At a Glance
- Tasks: Support the Store Manager in delivering exceptional customer experiences and driving sales.
- Company: Join Finisterre, a B Corp-certified brand passionate about the ocean and community.
- Benefits: Competitive salary, generous holiday allowance, product discounts, and wellbeing resources.
- Other info: Dynamic work environment with opportunities for personal and professional growth.
- Why this job: Be part of a purpose-led brand that values sustainability and community engagement.
- Qualifications: Experience in retail management, strong leadership skills, and a passion for the sea.
The predicted salary is between 25000 - 32000 £ per year.
- Brighton Assistant Store Manager
- Finisterre UK Limited – Brighton & Hove, Brighton, England, United Kingdom
About the company
Finisterre was founded two decades ago to meet the needs of British surfers and has grown into a B Corp‑certified brand that creates enduring outdoor wear for an inspired life around the ocean.
We are committed to responsible and transparent manufacturing, and our stores are the heart of our community, offering long‑term career opportunities within a purpose‑led brand.
About the role
The Retail Assistant Manager supports the Store Manager in running the Brighton store, meeting sales targets, coaching the team, and creating exceptional customer experiences.
This role is an important step on the retail development path and involves deputising for the Store Manager as required.
Key responsibilities
- Customer Experience
- Demonstrate and influence the team to deliver engaging and experiential customer service.
- Ensure the team educates and guides customers in making the right purchase, with full product knowledge.
- Keep the team up to date with seasonal product range and training.
- Build community relationships and support local collaborations.
- Co‑operate with marketing to deliver successful and engaging store events.
- Commercial
- Share ownership of store performance and communicate targets and plans with the team.
- Analyse RCA reports and implement commercial changes to drive sales.
- Support planning for seasonal and promotional launches.
- Communicate with merchandising to optimise stock opportunities.
- Understand company strategy and how retail goals fit into it.
- Community
- Build genuine relationships with customers and local community champions.
- Assist with in‑store community events and activations.
- Nurture partnerships with surf clubs, swim groups, environmental and creative organisations.
- Champion the store as a community hub that drives quality footfall.
- Operations
- Work with the manager to staff the store efficiently.
- Train all staff on stock handling and retail operations.
- Support visual merchandising and store presentation standards.
- Assist with health & safety compliance and checklists.
- People
- Represent Finisterre’s brand story and values.
- Provide training to help the team reach their full potential.
- Maintain positive relationships with the Store Manager and other departments.
- Assist in recruiting the best talent for the brand.
- KPIs
- Annual sales & contribution targets
- ATV
- Conversion
- Customer satisfaction
- What you’ll bring to Finisterre
- Passion for the sea and commitment to protecting the planet.
- Leadership by example, motivating and supporting others.
- People‑oriented attitude with strong relationship building skills.
- Attention to detail and pride in high‑standard work.
- Proven experience managing a team within a premium apparel brand.
- Commercial awareness and experience working towards KPIs.
- Visual merchandising skills.
- Competence with Excel, Word, Outlook, and other office software.
- Strong communication with both management and retail staff.
- Alignment with Finisterre’s brand values and customers.
- What you’ll receive from Finisterre
- Full‑time, permanent contract with a competitive salary up to £31,000.
- 25 days holiday per year plus an allowance of up to 8 UK bank holidays.
- Additional holidays for length of service and birthday day off.
- Up to 3 days of paid volunteering per year.
- Discretionary bonus scheme based on store performance.
- Pension scheme with Nest.
- 60% product discount for personal and gift use; 30% Friends & Family discount.
- Uniform allowance.
- Enhanced family leave policies.
- Life assurance and access to an online wellbeing platform (employee assistance, virtual GP, digital gym, etc.).
- Regular team socials and training days.
- Access to a range of wellbeing resources and B Corp community discounts.
- Online Learning Library and company‑wide training sessions.
- Sea Tuesday company‑wide updates and more.
Closing date: We’ll be interviewing as we go along so please submit your application at the earliest opportunity, as the role may close earlier than advertised.
Finisterre is committed to building diverse and inclusive teams. We celebrate difference and encourage everyone to join us and be themselves at work.
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Brighton Assistant Store Manager employer: Finisterre UK Limited
Finisterre is an exceptional employer, offering a unique opportunity to work at our stunning cliff top headquarters in St. Agnes, Cornwall, where the ocean inspires our purpose-led brand. We pride ourselves on fostering a collaborative and inclusive work culture, providing ample opportunities for personal and professional growth, alongside a comprehensive benefits package that includes generous holiday allowances, volunteering days, and a strong commitment to employee wellbeing. Join us in creating sustainable outdoor wear while being part of a passionate community dedicated to making a positive impact.
