At a Glance
- Tasks: Lead the growth of Kinder Ice Cream and Premium Sticks through innovative marketing strategies.
- Company: Join Ferrero, a dynamic brand known for its delicious treats.
- Benefits: Competitive salary, career development, and the chance to shape iconic brands.
- Other info: Collaborative environment with opportunities to influence business decisions.
- Why this job: Make a real impact on beloved brands while driving profitable growth.
- Qualifications: Experience in brand management and a passion for consumer connections.
The predicted salary is between 60000 - 80000 £ per year.
About the Role: We're looking for an experienced and commercially driven Senior Brand Manager to lead the growth of our Kinder Ice Cream and Premium Sticks portfolio across the UK & Ireland. This is an exciting opportunity to shape the future of two of Ferrero's most dynamic brands, developing strategies that strengthen brand equity, drive profitable growth and create meaningful consumer connections. Working within the Marketing team, you will be responsible for defining and delivering both the long-term brand vision and annual marketing plans. You will lead the development of innovative campaigns, manage significant marketing investment and work collaboratively with Commercial, Category, Finance, Supply Chain and Global Marketing teams to ensure exceptional execution across every touchpoint. As a senior member of the team, you will also play an important role in influencing business decisions, identifying new growth opportunities and developing future marketing talent.
Main Responsibilities: As Senior Brand Manager, you will have end-to-end ownership of the Kinder Ice Cream and Premium Sticks portfolio, ensuring the brands continue to outperform within an increasingly competitive marketplace. You will develop three-year strategic plans and annual marketing programmes that deliver sustainable growth while strengthening Ferrero's premium brand positioning.
Senior Brand Manager Ice Cream - Kinder and Premium Sticks employer: Ferrero
Ferrero is an exceptional employer that fosters a dynamic and collaborative work culture, particularly for those in the Senior Brand Manager role. With a strong focus on employee growth and development, team members are encouraged to innovate and lead impactful marketing strategies that resonate with consumers across the UK & Ireland. The company offers competitive benefits and a supportive environment that values creativity and strategic thinking, making it an ideal place for professionals seeking meaningful and rewarding careers in brand management.
