Marketing Technology Analyst

Marketing Technology Analyst

Full-Time 40000 - 50000 £ / year (est.) Home office (partial)
Fisher Investments

At a Glance

  • Tasks: Manage marketing tools and platforms, ensuring quality and coordination across teams.
  • Company: Fisher Investments, an inclusive employer prioritising client-first service.
  • Benefits: Top-tier health plans, 28 days leave, gym subsidy, and retirement contributions.
  • Other info: Collaborative environment with ongoing training and employee appreciation events.
  • Why this job: Join a dynamic team driving global marketing growth with innovative tech solutions.
  • Qualifications: 3+ years in marketing tech, strong skills in JavaScript, HTML, and analytics tools.

The predicted salary is between 40000 - 50000 £ per year.

This job is with Fisher Investments, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community.

Do you have experience driving multinational growth by creating unique solutions in the martech and adtech space? If so, this MarTech Analyst opportunity may be the perfect fit for you.

The Opportunity:

As a Marketing Technology Analyst, you will help with the coordination and daily management of marketing tools and platforms used by the marketing department. Reporting to the Marketing Technology Manager, you will coordinate the efforts between marketing and third-party contractors, consultants and internal IT staff to complete projects according to plan. You will work with management and marketing channels to establish a project's goals and oversee quality control throughout its life cycle.

The Day-to-Day:

  • Help with ongoing monitoring and enhancements of platforms/tools in the Marketing technology stack, including cross platform integrations and managing technical vendors.
  • Configure advertising and marketing technology platforms to support global marketing measurement and activation across digital marketing experiences.
  • Communicate business enhancements and modifications - verbally or through written documentation - to senior management, peers, staff and other employees so that issues and solutions are understood.
  • Capture and document requirements for system enhancements from global marketing team.
  • Conduct trainings and provide technical expertise and support for global marketing.
  • Ensure quality, uptime and accuracy of tech stack.

Qualifications:

  • 3+ years of professional experience in marketing technology or IT; Bachelor's degree or equivalent combination of education and experience.
  • Hands-on experience with web analytics, digital content management and marketing automation tools.
  • Ability to write and troubleshoot JavaScript, HTML and CSS.
  • Familiarity with web debugging tools, CMS, Analytics, A/B testing tools, TMS, Manual/Automated QC, Ad Tech platforms (Facebook for Business, Google Adwords, Tealium).
  • Familiarity with Excel, macros, and SQL scripting/editing.

Why Fisher Investments Europe:

The global Fisher organisation distinguishes itself by putting clients first, providing unmatched service, and taking a personalised approach to investing. You can feel confident knowing that we align with our clients' best interests by using a simple and transparent fee structure and recognised European custodians.

It's the people that make the Fisher purpose possible, and to help our employees meet their long-term goals, we offer an array of benefits, including:

  • 100% paid premiums for our top-tier supplemental medical, dental and annual health screening plans for employees and their qualified dependents.
  • 28 days annual leave, with the ability to purchase up to 3 additional days per year, plus up to 8 paid holidays.
  • Enhanced maternity pay package with 16 weeks' top up to full base pay for eligible employees.
  • $10,000 fertility, hormonal health and family-forming benefit.
  • A retirement pension plan, featuring a 9% company contribution of base pay with an additional company match of up to 5% of base pay on personal contributions.
  • Gym subsidy of up to £50 per month.
  • Employee Assistance Program and other emotional wellbeing services.
  • A collaborative working environment that practises ongoing training, educational support and employee appreciation events.

This is an in-office role. Based on your role, tenure, and performance eligibility you may have the opportunity to participate in our hybrid work from home program. This program is subject to change.

Fisher Investments Europe is an equal opportunity employer.

Fisher Investments

Contact Details:

Fisher Investments Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Marketing Technology Analyst

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Fisher Investments and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Fisher Investments are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Fisher Investments on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Fisher Investments. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Marketing Technology Analyst

Marketing Technology
Ad Tech
Web Analytics
Digital Content Management
Marketing Automation Tools
JavaScript
HTML

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Fisher Investments. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Fisher Investments:Show us that you’ve done your homework! In your application, briefly mention what you admire about Fisher Investments’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Fisher Investments

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Fisher Investments will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Fisher Investments, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.