Marketing Lead

Marketing Lead

Edinburgh Full-Time 36000 - 60000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead innovative marketing campaigns to help businesses combat Deepfake technology.
  • Company: Exciting Blockchain startup on a mission to protect human content.
  • Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
  • Why this job: Join a pioneering team and make a real difference in the tech landscape.
  • Qualifications: 5+ years in B2B tech marketing, preferably in AI or Blockchain.
  • Other info: Be part of a dynamic startup environment with significant growth potential.

The predicted salary is between 36000 - 60000 £ per year.

We have partnered with a Blockchain Seed Stage startup, who are on a mission to help businesses protect their human content from Deepfake. The team are looking for someone with deep marketing expertise, who can see the big picture, roll up their sleeves, and help us stand out in a competitive market.

Role:

  • Senior Technical Stakeholder Campaign Development: Strategise and execute marketing campaigns tailored to specific personas and target markets across multiple channels including email, social media, paid search, and paid social.
  • Lead Generation and Conversion: Develop strategies to nurture leads throughout the sales funnel, utilising CRM data to target potential customers.
  • Testing, Optimisation, and Analytics: Continually test and optimise marketing tactics based on performance data.

Requirements:

  • A background in B2B technology marketing
  • 5+ years experience in B2B technology marketing, specifically within AI or Blockchain, is highly desirable.
  • Experience working in a Seed Stage funded business, and going through this growth journey.
  • Proven Marketing Experience: Demonstrable track record of successfully planning and executing marketing initiatives, with significant experience in growth and digital marketing, particularly in B2B SaaS or startup environments.

Marketing Lead employer: Few&Far

Join a dynamic Blockchain Seed Stage startup that is at the forefront of protecting businesses from Deepfake technology. As a Marketing Lead, you will thrive in a collaborative and innovative work culture that values creativity and strategic thinking, while also offering ample opportunities for professional growth in a rapidly evolving industry. With a focus on meaningful impact and a supportive team environment, this role provides a unique chance to shape the future of marketing in the tech space.
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Contact Detail:

Few&Far Recruiting Team

We think you need these skills to ace Marketing Lead

B2B Technology Marketing
Campaign Development
Lead Generation
Conversion Strategies
CRM Data Utilisation
Testing and Optimisation
Analytics
Digital Marketing
Growth Marketing
Experience in AI
Experience in Blockchain
Startup Environment Experience
Strategic Thinking
Execution Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Lead. Highlight your experience in B2B technology marketing and any specific achievements in AI or Blockchain. We want to see how you can help us stand out!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about our mission and how your skills align with our needs. Be genuine and let your personality come through.

Showcase Your Campaign Successes: In your application, don’t just list your responsibilities; share specific examples of successful marketing campaigns you've led. We love numbers, so include metrics that demonstrate your impact!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen to join our team!

How to prepare for a job interview at Few&Far

✨Know Your Stuff

Make sure you brush up on the latest trends in B2B technology marketing, especially around AI and Blockchain. Familiarise yourself with the startup's mission and how they differentiate themselves in the market. This will show that you're genuinely interested and have done your homework.

✨Showcase Your Experience

Prepare specific examples from your past roles where you've successfully executed marketing campaigns. Highlight your experience in lead generation and conversion strategies, especially in a Seed Stage environment. Use metrics to back up your achievements – numbers speak volumes!

✨Be Ready to Discuss Strategy

Think about how you would approach strategising and executing marketing campaigns for this startup. Be prepared to discuss your ideas on targeting specific personas and utilising various channels. This will demonstrate your ability to see the big picture and roll up your sleeves when needed.

✨Ask Insightful Questions

Prepare thoughtful questions that show your interest in the company's growth journey and challenges. Inquire about their current marketing tactics and how they measure success. This not only shows your enthusiasm but also helps you gauge if the company is the right fit for you.

Marketing Lead
Few&Far
Location: Edinburgh
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  • Marketing Lead

    Edinburgh
    Full-Time
    36000 - 60000 £ / year (est.)
  • F

    Few&Far

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