Marketing Manager

At Fiera Capital, we invest in creating a culture of purpose that makes our people feel valued, cared for, seen, and heard. Our approach to employee experience is tailored to your needs and ambitions:

• Your Inclusive Experience: We are committed to cultivating an inclusive, safe, and trusting work environment.
• Your Growth & Empowerment: We have ambitious growth goals for our firm, which makes us a great place to advance your career.
• Your Rewards & Recognition: We deeply value our people and their contributions, reflected in our competitive compensation and benefits packages and our collaborative culture.
• Your Wellness Your Way: We strive to create a healthy work environment and offer programs designed to support our employees’ wellbeing.

What we are looking for:

An excellent opportunity is available for a Marketing Manager to join Fiera Capital, supporting marketing activity across EMEA and Asia. This is a hands-on role within a small, dynamic team, providing the opportunity to make a significant impact on regional marketing campaigns and initiatives.

As a key member of our marketing team, you will work closely with the Senior Marketing Manager and the wider global marketing team to deliver high-quality marketing campaigns and communications. Your role will include:

• Your responsibilities:
• Regional & Channel Management: Take ownership of specific client channels and regions, including website, events, PR, email collateral and content.
• Campaign Delivery: Support capital raising campaigns from planning through execution, analysing ROI and following up using the most effective marketing channels.
• Conferences & Events: Coordinate and support firm participation, sponsorship and engagement in industry events.
• Investor Literature & Collateral: Collaborate with content teams in Montreal to create, maintain and update investor marketing collateral including brochures, presentations, factsheets, emails and website content.
• Presentations: Lead quarterly presentation updates, working with investment and fund teams to ensure accuracy and timeliness.
• CRM Management: Lead Salesforce initiatives across EMEA and Asia, optimising campaign management, reporting, dashboards and contact quality.
• Email Marketing: Support regional campaigns, thought leadership distribution and event communications, ideally with experience in Pardot or HTML-based platforms.
• Social Media: Manage the EMEA & Asia LinkedIn calendar, tracking competitor campaigns and industry trends to ensure LinkedIn output is optimised and best-in-class.
• Reporting & Budgeting: Manage end-to-end planning and delivery of email campaigns and reporting, monitoring budgets and processing invoices in line with internal procedures.
• Performance Measurement: Ensure all campaigns have clear KPIs and report on outcomes.
• Awards & Recognition: Identify relevant industry awards, lead submission preparation and coordinate promotion of successes across internal and external channels.
• Competitive Benchmarking: Proactively research competitor campaigns, advertising and web activity to recommend improvements and new ideas.

Must have requirements to be successful in this role:

• 7 to 10+ years of financial services marketing experience, ideally with a global or international focus.
• Strong experience in data management and presentation updates.
• Proficiency with Salesforce, Pardot, InDesign, Adobe Suite and WordPress.
• Experience working in a highly professional, collaborative team, often under tight deadlines.
• Excellent organisational skills, attention to detail and articulate communication.
• A proactive, creative and enthusiastic mindset, with the ability to remain calm under pressure.
• A positive, team-oriented attitude and willingness to contribute to the success of a small, closely-knit team.

Additional Information:

Fiera Capital adheres to a hybrid working environment with 4 days in-office per week.

Fiera Capital subscribes to the principle of employment equity. Our staff is our most valuable asset, and our goal is to create an inclusive and equitable environment where everyone can achieve their true potential. We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, colour, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, or on the basis of disability, genetic information or any other federal, state, or local protected class.

We thank all applicants for their interest in a career with Fiera Capital. We will only contact those selected for an interview.