Company:
Finning (UK) LtdNumber of Openings:
1Worker Type:
PermanentPosition Overview:
Are you a strategic digital leader with a passion for driving online sales and customer experience? Finning UK & Ireland is the worlds largest Caterpillar dealer, we seeking a highly motivated experienced E-commerce Growth Manager to lead the growth and optimisation of our Parts.cat.com (PCC) platform.Job Description:
This is a pivotal role that blends commercial strategy, digital innovation, analytics, and cross-functional collaboration to drive online parts sales. While the core platform is managed externally by Caterpillar, you will play a key role in influencing its performance through digital insights, platform optimisation, internal feedback, and stakeholder engagement.
This is a strategic role with hands-on execution responsibilities, focused on driving online sales, customer adoption, and digital transformation across our aftermarket parts business.
eCommerce Sales Growth & Management
Drive online sales of aftermarket parts and services through PCC.
Develop and execute commercial plans to meet digital sales and self-service targets.
Optimise the online product range and customer experience across platforms.
Collaborate with internal teams and Caterpillar to identify and exploit sales opportunities.
Increase connected asset subscriptions and manage the digital sales pipeline.
Digital Strategy & Execution
Lead go-to-market planning for new and existing digital tools and applications.
Coordinate product training and support to drive adoption and usage.
Act as a key advocate for platform enhancements, using customer and dealer feedback to influence future development.
Support seamless onboarding experiences for equipment sales.
Manage Integrated Procurement and PO automation projects.
Team Leadership & Development
Lead and develop a team of Digital Experience Sales Specialists.
Set clear objectives, provide coaching, and foster a high-performance culture.
Deliver internal and customer-facing training and solution demos.
Performance Analysis & Optimization
Own all analytics functions: GA4 setup, GTM tagging, and dashboard creation in Looker Studio.
Develop dashboards and reports to track KPIs and drive continuous improvement.
Analyse customer behaviour and sales data to identify trends and opportunities.
Diagnose friction points in the user journey and implement conversion optimisation tactics.
Stakeholder Engagement & Collaboration
Act as the primary liaison with Caterpillars e-commerce team.
Work closely with Finning Sales, Marketing, and Aftermarket teams to ensure strategic alignment.
Lead development of tutorials, case studies, and promotional content to support adoption.
Knowledge, Skills & Experience:
Minimum 35 years in eCommerce or digital sales roles.
Proven experience in B2B eCommerce, multichannel sales, and digital marketing.
Strong understanding of procurement processes and digital application commercialisation.
Demonstrated success in developing and executing go-to-market strategies.
Experience managing online product ranges, merchandising, and digital platforms.
Commercial accountability for sales targets, retention, and KPIs.
Strong communication, stakeholder management, and analytical skills.
Experience with CRM systems, NPS, and customer experience optimisation.
Bachelors degree in Business, Marketing, eCommerce, or related field.
Attention to detail and ability to manage multiple priorities.
What we offer:
In addition to a competitive salary, bonus, 25 days holiday, life insurance, and up to 7% pension, you will benefit from:
A comprehensive benefits package
A supportive and collaborative work environment
Opportunities for professional growth and development
The chance to shape the future of digital customer experience in a high-impact industry
At Finning, we prioritize creating a diverse and inclusive environment. We are proud to be an equal opportunity employer, and we actively encourage all individuals to express themselves and achieve their full potential. As a company, we continuously strive to enhance our outreach to individuals of all backgrounds and identities. We do not discriminate against applicants based on gender identity, race, national and ethnic origin, religion, age, sexual orientation, marital and family status, and/or mental or physical disabilities. Furthermore, Finning is committed to collaborating with and providing reasonable accommodations /adjustments to individuals with disabilities. If you require an adjustment/accommodation at any point during the recruitment process, please inform your recruiter. Finning is a forces-friendly employer having signed the Armed Forces Covenant, and pledges to treat those who serve or have served in the armed forces, and their families fairly.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Implementation Lead (Cannock)
✨Get Social with E-commerce Communities
Join online forums and social media groups focused on e-commerce. Platforms like Facebook and Reddit have super active communities where you can learn about part-time opportunities and connect with industry folks who might just tip you off about a role at companies like Finning International.
✨Show Off Your Skills with a Side Project
Create a small e-commerce project or an online store to showcase your abilities. This will not only give you practical experience but also something to discuss in interviews. Link it in your application when you apply to Finning International. It shows initiative, which is key in this competitive field!
✨Leverage Seasonal Hiring Trends
E-commerce often ramps up during holiday seasons or special sales events. Keep an eye out for part-time roles emerging during these times. Feel free to drop in at local e-commerce businesses or use platforms like Indeed to find temporary gigs that could lead to longer-term roles!
✨Tap into University Career Services
If you're a student, don’t underestimate your university's career services. They often have connections with companies like Finning International looking for part-time help and can provide guidance on how to approach your application and nail the interview. Plus, they might know of exclusive job fairs!
Some tips for your application 🫡
Show Off Your E-commerce Skills:Make sure your CV showcases any relevant experience you have in e-commerce, like managing product listings, working with analytics tools, or understanding SEO. Highlight your ability to drive sales or improve user experience – it’s all about showing you're in tune with the digital marketplace.
Tailor Your CV for Part-Time Flexibility:In your CV, emphasise your availability and flexibility since this is a part-time role. Let us know the days and hours you're willing to work, and mention any instances where you successfully juggled multiple commitments while still achieving great results.
Craft a Passionate Cover Letter:Use your cover letter to express your enthusiasm for e-commerce and working with Finning International. Talk about any projects or experiences that fuelled your passion and how you see yourself growing in the part-time role. Passion speaks volumes!
Include Relevant Certificates or Courses:If you've taken any e-commerce-related courses or earned certificates (like Google Analytics or digital marketing courses), make sure to highlight these in your application. It shows that you’re proactive and keen to expand your knowledge in the field.
How to prepare for a job interview at Finning International
✨Show Off Your E-commerce Savvy
For an e-commerce role, it's all about understanding user experience and conversion rates. Be ready to discuss platforms you've used, like Shopify or WooCommerce, and how you've contributed to improving sales through your past projects or internships. We want to see that you can think critically about online customer journeys!
✨Data Is Your Best Friend
Prepare to talk numbers! Familiarise yourself with basic analytics tools like Google Analytics. They might ask how you would analyse traffic data or improve a product page’s performance. Being able to interpret data effectively shows you’re equipped to handle e-commerce's fast-paced nature!
✨Flexibility & Learning Mindset are Key
Since it's a part-time gig, they’ll want to see that you’re eager to learn and adaptable. Have examples ready that showcase your ability to pick up new skills quickly or manage your time effectively. This is a prime opportunity to show that you can juggle responsibilities while making an impact!
✨Highlight Your Marketing Know-How
If you’ve got any experience with digital marketing (think social media campaigns, SEO, or email marketing), be sure to bring it up! They’ll likely want someone who can think beyond just selling products and contribute to the overall marketing strategy. Give concrete examples of projects where you’ve driven engagement!
