Retail Sales Manager

Retail Sales Manager

Full-Time 21500 - 24500 £ / year (est.) On-site
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At a Glance

  • Tasks: Manage retail accounts, build relationships, and achieve sales targets in your city.
  • Company: Join Firstunion, a dynamic player in the vape and electronics industry.
  • Benefits: Enjoy competitive salary, uncapped commission, and performance bonuses.
  • Other info: Must have a valid UK driving licence and access to a vehicle.
  • Why this job: Great opportunity to grow your sales skills and make an impact in a vibrant market.
  • Qualifications: 1+ years in field sales; experience in FMCG or retail preferred.

The predicted salary is between 21500 - 24500 £ per year.

1 day ago Be among the first 25 applicants

This range is provided by Firstunion. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Job Title: Field Sales Executive (Vape Retail)

Locations: Glasgow, Sheffield, Birmingham, London (Covering designated city territories)

Employment Type: Full-time

Salary Structure: Competitive Base Salary + Uncapped Commission & Performance Bonuses

Key Responsibilities

  • Territory Management: Prospect, identify, and onboard new retail accounts (e.g., convenience stores, vape shops, supermarkets) within assigned cities.
  • Relationship Building: Conduct regular store visits to train staff, execute merchandising, and gather market feedback to inform product strategy.
  • Sales Target Achievement: Meet monthly KPIs for new store activations, revenue growth, and inventory sell-through.
  • Reporting: analyze personal sales data, and submit weekly progress reports.
  • Brand Advocacy: Represent the brand at local trade events and coordinate in-store promotions/sampling.

Right to Work: Must hold valid UK work authorization.

Transportation: Full UK driving licence and access to a personal vehicle (fuel allowance provided). Preference given to candidates with own vehicles.

Experience:

  • 1+ years in field sales, FMCG, or retail; vape/electronics industry experience highly preferred.
  • Proven track record in B2B sales, negotiation, and territory growth.

Skills:

  • Fluent English (oral/written); additional languages a plus.
  • Tech-savvy (Microsoft Office).
  • Self-motivated with ability to work autonomously.
  • Base Salary: £25,000 - £28,000 annually (experience-dependent).
  • Commission: Uncapped bonuses based on new account acquisition, revenue targets, and market penetration.

Seniority level

  • Seniority level

    Entry level

Employment type

  • Employment type

    Full-time

Job function

  • Industries

    Appliances, Electrical, and Electronics Manufacturing and Tobacco Manufacturing

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Retail Sales Manager employer: Firstunion

Firstunion is an exceptional employer that fosters a dynamic and supportive work culture, perfect for those passionate about the vaping industry. With a focus on employee growth, we offer comprehensive training and development opportunities, ensuring you can thrive in your role as a Field Sales Manager. Located in the vibrant UK market, our team enjoys the unique advantage of working in a fast-paced environment that encourages innovation and collaboration.

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Contact Details:

Firstunion Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Retail Sales Manager

✨Leverage Local Networking Events

Field sales is all about building relationships, so look out for local networking events or industry meetups. These gatherings are prime spots for making connections with potential clients and employers. Bring your A-game and chat about your experiences—first impressions matter!

✨Showcase Your Sales Success Stories

Prepare a couple of solid success stories from your past experiences in sales to share during interviews. Think about specific targets you hit or ways you went above and beyond for your clients. Don't be shy—these stories help illustrate your value to Firstunion as a field sales pro!

✨Scout Out the Competition

Research potential competitors for Firstunion and tailor your approach based on what you find. Understanding their sales strategies will not only help you in interviews, but also give you better talking points when you connect with current employees or industry pros on platforms like LinkedIn.

✨Apply Through Our Website

We know that applying through job boards is tempting, but hitting up Firstunion’s website directly can show your genuine interest. Plus, you might find some hidden gems or roles that haven't been advertised yet. So, make it a priority to check it out!

We think you need these skills to ace Retail Sales Manager

Territory Management
Relationship Building
Sales Target Achievement
Reporting and Data Analysis
Brand Advocacy
B2B Sales Experience
Negotiation Skills

Some tips for your application 🫡

Show Off Your Sales Savvy:For a field-sales role like this one at Firstunion, highlight your previous sales experience prominently on your CV. Use specific numbers to showcase your achievements—think along the lines of 'exceeded sales targets by 20%' or 'expanded client base by 50%'. We want to see your skills in action!

Tailor Your Cover Letter:Your cover letter should reflect not just your enthusiasm for the role at Firstunion, but also your understanding of the field sales landscape. Talk about what strategies you've successfully employed in past positions and how they could translate to success in this new role. This is your chance to shine!

Emphasise Interpersonal Skills:Field sales isn't just about the sale—it's about building relationships. Make sure to highlight your communication and negotiation skills in your application materials. We’re all about someone who can connect with clients, so weave those soft skills into your CV and cover letter.

Proof of Performance:If you have any sales certifications or training, definitely include those in your application. They add credibility and show your commitment to growing your sales skills. We believe in the power of ongoing development, so don’t hesitate to include those details to stand out to us at Firstunion.

How to prepare for a job interview at Firstunion

✨Show Off Your Sales Savvy

Prepare for the interview by brushing up on your knowledge of key sales techniques and terminologies. We can expect to dive into your past sales experiences, so be ready to discuss your approach to prospecting, closing deals, and managing client relationships. A few solid examples of your past successes could really make you stand out!

✨Know Your Product Inside Out

Having a solid understanding of the products or services that Firstunion offers is essential. We want to hear how you would convey the value of these to potential clients and address any common objections they might have. If you can tie your knowledge back to real-life scenarios, that'll make your answers even more compelling!

✨Flex Your Adaptability Muscles

As a full-time field-sales rep, your day can be unpredictable. Be prepared to share how you've adapted your sales strategies to different situations or client needs. We love to hear stories where you’ve had to think on your feet or adjust your pitch mid-meeting—this shows you’re not just a one-size-fits-all salesperson!

✨Plan Your Questions Wisely

At the end of the interview, we'll likely ask if you have any questions for us. Use this opportunity to ask about the sales team's culture and the tools you'll be using out in the field. This not only shows your genuine interest in Firstunion but also helps you get a feel for whether you’d thrive in that environment.