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- Tasks: Lead app marketing campaigns, analyse performance, and optimise strategies for global reach.
- Company: Join a dynamic fintech company expanding into new markets across Europe and Asia.
- Benefits: Enjoy hybrid working, competitive salary, and the chance to make a real impact.
- Why this job: Be part of an innovative team driving app growth in exciting global markets.
- Qualifications: Minimum 2 years experience in Google UAC and social media ad management required.
- Other info: This is an urgent role; immediate start preferred.
The predicted salary is between 48000 - 52000 £ per year.
This exciting role is available immediately, and we’re keen to hear from candidates who match the job description and can start ASAP.
Our client is a medium sized fintech with offices in London, Europe, the Middle East and Asia. This role is working for their FinTech App. To continue their growth as they enter new global markets, they are seeking a hands-on Performance specialist (App focussed), who has strong paid search (Google UAC) and paid social skills within Apps.
You will be setting up campaigns, testing ideas and analysing performance. The App Marketing Manager will focus on in-app performance, expand marketing reach through new global markets and develop localisation campaigns.
Key responsibilities include:
- Analysis of campaign performance, providing insights to further optimize campaigns.
- Drive both strategic planning and hands-on execution of campaigns, with a focus on scalability and effectiveness.
- Test new channels and ad formats, creative strategy to scale campaigns.
Requirements:
- 2 years minimum experience in campaign setup - Google UAC/Meta setup for APP - managing Google AdWords, Meta Ads, YouTube, etc.
- Experience with Apple Search Ads campaigns, including analysis and testing.
- Detailed understanding of the platforms for analytics & testing, knowing how the platforms work and how to execute.
- Experience setting up, managing, and scaling app channels, such as TikTok, WhatsApp, Facebook, Instagram, X (Twitter), mobile ad networks, etc.
Analysis Manager Network Planning employer: fishtank
Contact Detail:
fishtank Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Analysis Manager Network Planning
✨Tip Number 1
Familiarise yourself with the latest trends in app marketing, especially around Google UAC and paid social strategies. This will not only help you during interviews but also show your genuine interest in the role.
✨Tip Number 2
Network with professionals in the fintech and app marketing sectors. Attend relevant webinars or local meetups to connect with industry insiders who might provide insights or even referrals for the position.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past, focusing on your analytical skills and how you've optimised performance. Be ready to share metrics that demonstrate your success.
✨Tip Number 4
Stay updated on the latest features and updates from platforms like Google Ads and Meta. Being knowledgeable about new tools and capabilities can set you apart as a candidate who is proactive and well-informed.
We think you need these skills to ace Analysis Manager Network Planning
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in app marketing, particularly with Google UAC and paid social campaigns. Use specific metrics to demonstrate your success in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for fintech and app marketing. Mention your hands-on experience with campaign setup and performance analysis, and how you can contribute to the company's growth in new markets.
Showcase Your Analytical Skills: In your application, emphasise your ability to analyse campaign performance and provide actionable insights. Include examples of how you've optimised campaigns in the past based on data-driven decisions.
Highlight Global Market Experience: If you have experience working in or with global markets, make sure to mention it. Discuss any localisation campaigns you've developed and how they contributed to the success of previous projects.
How to prepare for a job interview at fishtank
✨Showcase Your Technical Skills
Make sure to highlight your experience with Google UAC, Meta Ads, and other app marketing platforms. Be prepared to discuss specific campaigns you've managed, the strategies you employed, and the results you achieved.
✨Demonstrate Analytical Thinking
Since the role involves analysing campaign performance, be ready to explain how you approach data analysis. Share examples of how you've used insights to optimise campaigns and drive better results.
✨Discuss Global Market Strategies
As the company is expanding into new global markets, talk about any relevant experience you have in localisation campaigns. Discuss how you adapt marketing strategies for different regions and cultures.
✨Prepare for Hands-On Scenarios
Expect to be asked about your hands-on experience in setting up and managing campaigns. Prepare to discuss specific tools and techniques you use for testing and scaling campaigns effectively.
