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- Tasks: Own our social media presence and create engaging content across platforms.
- Company: Join a dynamic fashion brand that values creativity and community.
- Benefits: Flexible hours, creative freedom, and opportunities for growth.
- Why this job: Shape the brand's voice and connect with a vibrant online community.
- Qualifications: 1-2 years in social media or content creation, especially in fashion or fitness.
- Other info: Be part of a fun team that thrives on innovation and collaboration.
The predicted salary is between 30000 - 42000 £ per year.
We are looking for a social-native creator who can take ownership of our social media presence across Instagram, TikTok, Snapchat, and our broadcast channels. You will build a highly engaged community, shape the voice of the brand online, and play a key role in growing our organic reach. You will work closely with our Head of Brand to bring our vision to life across all channels.
A large part of our content comes from influencers and creators; your role is to brief them properly, select the right content, and elevate it; while also contributing your own ideas and producing original content with the team.
Channel Vision and Planning- Work with Head of Brand to build a unified vision for all social channels that aligns with the Brand’s overall strategy.
- Shape content calendars that align with product launches, campaigns, and seasonal moments.
- Propose new formats and content pillars to support long-term brand building.
- Help define the overall direction for organic social in each key market.
- Edit and transform influencer-created content into strong, high-performing TikToks and Reels.
- Bring your own creative ideas for product moments, storytelling, BTS, try-ons, and launches.
- Film in-house content and attend shoots or events when needed.
- Write caption copy and ensure every piece of content matches Fitjeans' visual identity and tone.
- Manage all daily posting and scheduling across Instagram, TikTok, and potentially other channels such as Pinterest, Youtube, Reddit, etc.
- Build and nurture a strong community through comments, DMs, replies, reshares, and conversations.
- Grow and manage our Instagram Broadcast Channel, ensuring it stays active, exciting, and valuable for the audience.
- Identify community opportunities, recurring formats, and ways to make followers feel closer to the brand.
- Keep a consistent pulse on platform culture and leverage trends to create content that drives reach and engagement.
- Collaborate with the Influencer team to create clear, aesthetic briefs for influencers and creators.
- Ensure they understand our positioning, styling, and brand identity.
- Select the best incoming content, request improvements when needed, and elevate raw UGC into polished assets.
- Collaborate with creators on ideas, product highlights, and storytelling angles.
- Track engagement, reach, and growth weekly.
- Identify what types of content drive the strongest community response.
- Provide insights to improve future creative decisions.
You are perfect for this if:
- You have 1-2 plus years of experience in social media or content creation within a fashion or fitness ecommerce brand.
- You are a creator at heart and understand what makes TikTok and Instagram content perform.
- You know how to build an engaged community, not just post into a feed.
- You have strong editing skills with experience using social editing tools such as CapCut and Canva and have a strong eye for detail.
- You are proactive, ideas-driven, and love bringing new concepts to the table.
- You enjoy working with influencers and shaping their content to fit the brand.
- You are social-native and understand the language, humor, and trends of the platforms.
- A visibly more engaged social community that interacts daily.
- Strong growth in our Instagram Broadcast Channel participation.
- A consistent flow of high-quality content across channels.
- Better storytelling and more personality in our organic social.
- Better influencer output thanks to strong briefing and direction.
- A clear channel vision that guides long-term growth and engagement.
Social Media & Content Executive in Edinburgh employer: FITJEANS
Contact Detail:
FITJEANS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media & Content Executive in Edinburgh
✨Tip Number 1
Get your social media game on point! Before you even think about applying, make sure your own profiles are looking sharp. Show off your creativity and engagement skills by posting content that reflects the vibe of the brand you're aiming for.
✨Tip Number 2
Network like a pro! Connect with people in the industry on platforms like LinkedIn or Instagram. Engage with their content, slide into DMs, and don’t be shy to ask for advice or insights about the role. You never know who might help you land that interview!
✨Tip Number 3
Show us what you've got! When you get the chance to interview, come prepared with examples of your work. Bring along a portfolio of your best content, especially anything that showcases your editing skills and community-building efforts. We love seeing your creativity in action!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our team. Don’t forget to tailor your application to highlight how you can contribute to our social media vision!
We think you need these skills to ace Social Media & Content Executive in Edinburgh
Some tips for your application 🫡
Show Your Creative Side: When you're applying, let your creativity shine through! Share examples of your past work or projects that showcase your skills in social media and content creation. We want to see how you can bring our brand's voice to life!
Tailor Your Application: Make sure to customise your application for the Social Media & Content Executive role. Highlight your experience with platforms like Instagram and TikTok, and explain how you've built engaged communities in the past. We love seeing how you align with our vision!
Be Authentic: We’re looking for someone who’s genuine and understands the social-native culture. Use your own voice in your application – it’s a chance to show us who you are and how you connect with audiences. Don’t be afraid to inject some personality!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates. Plus, it shows you’re keen on joining the StudySmarter team!
How to prepare for a job interview at FITJEANS
✨Know Your Platforms
Before the interview, dive deep into the social media platforms mentioned in the job description. Familiarise yourself with current trends, popular content formats, and what makes posts successful on Instagram, TikTok, and Snapchat. This will show that you’re not just a user but a savvy creator who understands the nuances of each platform.
✨Showcase Your Creativity
Prepare a portfolio or examples of your previous work that highlight your editing skills and creative ideas. Bring along content you've created or transformed, especially if it aligns with fashion or fitness. This will give the interviewers a tangible sense of your style and capabilities.
✨Engagement is Key
Be ready to discuss how you've built and nurtured online communities in the past. Share specific strategies you’ve used to engage followers, respond to comments, and create conversations. This will demonstrate your understanding of community management and your proactive approach.
✨Understand the Brand Voice
Research the brand thoroughly before your interview. Understand their tone, style, and audience. Be prepared to discuss how you would shape their voice across different channels and how you can elevate influencer content to fit their identity. This shows that you’re not just looking for any job, but that you’re genuinely interested in contributing to their brand.