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- Tasks: Drive growth for high-profile events with data-driven marketing strategies.
- Company: Join the Financial Times, a leader in media and events.
- Benefits: Enjoy a hybrid working model, generous leave, and medical cover.
- Other info: Collaborate with diverse teams in a dynamic environment.
- Why this job: Make an impact in the exciting world of live events marketing.
- Qualifications: Extensive B2B or B2C marketing experience and strong copywriting skills.
The predicted salary is between 50000 - 65000 £ per year.
The Financial Times is seeking a Marketing Manager for FT Live, based in London, to drive growth for high-profile events. This role involves developing data-driven marketing strategies, managing budgets, and working with teams across the company to attract audiences.
Candidates should have extensive B2B or B2C marketing experience, strong copywriting abilities, and an understanding of digital marketing channels.
A hybrid working model is offered, along with generous benefits including annual leave and medical cover.
Marketing Lead — Live Events employer: Financial Times
Contact Detail:
Financial Times Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Lead — Live Events
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing campaigns and strategies. This is your chance to demonstrate your copywriting prowess and data-driven approach, so make it shine!
✨Tip Number 3
Prepare for interviews by researching the company and its events. Understand their audience and think about how you can contribute to their growth. Tailor your answers to show you’re the perfect fit for their team.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it’s super easy to keep track of your applications!
We think you need these skills to ace Marketing Lead — Live Events
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Lead role. Highlight your B2B or B2C marketing experience and any relevant achievements that showcase your ability to drive growth for events.
Show Off Your Copywriting Skills: Since strong copywriting abilities are key for this role, include examples of your best work in your application. Whether it’s a campaign you led or content you created, let us see your flair for words!
Be Data-Driven: We love data! When writing your application, mention how you've used data to inform your marketing strategies in the past. This will show us you understand the importance of analytics in driving successful campaigns.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, we can’t wait to hear from you!
How to prepare for a job interview at Financial Times
✨Know Your Marketing Stuff
Make sure you brush up on your B2B and B2C marketing strategies. Be ready to discuss specific campaigns you've worked on, especially those that drove growth for events. The Financial Times will want to see how your experience aligns with their goals.
✨Show Off Your Copywriting Skills
Prepare a few examples of your best copywriting work. Whether it's an email campaign or social media post, be ready to explain your thought process and how it contributed to audience engagement. This is your chance to demonstrate your creativity!
✨Get Familiar with Digital Channels
Since the role involves digital marketing, make sure you know the latest trends and tools in the industry. Be prepared to discuss how you've used data-driven strategies to optimise campaigns across various digital platforms.
✨Ask Insightful Questions
Interviews are a two-way street! Prepare thoughtful questions about FT Live's upcoming events and marketing strategies. This shows your genuine interest in the role and helps you gauge if the company culture is the right fit for you.