At a Glance
- Tasks: Lead audience strategy for brand activations and product launches, driving engagement and growth.
- Company: Join a forward-thinking company focused on innovative marketing solutions.
- Benefits: Attractive salary, flexible working options, and opportunities for professional development.
- Other info: Collaborative environment with potential for career advancement.
- Why this job: Make a real impact by shaping audience experiences and driving commercial success.
- Qualifications: Experience in audience marketing and strong leadership skills required.
The predicted salary is between 55000 - 65000 £ per year.
Fin is seeking a Senior Audience Marketing Manager to own the audience strategy for brand activations, events and product moments. You will build and grow high‑quality audiences, drive engagement, and deliver commercial outcomes across Pioneer, Fin Labs, industry events and product launches.
This role blends strategic planning, campaign execution and cross‑functional leadership, working with Brand Activations, Demand Gen, Sales and Product Marketing to scale audience growth and create measurable results.
Senior AI-Driven Audience Marketing Lead employer: Fin
Fin is an exceptional employer located in the vibrant Greater London area, offering a dynamic work environment that champions innovation and collaboration. With a strong emphasis on employee growth, the company provides ample opportunities for professional development and networking within the thriving startup ecosystem. The supportive culture, combined with flexible working arrangements and a comprehensive benefits package, makes Fin an attractive choice for those seeking meaningful and rewarding employment in the tech sector.
StudySmarter Expert Advice🤫
We think this is how you could land Senior AI-Driven Audience Marketing Lead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Fin and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Fin are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Fin on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Fin. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior AI-Driven Audience Marketing Lead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Fin. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Fin:Show us that you’ve done your homework! In your application, briefly mention what you admire about Fin’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Fin
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Fin will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Fin, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.