategy.
- Shape content calendars that align with product launches, campaigns, and seasonal moments.
- Propose new formats and content pillars to support long-term brand building.
- Help define the overall direction for organic social in each key market.
- Edit and transform influencer-created content into strong, high-performing TikToks and Reels.
- Bring your own creative ideas for product moments, storytelling, BTS, try-ons, and launches.
- Film in-house content and attend shoots or events when needed.
- Write caption copy and ensure every piece of content matches Fitjeans' visual identity and tone.
- Manage all daily posting and scheduling across Instagram, TikTok, and potentially other channels such as Pinterest, Youtube, Reddit, etc.
- Build and nurture a strong community through comments, DMs, replies, reshares, and conversations.
- Grow and manage our Instagram Broadcast Channel, ensuring it stays active, exciting, and valuable for the audience.
- Identify community opportunities, recurring formats, and ways to make followers feel closer to the brand.
- Keep a consistent pulse on platform culture and leverage trends to create content that drives reach and engagement.
- Collaborate with the Influencer team to create clear, aesthetic briefs for influencers and creators.
- Ensure they understand our positioning, styling, and brand identity.
- Select the best incoming content, request improvements when needed, and elevate raw UGC into polished assets.
- Collaborate with creators on ideas, product highlights, and storytelling angles.
- Track engagement, reach, and growth weekly.
- Identify what types of content drive the strongest community response.
- Provide insights to improve future creative decisions.
You are perfect for this if:
- You have 1-2 plus years of experience in social media or content creation within a fashion or fitness ecommerce brand.
- You are a creator at heart and understand what makes TikTok and Instagram content perform.
- You know how to build an engaged community, not just post into a feed.
- You have strong editing skills with experience using social editing tools such as CapCut and Canva and have a strong eye for detail.
- You are proactive, ideas-driven, and love bringing new concepts to the table.
- You enjoy working with influencers and shaping their content to fit the brand.
- You are social-native and understand the language, humor, and trends of the platforms.
- A visibly more engaged social community that interacts daily.
- Strong growth in our Instagram Broadcast Channel participation.
- A consistent flow of high-quality content across channels.
- Better storytelling and more personality in our organic social.
- Better influencer output thanks to strong briefing and direction.
- A clear channel vision that guides long-term growth and engagement.
Social Media & Content Executive in Leicester employer: FITJEANS
Contact Detail:
FITJEANS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media & Content Executive in Leicester
✨Tip Number 1
Get social! Start engaging with brands and creators on platforms like Instagram and TikTok. Comment on their posts, share your thoughts, and show them you’re genuinely interested in their content. This can help you get noticed and build connections before you even apply.
✨Tip Number 2
Show off your skills! Create a portfolio of your best social media work. Whether it’s content you’ve created or campaigns you’ve managed, having a visual showcase will make you stand out. Don’t forget to include links to your own social profiles where you’ve built a community!
✨Tip Number 3
Network like a pro! Attend industry events, webinars, or even local meetups related to social media and content creation. Meeting people in the field can lead to job opportunities and insider tips that you won’t find anywhere else.
✨Tip Number 4
Apply through our website! We love seeing passionate candidates who are eager to join our team. Tailor your application to highlight your social media experience and how you can contribute to building our brand’s community. Let’s make magic happen together!
We think you need these skills to ace Social Media & Content Executive in Leicester
Some tips for your application 🫡
Show Your Social Skills: Make sure to highlight your experience with social media and content creation. We want to see how you've built communities and engaged audiences, so share specific examples of your work on platforms like Instagram and TikTok.
Be Creative in Your Approach: Don’t just stick to the basics! Bring your unique ideas to the table. We love creativity, so if you have any innovative concepts or content formats that you've tried before, let us know!
Tailor Your Application: Read through the job description carefully and align your application with our needs. Use the same language and tone we use in the job posting to show that you understand our brand voice.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures it gets into the right hands quickly!
How to prepare for a job interview at FITJEANS
✨Know Your Platforms
Before the interview, dive deep into Instagram, TikTok, and Snapchat. Familiarise yourself with current trends, popular content formats, and what makes posts successful on each platform. This will show that you’re not just a user but a savvy creator who understands the nuances of each channel.
✨Showcase Your Creativity
Prepare a portfolio of your best work that highlights your editing skills and original content ideas. Include examples of influencer collaborations you've managed or content you've created that aligns with brand identity. This will demonstrate your ability to elevate content and bring fresh concepts to the table.
✨Engagement is Key
Be ready to discuss how you've built and nurtured online communities in the past. Share specific strategies you've used to engage followers, respond to comments, and create conversations. This will illustrate your understanding of community management and your proactive approach.
✨Understand the Brand
Research StudySmarter and its brand voice thoroughly. Think about how you can align your creative ideas with their vision and values. During the interview, share your thoughts on potential content pillars or campaign ideas that could enhance their social media presence, showing that you’re already thinking like a part of the team.