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- Tasks: Lead financial strategy and elevate reporting for a fast-growing marketing services business.
- Company: Dynamic marketing services firm preparing for private equity transaction.
- Benefits: Competitive compensation, flexible working arrangements, and opportunities for professional growth.
- Other info: Fast-paced environment with significant opportunities for career advancement.
- Why this job: Join a pivotal role in shaping financial excellence and driving impactful change.
- Qualifications: Experienced CFO or Fractional CFO with a strong background in PE-backed businesses.
The predicted salary is between 80000 - 120000 £ per year.
A fast-growing marketing services business with sub £5m EBITDA is preparing for a near-term private equity transaction. The business has strong commercial momentum and a high-quality client base but requires significant finance function professionalisation to meet PE-grade standards.
The shareholders are seeking an experienced Fractional CFO to work alongside the CEO and advisors to elevate financial reporting, implement robust systems and controls, and support deal preparation and execution.
Role Summary
The Fractional CFO will take ownership of the end-to-end finance agenda, acting as a strategic partner to the CEO and a key interface with PE investors, advisors, and the board. This is a hands-on role combining strategic oversight with operational delivery, focused on introducing discipline, transparency, and insight into a previously founder-led environment. The CFO will be instrumental in producing PE-quality board packs, upgrading systems, and ensuring the business is fully prepared for diligence and post-deal ownership.
Key Responsibilities
- Partner with the CEO to deliver a clear financial strategy aligned to growth, margin improvement, and exit objectives.
- Provide commercial insight on pricing, client profitability, utilisation, and resourcing across retained, project, and performance-based revenues.
- Build and embed KPIs to support decision-making across acquisition, retention, and service-line performance.
- Lead financial readiness for a PE transaction, working closely with corporate finance, tax, legal, and FDD advisors.
- Own forecasting, historical analysis, EBITDA and cash bridges, and act as a key management representative through diligence and management presentations.
- Introduce PE-grade board reporting, governance, and structured investor communications.
- Professionalise the finance function through systems implementation, strengthened controls, cashflow discipline, and development of a PE-ready finance team.
Candidate Profile
- Experienced CFO / FD / Fractional CFO with a strong track record in PE-backed or PE-bound businesses.
- Background in marketing services, agencies, professional services, or B2B services preferred.
- Proven experience leading finance professionalisation, systems implementation, and reporting upgrades.
- Hands-on deal experience, including sell-side PE processes and financial due diligence.
- Strong commercial mindset with the ability to influence founders and non-finance stakeholders.
- Comfortable operating in imperfect environments and building structure at pace.
Fractional Chief Financial Officer in London employer: Finatal
Contact Detail:
Finatal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Fractional Chief Financial Officer in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the finance and marketing sectors. Attend industry events or webinars where you can meet potential employers or people who can refer you. Remember, it’s all about who you know!
✨Tip Number 2
Showcase your expertise! Create a personal brand on platforms like LinkedIn. Share insights on financial strategies, PE transactions, or even your thoughts on market trends. This will position you as a thought leader and attract attention from hiring managers.
✨Tip Number 3
Prepare for interviews by understanding the company’s financial landscape. Research their recent deals, client base, and any challenges they face. This will help you tailor your responses and demonstrate how you can add value as a Fractional CFO.
✨Tip Number 4
Don’t just apply anywhere; apply through our website! We’ve got some fantastic opportunities that align with your skills. Plus, applying directly shows your enthusiasm and commitment to joining our team.
We think you need these skills to ace Fractional Chief Financial Officer in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Fractional CFO. Highlight your experience in finance professionalisation and any hands-on deal experience you've had. We want to see how your background aligns with our needs!
Showcase Your Strategic Mindset: In your application, emphasise your ability to partner with CEOs and influence stakeholders. We’re looking for someone who can bring a commercial mindset to the table, so don’t hold back on sharing relevant examples!
Be Clear and Concise: When writing your application, keep it straightforward. Use bullet points where possible to make your achievements stand out. We appreciate clarity and want to quickly see how you can add value to our team.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get the best chance to shine in front of our hiring team!
How to prepare for a job interview at Finatal
✨Know Your Numbers
As a Fractional CFO, you'll need to demonstrate your financial acumen. Brush up on key financial metrics relevant to the business, such as EBITDA, cash flow, and KPIs. Be ready to discuss how you've used these metrics to drive decision-making in previous roles.
✨Showcase Your Strategic Mindset
This role requires a strategic partner to the CEO. Prepare examples of how you've developed and implemented financial strategies that align with growth objectives. Think about times when your insights influenced pricing or client profitability decisions.
✨Demonstrate Hands-On Experience
The interviewers will want to see that you can operate in a hands-on capacity. Be prepared to share specific instances where you've led financial readiness for a PE transaction or managed financial due diligence processes. Highlight your ability to work closely with advisors and stakeholders.
✨Cultural Fit is Key
Since this is a founder-led environment, it's crucial to show that you can influence non-finance stakeholders. Prepare to discuss how you've built relationships and introduced structure in less-than-perfect environments. Show them you're adaptable and can thrive in a dynamic setting.