At a Glance
- Tasks: Drive user growth through performance-based advertising on social media and in-app networks.
- Company: Exciting fintech start-up with a focus on innovation and collaboration.
- Benefits: Competitive salary, share options, and more benefits coming soon.
- Other info: Dynamic team culture where creativity and experimentation are encouraged.
- Why this job: Join a fast-paced environment and make a real impact in the fintech space.
- Qualifications: 2+ years in user acquisition, experience with social media ads, and analytics tools.
The predicted salary is between 40000 - 50000 £ per year.
Your Role
As a Mobile Paid Acquisition Specialist, you will be responsible for driving user growth through performance-based advertising on social media and in-app networks. You will design and execute campaigns, optimize performance, and collaborate with cross‑functional teams to achieve ambitious growth goals in multiple GEOs, with a primary focus on Asia.
What You Will Be Doing
- Develop and execute user acquisition strategies across in‑app and social media channels
- Manage, analyze, and optimize advertising campaigns to ensure maximum ROI
- Collaborate with creative teams on the production and testing of ad creatives
- Work with data teams to align campaign strategies with business goals
- Scale campaigns across multiple markets, with a focus on Asia
- Stay on top of industry trends, tools, and best practices to drive innovation
- Be ready to thrive in a fast‑paced and slightly chaotic start‑up environment
Who You Are
- Passionate about fintech and mobile applications
- Curious, adaptable, and not afraid of experimenting
- A team player who thrives in collaborative and dynamic environments
- Ready to face challenges with a proactive and problem‑solving mindset
Your Experience
- 2+ years of experience as a User Acquisition Manager in IT or fintech companies
- Hands‑on experience with social media networks (e.g., Facebook Ads, TikTok Ads)
- Practical knowledge of in‑app advertising networks (e.g., Mintegral, Unity, AppLovin, Liftoff, Moloco, Vungle, Chartboost) is a strong advantage
- Familiarity with analytics tools (GA, Looker, Amplitude, Tableau) and/or MMPs (Adjust, Appsflyer, Kochava, Branch) is desirable
- English proficiency at Intermediate level (B1) or above
What We Are Offering
- Competitive salary (negotiable depending on the candidate’s level)
- Share options
- We are still a start‑up, so more benefits are on the way
PPC specialist Global Fintech in Cardiff employer: Fintech Farm Ltd
Fintech Farm Ltd is an exceptional employer located in the vibrant Greater London area, offering a dynamic work culture that fosters innovation and collaboration. Employees benefit from competitive salaries, share options, and ample opportunities for professional growth, making it an ideal place for those looking to make a meaningful impact in the fintech industry.
StudySmarter Expert Advice🤫
We think this is how you could land PPC specialist Global Fintech in Cardiff
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Fintech Farm Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Fintech Farm Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Fintech Farm Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Fintech Farm Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace PPC specialist Global Fintech in Cardiff
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Fintech Farm Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Fintech Farm Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Fintech Farm Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Fintech Farm Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Fintech Farm Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Fintech Farm Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
