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- Tasks: Own and execute social media and influencer strategies for First Table across the UK.
- Company: Join a dynamic, award-winning hospitality-tech brand with a strong presence in the UK.
- Benefits: Enjoy remote work flexibility, free bookings, referral incentives, and team recognition.
- Other info: Collaborate with a supportive marketing team and enjoy opportunities for personal growth.
- Why this job: Make a real impact in a fast-paced environment while nurturing your passion for social media.
- Qualifications: 3+ years in B2C social media and influencer marketing with strong copywriting skills.
The predicted salary is between 30000 - 40000 ÂŁ per year.
We’re on the hunt for a hands‑on Social Media & Influencer Exec to bring First Table to life across the UK (with occasional support for Australia and New Zealand). This is a role for someone who lives and breathes social. You’ll own our day‑to‑day social presence, lead our influencer, UGC and ambassador programmes, and turn great content into real impact, from brand love to bookings. Working remotely, you’ll report into our UK Marketing Manager and work closely with our wider marketing team located in New Zealand, taking an established strategy and executing it brilliantly. If you love creators, content, community, and using insights to continuously lift performance, you’ll feel right at home.
About Us
At First Table, our vision is simple: to be the first place diners go to book a table. Proudly established in Queenstown, New Zealand, where our head office is based, we’ve been leading the charge in the hospitality‑tech industry for over a decade, with operations spanning New Zealand, Australia and the UK. First Table now offers diners in 18 UK cities amazing dining experiences. Following recent launches in Newcastle, Leicester, Norwich and Southampton, we are doubling down on building a strong presence and connected team across the UK. First Table is a dining discovery platform that connects diners to restaurants through their love of food. Through our clever tech we help restaurants jump start their nights and give diners a compelling reason to try something new. It’s a win‑win: fast, easy and rewarding booking of great dining experiences. At the heart of everything we do are our values: Grow Together, Win‑Win‑Win and Own It. These guide how we show up for each other, our restaurant partners and our diners, and are a big part of what makes First Table a great place to work.
About The Role
This is an execution‑led role with real ownership. You’ll run our UK social channels day‑to‑day, build and nurture relationships with influencers and creators, and ensure a steady pipeline of high‑quality, on‑brand content that supports awareness, acquisition and performance marketing. As we grow our footprint in the UK, you’ll also support the Marketing Manager in creating content for new city launches and market expansion through our influencer, UGC and ambassador programmes. With no direct reports, this role is perfect for someone who wants to deepen their craft, grow their influence and see their work reflected in the world every day.
What you’ll be doing
- Own First Table’s social media and influencer execution across the UK
- Manage influencer, UGC, and ambassador partnerships end to end
- Create and publish high‑performing, on‑brand social content
- Build engaged communities through active, authentic social interaction
- Support social and influencer activity for new city launches, partnerships and market expansion initiatives
- Collaborate with performance and marketing teams to support growth and campaigns
- Measure, learn and optimise content and creator performance
What you’ll bring
- 3+ years’ experience in B2C social media and influencer marketing
- Proven, hands‑on experience managing social channels and influencer campaigns end to end
- Strong copywriting skills and an instinct for what works on social
- A solid understanding of performance metrics and content optimisation
- Confidence juggling multiple priorities in a fast‑moving environment
- A collaborative, proactive mindset and genuine love for social and creator culture
- The flexibility to join key meetings across UK and New Zealand time zones
Why you’ll love working with us
- Real ownership and visible impact across the UK
- A supportive, high‑performing marketing team, including offshore marketing support, so you can collaborate broadly and execute effectively
- Remote‑first flexibility, with real ownership of your work, clear accountability and regular opportunities to connect in person if you’re based in or near London
- Enjoy perks like free First Table bookings, referral incentives, team recognition and regular opportunities to celebrate wins
- Join a purpose‑led, award‑winning consumer brand with strong momentum – a great fit for someone with a winning mindset who’s excited to make their mark
Social Media and Influencer Executive employer: First Table
Contact Detail:
First Table Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media and Influencer Executive
✨Tip Number 1
Get social! Start engaging with the brand on their social media platforms. Comment on their posts, share your thoughts, and show them you’re genuinely interested in what they do. This not only gets you noticed but also gives you a feel for their vibe.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for landing the role. Plus, it shows you’re proactive and keen to learn more about the company culture.
✨Tip Number 3
Show off your skills! Create a mini portfolio of your best social media work. Whether it’s campaigns you’ve run or content you’ve created, having something tangible to share can really set you apart from other candidates.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the First Table team and ready to dive into the exciting world of social media and influencer marketing.
We think you need these skills to ace Social Media and Influencer Executive
Some tips for your application 🫡
Show Your Passion for Social: When you’re writing your application, let your love for social media shine through! Share examples of how you've engaged with communities and created content that resonates. We want to see that you live and breathe social just like we do!
Tailor Your Experience: Make sure to highlight your relevant experience in B2C social media and influencer marketing. Use specific examples that demonstrate your hands-on skills in managing campaigns and channels. This will help us see how you can bring First Table to life across the UK.
Be Authentic: We value authenticity, so don’t be afraid to let your personality come through in your writing. Share your unique perspective on social trends or your favourite campaigns you've worked on. We’re looking for someone who can build genuine connections!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team at First Table!
How to prepare for a job interview at First Table
✨Know Your Social Media Inside Out
Before the interview, make sure you’re up to speed with First Table’s social media presence. Familiarise yourself with their tone, style, and the type of content they share. Be ready to discuss how you can enhance their brand voice and engage their audience.
✨Showcase Your Influencer Experience
Prepare examples of successful influencer campaigns you've managed in the past. Highlight your ability to build relationships with creators and how you’ve turned those partnerships into measurable results. This will demonstrate your hands-on experience and strategic thinking.
✨Bring Ideas to the Table
Think of a few creative ideas for social content or influencer collaborations that could work for First Table. Presenting fresh concepts during the interview shows your enthusiasm and initiative, plus it gives them a taste of your creativity and understanding of their brand.
✨Understand Performance Metrics
Brush up on key performance metrics relevant to social media and influencer marketing. Be prepared to discuss how you measure success and optimise content based on insights. This will show that you not only create content but also understand its impact on business goals.