Chief Marketing Officer

Are You Looking for an Exciting, Rewarding Opportunity With a Company That Truly Wants You to Fulfil Your Potential?

\”Believing there is opportunity is the first step in seeing those opportunities.\”

Fit4Life Academy has already made waves in the fitness education space—licensing independent gym owners across the UK to deliver fully accredited Level 3 Fitness Diplomas from within their own facilities. We’ve built the systems, the automation, the branding, and the reach.

Now, we’re taking the next leap.

We’re building a truly innovative, category-defining wellness app with global reach.

We are now looking for a strategic, creative, and execution-driven CMO to lead brand, growth, and retention—owning the entire marketing ecosystem from launch through scale.

About the Role

This is a founding-level opportunity. You’ll work directly with the Director to define and implement a brand-led go-to-market strategy, sharpen user personas, and lead paid, organic, and referral growth from Day 1.

Key Responsibilities:

• Build and execute the full go-to-market launch
• Own messaging, funnel structure, and content strategy
• Oversee paid social, referral, influencer, and UGC campaigns
• Collaborate on app onboarding flows and UX to boost conversion and LTV
• Set up retention, CRM, and re-engagement strategies
• Work cross-functionally with product and design teams
• Build and lead a lean, high-performing marketing team

Who You Are:

• A senior-level marketer or performance-focused CMO with experience scaling consumer apps
• Deeply brand-driven but with tactical knowledge of paid growth, content, and virality
• Passionate about health, wellness, and building something that matters
• Comfortable in early-stage chaos and confident taking ownership
• Based in Europe or India (remote-first is fine)

Equity & Compensation

• Founding role with 3% equity
• Monthly payment (negotiable depending on experience/scope)
• Remote-first with flexible hours
• Full pitch deck, brand strategy notes, and prototype walkthrough shared post-NDA

\”Confidence is important because it is a positive energy. Emitting it to others will result in others emitting it back to you.\”

We’re building something meaningful—designed to improve lives, build momentum, and redefine wellness through world-class UX and human-first brand design.

If you’re a visionary and executor who wants to build a globally loved brand from the ground up—apply now.

Please include your portfolio, LinkedIn, and any relevant case studies or growth results with your application.

Look forward to speaking with you,

Luke – Director

Fit4Life Academy

Job Type: Full-time, Founding Role (Equity-Based)

Work Location: Remote

Equity Offered: 3% Founder-Level Shares + Monthly Project Payment