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For Companies At a Glance
- Tasks: Lead innovative marketing campaigns and engage diverse audiences for impactful events.
- Company: Join the Financial Times, a global leader in news and information.
- Benefits: Enjoy a supportive culture, career growth opportunities, and a chance to make a difference.
- Why this job: Shape the future of events while working with a passionate team in a dynamic environment.
- Qualifications: Experience in marketing, event planning, and a data-driven mindset.
- Other info: Embrace diversity and inclusion in a collaborative workplace.
The predicted salary is between 28800 - 48000 £ per year.
About Us
The Financial Times is one of the world's leading news organisations recognised globally for its authority, integrity and accuracy. Our mission is to offer quality information and services worldwide. At the FT we celebrate curiosity, reward ambition, and give you the chance to reach millions, create work that matters and deliver impartial journalism in a polarised world. With a warm collaborative culture, you meet a diverse community of experts who support your growth, career ambitions and wellbeing. Your future at the FT will contain opportunities that challenge and inspire you. No fixed path – you create new skills and forge a career that can go anywhere. Build a newsworthy career at the FT.
Our Commitment to Diversity, Equity and Inclusion
We want unique perspectives and use all voices heard, respected and valued. A supportive workplace lets employees be themselves and reach their full potential. We cut barriers for underrepresented groups.
About Invisso
Invisso is dedicated to creating highly efficient capital market conferences. The largest and most experienced events business in fixed income. Events include Global ABS, ABS East, The Covered Bond Congress, Central & Eastern Europe Forum and Global Borrowers and Bond Investors Forum. As of April 1st, 2025, Invisso joined Financial Times and is part of FT Live - the highly respected event arm of the Financial Times.
Role
We are seeking a result-oriented Marketing and Audience Development Manager to join a high-performing function in marketing. This role has a dual focus on planning, promoting and delivering quality leads to our clients. We also support our Issuer and investor relations service and data-driven communications. This role is ideal for a problem solver with a passion for events, audience marketing and data-driven execution.
Key Responsibilities
- Event Marketing (60%)
- Lead the planning and delivery of integrated multi-channel campaigns for events.
- Create targeted content across email, social and web to drive attendance.
- Analyse campaign performance.
Marketing and Audience Development Manager, FT Live employer: Financial Times
Contact Detail:
Financial Times Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing and Audience Development Manager, FT Live
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your past work and achievements. This is your chance to showcase what you can bring to the table, especially in marketing and audience development.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their mission and values, and think about how you can contribute to their goals. Tailor your responses to show you’re a perfect fit for the FT’s collaborative environment.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the FT family. Let’s get you that dream job!
We think you need these skills to ace Marketing and Audience Development Manager, FT Live
Some tips for your application 🫡
Show Your Passion for Events: When you're writing your application, let your enthusiasm for events shine through! Share any relevant experiences or projects that highlight your love for audience engagement and marketing. We want to see how you can bring that passion to the FT.
Tailor Your Content: Make sure to customise your application to fit the role of Marketing and Audience Development Manager. Use keywords from the job description and demonstrate how your skills align with our needs. This shows us you’ve done your homework and are genuinely interested in the position.
Be Data-Driven: Since this role involves data-driven execution, don’t shy away from showcasing your analytical skills. Include examples of how you've used data to inform your marketing strategies or improve campaign performance. We love numbers that tell a story!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it gives you a chance to explore more about us and what we stand for at the Financial Times!
How to prepare for a job interview at Financial Times
✨Know Your Audience
Before the interview, research the Financial Times and Invisso thoroughly. Understand their mission, values, and recent events. This will help you tailor your responses and show that you're genuinely interested in the role and the company.
✨Showcase Your Marketing Skills
Prepare specific examples of past marketing campaigns you've led or contributed to. Highlight your experience with multi-channel strategies and data-driven decision-making, as these are crucial for the Marketing and Audience Development Manager role.
✨Emphasise Collaboration
The FT values a warm collaborative culture, so be ready to discuss how you've worked effectively in teams. Share stories that demonstrate your ability to foster team spirit and support colleagues in achieving common goals.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's approach to audience development and event marketing. This not only shows your interest but also gives you a chance to assess if the company aligns with your career ambitions and values.
