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- Tasks: Lead innovative email campaigns and optimise performance for EMEA marketing teams.
- Company: Join Fitch Group, a global leader in financial insights with over 100 years of experience.
- Benefits: Enjoy hybrid work, comprehensive healthcare, and generous parental leave policies.
- Why this job: Be part of a collaborative culture that values your input and fosters continuous learning.
- Qualifications: 3+ years of Marketo experience; certification preferred; detail-oriented and adaptable.
- Other info: Opportunity to make a real impact in a supportive and inclusive environment.
The predicted salary is between 36000 - 60000 £ per year.
Fitch Group is currently seeking an Email Campaigns Manager based out of our London office. As a leading, global financial information services provider, Fitch Group delivers vital credit and risk insights, robust data, and dynamic tools to champion more efficient, transparent financial markets.
About the Team: You’ll be part of a global centralised shared ‘centre of excellence’ service function supporting Fitch Group businesses maximise its email channel. Based in London, primarily focusing on supporting EMEA programs/stakeholders.
How You’ll Make an Impact:
- Partner with marketing teams across EMEA to develop and implement innovative, integrated email programs that build awareness, drive demand and generate leads.
- Lead the technical execution of email marketing programs (trigger-based automations, nurtures, ABM), including audience segmentation, robust testing, deployment and continuous optimisation.
- Take responsibility for the QA and activation stage to ensure user-built email programs meet internal standards.
- Measure and monitor ongoing email campaign performance – providing insights to internal stakeholders, marketers and direct team.
- Act as an email campaigns subject matter expert, providing hands-on support, guidance and coaching to our global Marketo user base.
- Help provide strategic direction and governance to enforce company email marketing protocols and processes.
You May be a Good Fit if:
- At least 3 years of proven experience working with the Marketo platform, encompassing database management, campaign execution, and reporting.
- Marketo MCE certification preferred.
- Experience in email campaign set up, testing and deployment in a fast-paced environment.
- Self-starter with an excellent eye for detail.
- Able to self-check own work as well as others to avoid errors.
- Be adaptable - flexible, resilient and able to adjust to changes in the work environment or shifting priorities.
What Would Make You Stand Out:
- Be calm under pressure, whilst methodical and logical in your approach.
- Ability to build and develop strong relationships with key users and stakeholders.
- Manage the delivery of tasks and campaigns to tight deadlines.
- Demonstrate a proactive mindset – able to foresee potential issues or challenges that affect campaigns or processes and recommend solutions.
- Proven ability to transform existing processes, abstract requirements into comprehensive, practical email program solutions.
Why Choose Fitch:
- Hybrid Work Environment: 3 days a week in the office, with the option to work from home the other two days of the week.
- A Culture of Learning & Mobility: Dedicated trainings, leadership development and mentorship programs designed to ensure that your time at Fitch will be a continuous learning opportunity.
- Investing in Your Future: Retirement planning and tuition reimbursement programs that empower you to achieve your short and long-term goals.
- Promoting Health & Wellbeing: Comprehensive healthcare offerings that enable physical, mental, financial, social, and occupational wellbeing.
- Supportive Parenting Policies: Family-friendly policies, including a generous global parental leave plan, designed to help you balance career and family life effectively.
- Inclusive Work Environment: A collaborative workplace where all voices are valued, with Employee Resource Groups that unite and empower our colleagues around the globe.
- Dedication to Giving Back: Paid volunteer days, matched funding for donations and ample opportunities to volunteer in your community.
Fitch is committed to providing global securities markets with objective, timely, independent and forward-looking credit opinions. To protect Fitch’s credibility and reputation, our employees must take every precaution to avoid conflicts of interest or any appearance of a conflict of interest.
Fitch is proud to be an Equal Opportunity and Affirmative Action Employer. We evaluate qualified applicants without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, disability, protected veteran status, and other statuses protected by law.
Email Campaigns Manager employer: Fitch Group
Contact Detail:
Fitch Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Email Campaigns Manager
✨Tip Number 1
Familiarise yourself with the Marketo platform if you haven't already. Since the role requires at least 3 years of experience with Marketo, being able to discuss specific features and functionalities during your interview will demonstrate your expertise and readiness for the position.
✨Tip Number 2
Showcase your ability to work under pressure by preparing examples from your past experiences. Highlight situations where you successfully managed tight deadlines or overcame challenges in email campaign execution, as this will resonate well with the hiring team.
✨Tip Number 3
Build a solid understanding of Fitch Group's values and culture. During your conversations, reference how your personal values align with their commitment to credibility, independence, and transparency, which will help you stand out as a candidate who fits well within their team.
✨Tip Number 4
Prepare to discuss your approach to audience segmentation and campaign optimisation. Be ready to share specific strategies you've used in previous roles to improve email performance, as this will showcase your analytical skills and proactive mindset.
We think you need these skills to ace Email Campaigns Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Email Campaigns Manager position at Fitch Group. Understand the key responsibilities and required skills, especially those related to Marketo and email campaign management.
Tailor Your CV: Customise your CV to highlight relevant experience in email marketing, particularly with the Marketo platform. Emphasise your achievements in previous roles that align with the responsibilities outlined in the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for email marketing and your understanding of Fitch Group's mission. Mention specific examples of how you've successfully managed email campaigns and contributed to team success in the past.
Highlight Your Soft Skills: In your application, don't forget to mention your soft skills such as adaptability, attention to detail, and ability to work under pressure. These traits are essential for the dynamic environment at Fitch Group and should be clearly articulated.
How to prepare for a job interview at Fitch Group
✨Showcase Your Marketo Expertise
Since the role requires at least 3 years of experience with the Marketo platform, be prepared to discuss specific campaigns you've managed. Highlight your technical skills in database management and campaign execution, and if you have your Marketo MCE certification, make sure to mention it!
✨Demonstrate Your Attention to Detail
Fitch Group values a keen eye for detail, so be ready to provide examples of how you've ensured quality assurance in your previous email campaigns. Discuss any processes you’ve implemented to avoid errors and improve campaign performance.
✨Emphasise Your Adaptability
The fast-paced environment at Fitch Group means that adaptability is key. Prepare to share instances where you've successfully adjusted to changing priorities or tackled unexpected challenges in your previous roles.
✨Build Relationships with Stakeholders
As you'll be partnering with marketing teams across EMEA, it's crucial to demonstrate your ability to build strong relationships. Share examples of how you've collaborated with stakeholders in the past and how you plan to foster these connections at Fitch.
