At a Glance
- Tasks: Lead digital marketing and customer communications for a top-tier bank.
- Company: FirstBank UK, the oldest African bank in the UK with over 10 million customers.
- Benefits: Generous pension contributions, private medical insurance, gym subsidies, and 25+ days annual leave.
- Other info: Equal opportunities employer with excellent career growth potential.
- Why this job: Join a dynamic team and shape customer experiences in a hybrid work environment.
- Qualifications: Experience in marketing, communications, and knowledge of Consumer Duty required.
The predicted salary is between 40000 - 49354 £ per year.
Brand, Digital & Customer Communications Lead
First Bank UK is a globally recognised, top-tier bank who provide world-class services to various institutions and individuals.
Offering a comprehensive range of retail and corporate financial services/products, this thriving business with over 10 million active customers in over 700 business locations is the oldest African bank in the UK.
Due to business requirements & growth, we are now looking to acquire the services of an experienced Brand, Digital & Customer Communications Lead to deliver compliant and high quality customer comms across the Bank's digital, brand & customer channels.
Please note that this is a hybrid role with 3 days in the office and 2 days working from home
Key Responsibilities
- Digital Marketing & Channel Management
- Support the planning, coordination and delivery of digital marketing activity across agreed channels, including website, intranet, email, digital signage and social media.
- Maintain integrated content calendars, campaign trackers and activity schedules to support effective planning and delivery.
- Coordinate content updates across digital platforms.
- Support campaign execution, performance tracking and post-campaign reporting.
- Brand Governance & Template Management
- Support the rollout, adoption and ongoing governance of a brand standardisation platform and other approved brand and content management systems.
- Maintain approved templates, wording libraries, guidance documents and brand assets.
- Review and quality-assure communications materials for brand consistency, tone of voice, accessibility and adherence to approved standards.
- Support training and guidance for colleagues on approved templates, branding requirements and communication standards.
- Customer Communications & Consumer Duty Support
- Support the development, review and maintenance of customer-facing communications across multiple products, services and channels.
- Support Consumer Duty communication initiatives, including customer understanding reviews, testing administration, evidence gathering and outcome monitoring.
- Coordinate review and approval cycles with Compliance, Legal, Product and business stakeholders.
- Content Quality, MI & Evidence Management
- Maintain communication inventories, content registers, approval logs, governance trackers and supporting evidence packs.
- Support the preparation of management information, reporting packs and governance updates for Marketing & Corporate Communications (M&CC) , Consumer Duty Committee and other forums.
- Maintain organised and auditable records across Share Point, Teams and approved repositories.
- Support periodic reviews of communications, templates and customer communications inventories.
- Stakeholder Coordination & Operational Delivery
- Act as a practical point of contact for digital marketing, brand governance and customer communications activities.
- Support stakeholders in understanding communication processes, governance requirements, templates and approval routes.
- Support continuous improvement initiatives relating to communications governance, workflow management, quality assurance and record keeping.
Key Skills/Experience
- Strong, proven experience in marketing & communications.
- Proven knowledge & experience with Consumer Duty.
- Previous experience working in Banking/Financial Services.
- Previous compliance experience & exposure.
- Experience working with financial promotions.
- Experience maintaining trackers, reports & basic MI.
- Working knowledge of Canva or similar tools for content creation & light design.
- Basic experience using Power BI or similar for reporting/data visualisation.
In return we offer a fantastic benefits package including
- Up to 10% employer pension contribution
- Life Assurance Cover
- Income protection
- Private Medical Insurance plan (upon successful completion of probation period)
- Contribution to glasses/contacts and eye testing
- Gym subsidy (up to £50 per month)
- Cycle to work scheme
- Employee Assistance Program
- Interest Free season ticket loan for travel
- Birthday Leave
- 25 days annual leave, rising to 28 after 3 years and 30 after 8 years’ service
- Give As You Earn (GAYE)
First Bank is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity.
The Curve Group is First Bank UK’s outsource partner for Recruitment and a "Data Processor".
The Curve Group will hold the information you submit but First Bank UK will have access to it.
- You can find their privacy policy here: https://www. thecurvegroup. co. uk/privacy-policy/
- #J-18808-Ljbffr
Brand, Digital & Customer Communications Lead employer: FirstBank UK Limited
FirstBank UK is an exceptional employer located in the heart of London, offering a dynamic work environment that fosters collaboration and innovation. With a strong commitment to employee development, we provide ample opportunities for growth and advancement within the banking sector, alongside competitive benefits and a supportive culture that values diversity and inclusion. Join us to be part of a forward-thinking team dedicated to excellence in regulatory policy and governance.
StudySmarter Expert Advice🤫
We think this is how you could land Brand, Digital & Customer Communications Lead
✨Tap into Campus Networks
If you're still in uni, don’t forget to engage with your campus's career services and attend finance-related events. Banks often do presentations and recruitment drives on campus, so put yourself out there and make use of these opportunities to show off your passion for the field.
✨Get Certified
Consider pursuing relevant certifications like the CFA or ACCA while you’re job hunting. They not only beef up your CV but also connect you with professional bodies which can lead to networking opportunities and even job openings in banking and financial services.
✨Connect on Professional Platforms
Join finance-focused groups on platforms like LinkedIn and engage in discussions. This can really help you stand out from the crowd, allowing potential employers to see your knowledge and interest in industry trends. Plus, you might stumble upon job postings shared exclusively within the group.
✨Apply Directly and Be Proactive
Don’t shy away from reaching out directly to firms like FirstBank UK Limited. Use their websites and apply through them, but also consider following up with a polite email to express your enthusiasm. Being proactive can make a huge difference in getting noticed in the competitive financial services sector.
We think you need these skills to ace Brand, Digital & Customer Communications Lead
Some tips for your application 🫡
Show Off Your Numbers!:In the banking and financial services world, quantifiable achievements are key. Make sure your CV highlights your grades in relevant subjects, any financial certifications you hold, and specific projects where you've delivered measurable results. Employers love to see how your skills translate into real-world success.
Tailor Your Cover Letter to the Role:When applying for a full-time position, your cover letter should make a direct connection between your experience and the job description. Don't just state your enthusiasm for finance—dive into how your background in banking or financial analysis sets you apart. Let your passion shine through while being specific about what you can bring to FirstBank UK Limited.
Include Relevant Financial Software Experience:If you've worked with financial modelling tools or software like Excel, SAP, or specific analytical tools during your studies or internships, bring that up! Highlighting your proficiency can really make your application pop and show you're ready to hit the ground running in a full-time role.
Research and Reflect:Before hitting that 'apply' button on FirstBank UK Limited's website, do a little digging. Look up their recent projects, values, and culture. Reflecting their ethos in your application can make a huge difference and show you’re genuinely interested in being part of the team!
How to prepare for a job interview at FirstBank UK Limited
✨Brush Up on Financial Analysis Skills
Make sure you're well-versed in financial concepts and analytical techniques relevant to banking and financial services. Get comfortable with tools like Excel for modelling or financial forecasting, as technical questions in this area are common during interviews with FirstBank UK Limited.
✨Prepare for Case Studies
Expect to tackle case studies that demonstrate your problem-solving skills in real-world banking scenarios. Familiarise yourself with the types of problems you might face—think risk assessments or investment evaluations—and be ready to articulate your thought process clearly.
✨Show Your Passion for Finance
Since this is a full-time position, employers at FirstBank UK Limited will be keen to see your genuine interest in finance. Be prepared to discuss recent industry trends or news articles that excite you, showcasing your enthusiasm and engagement with the field.
✨Network with Industry Professionals
Before your interview, reach out to current or former FirstBank UK Limited employees on platforms like LinkedIn. They'll offer unique insights into the company's culture and the interview process, which can give us a delightful edge in showcasing a good fit for the team.
