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- Tasks: Join us to create and manage exciting email marketing campaigns for new homes.
- Company: Connells Group is a leading UK estate agency with over 1,200 branches.
- Benefits: Enjoy flexible working, creative freedom, and the chance to innovate in marketing.
- Why this job: Be part of a dynamic team that values your ideas and creativity in a fast-paced environment.
- Qualifications: Strong communication skills and some HTML experience are essential; project management skills are a plus.
- Other info: We celebrate diversity and encourage applications from all backgrounds.
The predicted salary is between 28800 - 43200 £ per year.
We’re looking for an innovative thinker who has an interest in the latest communication tools and is keen to share their own ideas, experience and problem-solving skills to take our email marketing to the next level. This role would suit a highly organised individual who has some experience in HTML and email analytics and who will support the Land & New Homes email marketing team with delivering the email strategy.
You will be responsible for running Land & New Homes email marketing campaigns end-to-end across multiple brands and developments.
Main Responsibilities:- You will be passionate about ensuring the customer receives the right message at the right time, with a focus on optimizing existing New Homes development email campaigns, as well as developing and launching new ones.
- Deliver all email campaigns in line with the New Homes schedule calendars; including creative direction and copy.
- You will deliver increased personalisation, segmentation and relevancy in all emails.
- Work with New Homes stakeholders to craft the email campaigns and ensure all emails are scheduled and delivered to brief.
- Proofread emails for clarity, grammar and spelling.
- Upgrade our email templates using graphics, personalisation and advanced features.
- Ensure target audiences and data are accurate and relevant.
- Analyse campaign performance and suggest improvements.
- Ensure emails follow industry policies and best practices.
- Excellent written and verbal communication, and copywriting skills.
- Ideally some experience with HTML and content management systems.
- Ability to be flexible and adjust strategy to suit and integrate a wide range of technology/marketing platforms.
- Strong project management skills.
- An ability to work under tight deadlines.
- Google Analytics experience beneficial.
- An acute eye for detail.
- Commercial awareness and trading focus.
- Able to manage time effectively, work remotely and to prioritise actions.
- An understanding of GDPR and marketing communication compliance.
Connells Group is one of the largest and most successful estate agency and property services providers in the UK. Founded in 1936 and with a network of over 1,200 branches nationwide, the Group combines residential sales and lettings expertise with a range of consumer and corporate services including new homes, mortgage services, conveyancing, EPC provision, surveying, corporate lettings, asset management, land and planning, LPA receivers and auctions.
Connells Group UK is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, transgender status, religion or belief, marital status, or pregnancy and maternity.
New Homes Email Marketing Executive employer: Finders Keepers Ltd.
Contact Detail:
Finders Keepers Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land New Homes Email Marketing Executive
✨Tip Number 1
Familiarise yourself with the latest email marketing trends and tools. This will not only help you understand what works but also allow you to bring fresh ideas to the table during your interview.
✨Tip Number 2
Brush up on your HTML skills, as they are essential for this role. Consider creating a small project or two to showcase your ability to design and optimise email templates.
✨Tip Number 3
Gain hands-on experience with email analytics tools. Understanding how to analyse campaign performance will set you apart and demonstrate your commitment to optimising email strategies.
✨Tip Number 4
Network with professionals in the marketing field, especially those who specialise in email marketing. Engaging with others can provide insights and potentially lead to referrals for the position.
We think you need these skills to ace New Homes Email Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in email marketing, HTML, and analytics. Use specific examples that demonstrate your skills in managing campaigns and your understanding of customer engagement.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for email marketing and your innovative ideas. Mention how your previous experiences align with the responsibilities outlined in the job description, particularly in optimising email campaigns.
Showcase Your Skills: In your application, emphasise your written communication and copywriting skills. Provide examples of past projects where you successfully crafted engaging content or improved campaign performance.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for clarity, grammar, and spelling. Attention to detail is crucial, especially for a role focused on email marketing.
How to prepare for a job interview at Finders Keepers Ltd.
✨Showcase Your Creativity
As the role requires innovative thinking, be prepared to share your unique ideas for email marketing campaigns. Think about how you can use the latest communication tools to enhance customer engagement and present these ideas confidently during the interview.
✨Demonstrate Your Technical Skills
Since some experience in HTML and email analytics is required, brush up on your technical knowledge. Be ready to discuss any relevant projects you've worked on, highlighting how you used HTML or analysed campaign performance to drive results.
✨Emphasise Attention to Detail
With proofreading being a key responsibility, showcase your acute eye for detail. You might want to prepare examples of how you've ensured clarity and accuracy in previous communications, as this will demonstrate your commitment to quality.
✨Understand GDPR and Compliance
Familiarise yourself with GDPR regulations and marketing communication compliance. Being able to discuss how you would ensure that email campaigns adhere to these standards will show that you are not only creative but also responsible and informed.
