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- Tasks: Lead brand and marketing strategies for a fast-paced FMCG company.
- Company: Join fiid, a B Corp™ focused on delicious plant-based meals.
- Benefits: Freelance role with flexible hours and competitive pay.
- Why this job: Make a real impact in the future of food with innovative marketing.
- Qualifications: Proven FMCG experience and a passion for brand development.
- Other info: Exciting opportunity to work in a dynamic, fast-moving environment.
The predicted salary is between 40000 - 66000 £ per year.
fiid | B Corp™ is dedicated to making plant-based meals a delicious and convenient part of your lifestyle. We offer comforting, all-natural meal options that are authentically healthy and prepared in 90 seconds, perfect for busy individuals and families. Our products redefine quick and nourishing home cooking with a focus on taste, convenience, and sustainability. Embrace the future of food with our innovative, flavorful essentials.
We’re looking for an experienced Brand & Marketing Lead to support a fast-moving FMCG business on a freelance / consulting basis during a defined delivery phase. This is a hands-on role with a strong bias toward execution, focused on aligning brand, marketing, and commercial activity across the business.
Scope of work
- Own brand and marketing activity across key channels
- Translate business priorities into clear, actionable plans
- Work closely with commercial, operations, and agency partners
- Ensure consistency across messaging, packaging, and brand assets
- Support delivery against agreed timelines and budgets
Essential experience
- Proven FMCG brand and marketing background
- UK & Ireland retail experience
- Ambient food experience (essential)
- Comfortable operating in lean, fast-paced environments
Role details
- Freelance / consulting engagement
- 3 days per week
- 4–5 month contract
- Total budget: £20–22k
- Immediate / near-term start
Brand & Marketing Lead (FMCG) in London employer: fiid | B Corp™
Contact Detail:
fiid | B Corp™ Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand & Marketing Lead (FMCG) in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the FMCG space and let them know you're on the lookout for opportunities. You never know who might have a lead or can introduce you to someone at a company you're eyeing.
✨Tip Number 2
Get your personal brand sorted! Make sure your LinkedIn profile is up-to-date and showcases your experience in brand and marketing. Share relevant content and engage with industry discussions to get noticed by potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their brand values and be ready to discuss how your experience aligns with their goals. Show them you're not just a fit, but the perfect match!
✨Tip Number 4
Apply through our website! We make it easy for you to find roles that suit your skills. Plus, it shows you're genuinely interested in joining our team. Don't miss out on the chance to land that dream job!
We think you need these skills to ace Brand & Marketing Lead (FMCG) in London
Some tips for your application 🫡
Show Your Passion for FMCG: When you're writing your application, let your enthusiasm for the FMCG sector shine through. We want to see how your experience aligns with our mission of making plant-based meals accessible and delicious!
Tailor Your Experience: Make sure to highlight your relevant experience in brand and marketing, especially within the UK & Ireland retail space. We love seeing how you've tackled similar challenges in fast-paced environments!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your plans and ideas are easy to understand. Remember, we’re looking for actionable insights that align with our goals.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves.
How to prepare for a job interview at fiid | B Corp™
✨Know Your FMCG Stuff
Make sure you brush up on your knowledge of the FMCG sector, especially in relation to ambient food products. Be ready to discuss trends, challenges, and opportunities in the market. This shows you're not just interested in the role but also understand the industry.
✨Showcase Your Brand Strategy Skills
Prepare examples of how you've successfully aligned brand and marketing activities in previous roles. Think about specific campaigns or projects where you translated business priorities into actionable plans. This will demonstrate your hands-on experience and strategic thinking.
✨Emphasise Collaboration
Since this role involves working closely with commercial, operations, and agency partners, be ready to talk about your collaborative experiences. Share stories that highlight your ability to work in teams and ensure consistency across messaging and branding.
✨Be Ready for Fast-Paced Questions
Given the lean, fast-paced environment mentioned in the job description, prepare for questions that assess your adaptability and quick decision-making skills. Think of examples where you've thrived under pressure and delivered results on tight timelines.
