At a Glance
- Tasks: Support email and SMS campaigns, analyse performance, and create engaging content.
- Company: Join a leading fashion brand committed to innovation and inclusivity.
- Benefits: Enjoy hybrid working, summer Fridays, and career development support.
- Other info: Collaborative culture with opportunities for personal and professional growth.
- Why this job: Gain hands-on experience in a fast-paced environment while driving real business growth.
- Qualifications: Recent graduate or 1+ year experience in email marketing, detail-oriented and analytical.
The predicted salary is between 30000 - 42000 £ per year.
Email is one of our most powerful revenue channels, and as we continue to grow, we are looking for an ambitious CRM Assistant to help drive performance across email and SMS. Reporting to the Email Marketing Manager, you will support the planning, building and optimisation of campaigns that engage our existing customers, hit commercial targets, and strengthen long‐term loyalty. You will gain hands‐on experience across campaign execution, segmentation, testing and performance analysis, learning how to balance creativity with commercial results. We are looking for someone analytical, detail‐oriented and eager to develop their channel expertise, with a strong instinct for what makes compelling, on‐brand communication. Collaboration is key, so you will work closely with creative, trading and digital teams to deliver engaging campaigns that convert.
The Responsibilities
- Assist the Email Marketing Manager in planning and briefing email and SMS campaigns.
- Generate on‐brand copy for email and SMS campaigns using AI tools.
- Build complete email campaigns (HTML, links, dynamic content, audience, scenario etc.) using Bloomreach ESP/CDP and deploy.
- Complete weekly and monthly reporting and analysis of campaigns/database for insight building and channel optimisation.
- Work with email service provider to ensure best practice is being followed.
- Assist Email Marketing Manager on channel projects.
- Stay abreast of competitor email activity and industry enhancements to ensure FitFlop are at the forefront of email marketing and new technologies.
The Person
- Recent graduate with/or someone with 1 year + experience of email marketing within fashion retail or the footwear industry.
- Must be detail‐oriented, deadline driven, and able to multi-task with solid organizational and time management skills.
- Highly analytical with good excel reporting skills and strong ability in writing clear and informed insights.
- Must be able to craft precise AI prompts that generate accurate, on‐brand copy, and confidently refine outputs to ensure they align with brand tone of voice.
- Experience using an ESP essential, CDP preferred.
- Basic understanding of HTML principles.
- Good understanding of email marketing best practice.
- Experience of working within a fast‐paced environment, and adhering to competing deadlines and priorities.
- Hard working, self‐motivated, calm under pressure and enjoys working within a team to deliver business growth.
The Benefits
- Hybrid and flexible working hours.
- Summer Fridays (6 1⁄2 days in July and August on Fridays).
- A day off for your Birthday.
- Work from anywhere for 2 weeks.
- WorkPlace Nursery (salary sacrifice scheme to save money on your nursery fees).
- Career development allowance (Personal allowance to use on career development).
- Private health care and/or dental care (provided by AXA and DenPlan).
- Socials organised by Wellbeing and Feel Good group.
FitFlop is an equal opportunities employer. We are committed to creating a diverse and inclusive workplace where everyone feels valued, respected, and supported. We welcome applications from people of all backgrounds, regardless of age, gender identity, sexual orientation, disability, neurodivergence, ethnicity, religion or belief, or any other characteristic protected by law. We actively encourage neurodivergent candidates and individuals with disabilities to apply. If you require any reasonable adjustments during the application or interview process, please let us know. We are committed to providing an accessible and supportive recruitment experience.
CRM Assistant in London employer: FitFlop
At FitFlop, we pride ourselves on being an excellent employer, offering a vibrant work culture that fosters creativity and collaboration. As a CRM Assistant, you'll enjoy flexible working hours, unique benefits like Summer Fridays, and a commitment to your professional growth through our career development allowance. Join us in a supportive environment where diversity is celebrated, and every team member's contribution is valued.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Assistant in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal project that highlights your email marketing expertise. This could be a mock campaign or a case study that demonstrates your analytical abilities and creativity.
✨Tip Number 3
Prepare for interviews by researching the company and its email campaigns. Be ready to discuss what you admire about their approach and how you can contribute to their success. Tailor your answers to show you're a perfect fit for the CRM Assistant role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team at FitFlop.
We think you need these skills to ace CRM Assistant in London
Some tips for your application 🫡
Show Your Passion for Email Marketing:When you're writing your application, let us see your enthusiasm for email marketing! Share any relevant experiences or projects you've worked on that highlight your interest in this area. We love candidates who are eager to learn and grow with us.
Be Detail-Oriented:As a CRM Assistant, attention to detail is key. Make sure your application is free from typos and errors. Double-check your formatting and ensure everything is clear and concise. This will show us that you can handle the precision required in email campaigns.
Tailor Your Application:Don’t just send a generic application! Take the time to tailor your CV and cover letter to fit the role. Highlight your skills in analytics, copywriting, and any experience with email service providers. We want to see how you can contribute to our team specifically.
Apply Through Our Website:We encourage you to apply through our website for the best chance of being noticed. It’s super easy and ensures your application goes directly to our hiring team. Plus, you’ll get to explore more about us and what we stand for!
How to prepare for a job interview at FitFlop
✨Know Your Email Marketing Basics
Before the interview, brush up on your email marketing knowledge. Understand key concepts like segmentation, A/B testing, and campaign optimisation. This will show that you're not just a recent graduate but someone who is genuinely interested in the field.
✨Showcase Your Analytical Skills
Prepare to discuss any past experiences where you've used data to drive decisions. Bring examples of how you’ve analysed campaign performance or used Excel for reporting. This will demonstrate your analytical mindset, which is crucial for the CRM Assistant role.
✨Craft Compelling Copy
Since you'll be generating on-brand copy, practice writing short email snippets that reflect the brand's tone. You might even want to bring a few examples to the interview. This will highlight your ability to create engaging content that resonates with customers.
✨Emphasise Team Collaboration
Be ready to talk about your experience working in teams. Share specific instances where collaboration led to successful outcomes. FitFlop values teamwork, so showing that you can work well with others will make you a strong candidate.
