At a Glance
- Tasks: Lead performance media strategy and optimise campaigns across various digital channels.
- Company: Join FINN Partners, a dynamic global marketing agency known for bold ideas.
- Benefits: Enjoy 25 days holiday, wellness subsidies, and comprehensive health insurance.
- Other info: Remote-first workplace with a culture that values creativity and collaboration.
- Why this job: Make an impact by shaping innovative media strategies and mentoring a talented team.
- Qualifications: 5+ years in media or performance marketing with strong analytical skills.
The predicted salary is between 60750 - 74250 £ per year.
About FINN Partners
FINN Partners is a fast-growing, global independent marketing agency recognised for its bold ideas and collaborative spirit.
Our expertise spans integrated marketing, media, and creative services, offering clients a unified team focused on business and brand growth.
The Performance Media team leads performance strategy across paid search, social, programmatic, and audience insights, while the Brand Media team leads brand strategy across narrative and channel selection.
The two teams build every media plan together, aligned to a single business outcome.
Media joins client engagements at the earliest stages, working alongside strategy and creative to develop one integrated campaign.
As the team grows, we're looking for an experienced performance media leader who operates across the full funnel to help build that muscle and develop the people doing it.
Position Summary
As an Associate Media Director, Performance, you will lead performance media strategy across multiple client accounts, oversee campaign activation and optimisation, and mentor a growing team of performance media specialists.
You will be responsible for translating client business objectives into effective, measurable media strategies across channels including paid search, paid social, programmatic and other digital platforms.
You will use data and audience insights to identify opportunities, optimise performance and provide clients with clear, actionable recommendations.
You will also play an important role in new business, working closely with Account, Strategy, Creative and Analytics teams to develop integrated performance solutions and bring new opportunities to life.
- What You’ll Do
- Lead performance media strategy and planning across multiple client accounts, ensuring activity is aligned to business and marketing objectives
- Develop full-funnel performance strategies across paid search, paid social, programmatic and other digital channels
- Own the development and presentation of media plans, forecasts, budgets and performance recommendations
- Oversee the end-to-end management of paid media campaigns, from planning and activation through to optimisation and reporting
- Provide strategic direction across platforms including Google Ads, Microsoft Ads, Meta, Linked In, Tik Tok and programmatic platforms
- Lead campaign optimisation using performance data, audience insights and business outcomes to improve efficiency and results
- Establish and monitor KPIs, measurement frameworks and reporting approaches aligned to client objectives
- Analyse campaign performance and turn data into clear insights, recommendations and actions for clients
- Act as a senior performance media lead in client meetings, presentations and new business pitches
- Build strong relationships with clients and provide proactive strategic guidance on performance media
- Collaborate with brand media team members to develop fully integrated, holistic strategies that align brand and performance media channels and tactics to one higher order objective
- Collaborate with Account, Strategy, Creative and Analytics teams to develop integrated campaigns
- Mentor and manage performance media specialists, providing coaching, feedback and support for their professional development
- Manage performance reviews, goal setting and career development for team members
- Ensure campaigns and deliverables are accurate, on strategy and delivered on time
- Stay ahead of developments across platforms, technology, audience targeting, measurement and the wider performance media landscape
- Support new business through strategic ideation, media planning, scoping, proposal development and presentations
- Champion the use of AI and emerging technologies to improve the quality, efficiency and effectiveness of our work
- What You’ll Bring
- Bachelor’s degree or equivalent experience
- 5+ years of media, performance marketing or advertising agency experience
- Proven experience developing and executing performance media strategies across multiple channels
- Strong hands-on knowledge of paid search, paid social and/or programmatic media
- Experience managing significant client budgets and making investment decisions based on performance and business objectives
- Strong understanding of the full marketing funnel and how different channels work together to drive awareness, consideration, leads and conversions
- Strong analytical skills and the ability to translate campaign data into actionable insights
- Experience developing measurement frameworks, KPIs and performance reporting
- Experience using data and audience insights to inform targeting, optimisation and media strategy
- Strong client management and presentation skills
- Leadership experience, including mentoring and developing junior team members
- Experience with new business pitches and proposal development
- A strong understanding of the major self-serve media platforms, including Google Ads, Microsoft Ads, Meta, Linked In and Tik Tok
- Experience with programmatic platforms and/or DSPs is highly desirable
- Experience using GPT/AI tools to improve quality, accuracy and speed of work
- A curious, proactive approach and enthusiasm for emerging media technologies and trends
- Proficiency with FINN's reporting and dashboard platforms, including Ninjacat and Funnel, or similar tools
- Familiarity with AI tools used across the agency, including Gemini, Open AI, Copilot, and Claude, to support planning, research, and reporting workflows
- Knowledge & Skill Requirements
- Strong working knowledge of Google Ads, Microsoft Ads, Meta, Linked In and other paid media platforms
- Experience with Google Analytics and Google Tag Manager
- Experience with Google Campaign Manager and/or other ad serving and measurement platforms
- Strong understanding of attribution, conversion tracking and digital measurement
- Experience with Account-Based Marketing (ABM) and audience targeting strategies
- Strong proficiency in Google Workspace, particularly Sheets, Docs and Slides
- Strong proficiency in Microsoft Office, particularly Excel and Power Point
- Ability to conduct critical analysis and identify meaningful insights
- Excellent written, verbal and visual communication skills
- Strong problem-solving and decision-making skills
- Solid project management and organisational skills
- High level of accuracy and attention to detail
- Ability to manage multiple accounts, priorities and deadlines
- Ability to build strong relationships and collaborate effectively across teams
- Ability to rally teams around new solutions and ways of working
- Where You’ll Work
We're a remote-first workplace, with optional in-office days available at our London office.
Why Join FINN Partners?
- 25 days' holiday plus 5 additional summer days.
- Comprehensive medical, dental and life insurance
- An annual wellness subsidy.
- A flexible and collaborative working environment where you can do your best work.
- A culture that values collaboration, creativity, curiosity, and new ideas.
- Equality, Diversity & Inclusion Statement
We are committed to fostering an inclusive workplace where everyone feels valued and respected.
We welcome applications from all suitably qualified candidates, regardless of age, disability, gender identity, marital or civil partnership status, pregnancy or maternity, race, religion, or belief.
How To Apply
Please upload your resume and cover letter, as well as indicate your desired salary.
While we appreciate the interest of all candidates, we will only respond to those with whom we have a greater interest.
Associate Media Director, Performance in London employer: Finn Partners
At FINN Partners, we pride ourselves on being a dynamic and inclusive employer that champions creativity and collaboration. As an Associate Media Director, Performance, you'll thrive in a flexible remote-first environment, with access to our London office for those who prefer in-person collaboration. We offer generous benefits including 25 days of holiday plus additional summer days, comprehensive health insurance, and a commitment to your professional growth through mentorship and development opportunities.
StudySmarter Expert Advice🤫
We think this is how you could land Associate Media Director, Performance in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Finn Partners and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Finn Partners are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Finn Partners on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Finn Partners. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Associate Media Director, Performance in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Finn Partners. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Finn Partners:Show us that you’ve done your homework! In your application, briefly mention what you admire about Finn Partners’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Finn Partners
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Finn Partners will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Finn Partners, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
