At a Glance
- Tasks: Drive sales growth and manage relationships in Wholesale and Foodservice sectors.
- Company: Join Ferrero's dynamic Out Of Home team, expanding into new markets.
- Benefits: Enjoy a fast-paced environment with opportunities for growth and development.
- Why this job: Be part of a new team, making an impact while building valuable connections.
- Qualifications: Strong communication skills and a results-driven attitude are essential.
- Other info: Ideal for those passionate about FMCG sales and eager to learn.
The predicted salary is between 36000 - 60000 £ per year.
As part of a BRAND NEW TEAM EXPANSION, we are looking for Business Development Managers to join our dynamic and fast-paced Ferrero Out Of Home Team!
Role Summary: As a Business Development Manager, you will be responsible for driving sales growth and managing customer relationships across Wholesale and Foodservice channels. Your main focus will be to exceed sales targets, implement operational strategies, and build meaningful relationships with depot managers, foodservice customers, and key stakeholders. You will also work to identify new business opportunities and leverage Ferrero's competitive advantages in the market.
Key Responsibilities:
- Sales Growth & Target Achievement: Deliver and exceed sales targets within your assigned territory for both Wholesale and Foodservice channels. Secure new and existing product placements using data-driven sales strategies. Maximise brand visibility and drive sales across multiple channels, including seasonal events. Negotiate promotional opportunities and extra space within depots and foodservice outlets. Monitor and adjust strategies to meet or surpass KPIs for Distribution, Availability, and Displays.
- Relationship Management: Build and maintain strong relationships with depot managers, foodservice clients (chefs, business owners, catering managers), and other key stakeholders. Educate customers on trade marketing strategies, market opportunities, and category growth. Provide market insights and feedback on customer behaviours, competitor activities, and product performance.
- Operational Excellence & Compliance: Ensure compliance with agreed activities and maintain excellent merchandising and stock rotation standards. Analyse data to identify growth opportunities, improve product availability, and secure new listings. Monitor and improve performance through data-driven recommendations.
- Types of Outlets Supported: Wholesale: Booker, Bestway, Unitas members, and other wholesaler depots. Foodservice: Hotels, Restaurants, Cafés, Bars, Garden Centres, and more. Occasional sales focus in Convenience or other store groups for blitz activities.
- Communication: Foster clear communication with customers and stakeholders, ensuring product availability and promoting new items and offers. Provide feedback and regular updates to managers and clients on market trends, customer satisfaction, and sales performance.
Essential Criteria: To succeed in this role, you will need: Strong communication, negotiation, and influencing skills. A results-driven attitude and the ability to work autonomously. Preferable, past experience in FMCG sales, with a focus on the Wholesale or Foodservice sectors. A strategic mindset with a passion for identifying growth opportunities. IT literacy, with experience using sales data systems and CRM tools. A positive and flexible attitude with a willingness to adapt and learn. A proven record of achieving results in a team-oriented environment. Right to work in the UK. Full UK Driving License.
Our Values: We are proud to live our core values, which guide our actions and decision-making: Partnership: Collaborating transparently with colleagues and clients. Return: Delivering positive ROI through thoughtful evaluation and actions. Ownership: Taking accountability and understanding the impact of our roles. Upstanding: Upholding professionalism, honesty, and integrity. Determined: Persevering and driving results in the face of challenges.
We are PROUD to be Field Sales Solutions.
Business Development - Wholesale & Foodservice, Greater London employer: Field Sales Solutions
Contact Detail:
Field Sales Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development - Wholesale & Foodservice, Greater London
✨Tip Number 1
Network with professionals in the Wholesale and Foodservice sectors. Attend industry events, trade shows, or local business meet-ups in Greater London to connect with potential colleagues and clients. Building relationships now can give you a head start when applying.
✨Tip Number 2
Familiarise yourself with Ferrero's product range and their competitive advantages in the market. Understanding their offerings will help you articulate how you can drive sales growth and build relationships effectively during interviews.
✨Tip Number 3
Research the key players in the Wholesale and Foodservice channels within your territory. Knowing who the depot managers and foodservice clients are will allow you to tailor your approach and demonstrate your proactive attitude in your discussions.
✨Tip Number 4
Prepare to discuss data-driven sales strategies and how you've used them in past roles. Highlighting your analytical skills and experience with CRM tools will show that you're ready to meet the operational excellence expectations of the role.
We think you need these skills to ace Business Development - Wholesale & Foodservice, Greater London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in business development, particularly within the Wholesale and Foodservice sectors. Use specific examples of how you've exceeded sales targets or built strong customer relationships.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention how your skills align with their values, such as partnership and ownership, and provide examples of your past achievements that demonstrate your results-driven attitude.
Showcase Your Communication Skills: Since strong communication is essential for this role, ensure your application reflects your ability to convey ideas clearly. Use concise language and structure your application logically to make it easy for the hiring team to follow.
Highlight Data-Driven Achievements: Given the emphasis on data-driven strategies in the job description, include any relevant metrics or KPIs from your previous roles. This could be sales growth percentages, successful negotiations, or improvements in product visibility that you have achieved.
How to prepare for a job interview at Field Sales Solutions
✨Know Your Numbers
Be prepared to discuss your past sales achievements and how you exceeded targets. Use specific figures and examples to demonstrate your success in driving sales growth, especially in the Wholesale and Foodservice sectors.
✨Build Rapport
Since relationship management is key in this role, practice building rapport with your interviewers. Show genuine interest in their experiences and insights about the company and the industry.
✨Demonstrate Strategic Thinking
Prepare to discuss how you identify growth opportunities and implement operational strategies. Think of examples where you've successfully navigated challenges and adapted your approach to achieve results.
✨Showcase Your Communication Skills
Effective communication is crucial for this position. Be clear and concise in your responses, and highlight any experience you have in educating clients or stakeholders about products and market trends.