BI Reporting Analyst in London

The Financial Times is one of the world’s leading news organisations, globally recognised for its authority, integrity and accuracy, with a mission to deliver quality information and services worldwide. At the FT, curiosity thrives and ambitious thinking is rewarded. Here, you’re given the chance to reach millions, create work that matters and deliver impartial journalism in a polarised world. In our warm, collaborative culture, you’ll connect with a diverse community of experts who support your growth, career aspirations and wellbeing. Your future at the FT will be filled with opportunities that challenge and inspire you. With no fixed path, you’ll discover new skills and forge a career that can take you anywhere.

Our Commitment to Diversity, Equity and Inclusion

We believe in the power of unique perspectives and want all voices in our organisation to be heard, respected and valued. A supportive workplace is one where employees feel they can be themselves and operate to their full potential. We are committed to removing barriers for everyone, with a focus on addressing those faced by underrepresented groups.

The Role

We’re evolving our Advertising BI and reporting capability and are looking for an experienced Ads BI Reporting Analyst to join the Ads Data and BI Platform team. This role combines programme-led delivery with clear ownership of core business-as-usual reporting. You’ll work closely with commercial stakeholders, product, engineering and central data teams to translate advertising and commercial needs into robust, scalable reporting solutions. You’ll contribute to the design and delivery of new dashboards, enhance and scale existing reporting, and help develop self-serve analytics capabilities that enable teams to access insight independently and with confidence. Alongside project work, you’ll act as the primary point of contact for reporting users, managing requests, resolving issues and continuously improving data quality and reliability.

Key Responsibilities

• Design, build and deploy BI dashboards and reporting solutions to support advertising and commercial decision-making.
• Act as a subject matter expert on advertising reporting tools, advising on capabilities, limitations and best use cases.
• Work closely with BI, Analytics, Product and Engineering teams to understand data pipelines and datasets.
• Own and maintain dashboards within scope, ensuring appropriate governance, documentation and ongoing relevance.
• Maintain and contribute to reporting governance standards, ensuring consistency, quality and reliability.
• Continuously improve usability, clarity and self-service capabilities across reports and BI tools.
• Deliver training and enablement on reporting tools, enhancements and best practices.
• Act as a primary point of contact for reporting users, managing queries and providing day-to-day support.
• Investigate and resolve reporting issues, working with data and engineering teams to identify root causes.

Required Skills and Experience

• 3+ years’ experience in BI, analytics or reporting roles.
• Hands-on experience building dashboards using BI and visualisation tools (e.g. Looker, Tableau, Qlik, Power BI).
• Experience working with a wide variety of datasets.
• Strong attention to detail with an inquisitive and analytical mindset.
• Ability to manage multiple priorities and stakeholder expectations.
• Confident communicator with strong presentation skills.
• Commercial awareness and ability to understand the business drivers behind reporting needs.
• Passion for data visualisation and delivering clear, actionable insight.
• Interest in modern analytics practices, including self-serve reporting and emerging approaches such as conversational analytics.
• Working knowledge of data modelling concepts and analytical dataset design.
• Familiarity with database design principles and data transformations.
• Experience working in a commercial, advertising or media environment.
• Degree in a numerate discipline such as Mathematics, Statistics, Economics, Computer Science, Business or similar.

What’s in it for You?

Our benefits vary by location but we are committed to providing best-in-class perks across all our offices. These include generous annual leave, medical cover, inclusive parental leave packages, subsidised gym memberships and opportunities to give back to the community. We’ve embraced a 50% hybrid working model (averaging two to three days onsite) that fosters trust and remote adaptability while encouraging in-person camaraderie and peer learning. Additionally, we are open to accommodating specific flexible working pattern requests for all roles where feasible.

Accessibility

We are a disability confident employer and Valuable 500 signatory. Please let us know if you require any reasonable adjustments or personalisation as part of the application process or to enable you to attend an interview. If you would like to discuss your requirements or have any questions, email and a member of our team will be happy to help.

Further Information

At the FT, we embrace innovation and the use of technology and appreciate that individuals may leverage AI tools as part of their job application process. Whilst we are happy for you to use AI to assist with your application, it is essential that all information provided is authentic and accurately represents your skills, experience, and qualifications. Candidates should be aware that the use of AI throughout the application process may be monitored to ensure a fair and transparent hiring process for all. Please beware of fraudulent job postings and offers claiming to be from the Financial Times. All legitimate opportunities will direct you to apply through the official Financial Times careers site, and the FT will never ask for financial information, payments, or referrals to third parties during the hiring process. If you have any concerns about the legitimacy of a job posting or suspect any scam activity, please contact.