At a Glance
- Tasks: Drive category performance and develop strategies in a fast-paced FMCG environment.
- Company: Join Ferrero, a global leader in sweet-packaged foods with iconic brands.
- Benefits: Enjoy competitive salary, career development, and a supportive work culture.
- Other info: Collaborate with diverse teams and grow your career in a dynamic setting.
- Why this job: Make an impact by analysing data and influencing key business decisions.
- Qualifications: Strong analytical skills and a passion for shopper behaviour are essential.
The predicted salary is between 60000 - 75000 £ per year.
About the Role:
At Ferrero, we are committed to delivering growth through insight, innovation, and strong customer partnerships. As a Category Development Executive, you will play a key role in driving category performance and supporting the delivery of our Winning in Market strategy.
Working closely with Trade Marketing, including Revenue Growth Management, Customer Category Development and Shopper Marketing, you will take ownership of key projects and contribute to the development of category strategies. You will collaborate cross-functionally with Sales and Marketing teams, using data and insight to identify opportunities, influence decisions, and optimise category growth across channels.
This role offers an exciting opportunity to build your commercial capability within a fast-paced FMCG environment, with exposure to both internal stakeholders and external retail partners.
Main Responsibilities:
- You will support the development and execution of category strategies aligned to business objectives, bringing together market trends, shopper behaviour, and competitive insights to identify growth opportunities.
- Working closely with Trade Marketing, Sales, and Marketing teams, you will help translate strategy into actionable plans that drive performance across key customers and channels.
- A core part of your role will involve analysing data from multiple sources, including Nielsen, Circana, and internal systems, to generate actionable insights.
- You will track category performance, identify risks and opportunities, and present clear recommendations to stakeholders, supporting data-driven decision making across the business.
- You will collaborate with Customer Category Development and key retail partners to support category growth initiatives, ensuring customer and shopper insights are embedded into planning.
- This includes contributing to category presentations and helping influence in-store execution, ranging, and promotional strategies.
- In addition, you will support the development of the 'picture of success' across channels, including assortment, merchandising, and ranging strategies.
- You will work closely with Revenue Growth Management to ensure alignment between pricing, promotions, and overall category plans, supporting the delivery of sustainable growth.
About You:
You are an analytically strong and commercially curious individual, with a passion for understanding shopper behaviour and driving category performance. You bring strong problem-solving skills, with the ability to interpret data and translate it into clear, actionable insights.
You are confident working cross-functionally, building relationships with stakeholders across Sales, Marketing, and Finance, and are comfortable operating in a fast-paced environment where priorities can shift. Your communication and influencing skills allow you to present insights clearly and contribute to decision making.
You demonstrate strong organisation and attention to detail, with the ability to manage multiple projects simultaneously while delivering to deadlines. You are proactive, eager to learn, and motivated to develop your career within category development and FMCG.
Our Benefits & Perks:
Careers with caring built in - discover our benefits here.
About Ferrero:
Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world's largest sweet-packaged food companies, with many iconic brands sold in countries all over the world.
DE&I at Ferrero:
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero.
Category Development Executive - BFY in Westminster employer: Ferrero
Ferrero is an exceptional employer that fosters a dynamic and inclusive work culture, where employees are encouraged to grow both personally and professionally. As a Category Development Executive, you will benefit from a collaborative environment that values innovation and insight, while also enjoying comprehensive benefits and opportunities for career advancement within the fast-paced FMCG sector. With a commitment to diversity and employee development, Ferrero provides a unique platform for you to thrive and make a meaningful impact in your role.
