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For Companies At a Glance
- Tasks: Support PR campaigns and create engaging content for corporate and sustainability communications.
- Company: Join Ferrero, a global leader in sweet-packaged foods with a commitment to diversity.
- Benefits: Enjoy a supportive environment, career growth opportunities, and a range of employee benefits.
- Why this job: Be part of a dynamic team that raises awareness and protects the reputation of iconic brands.
- Qualifications: Experience in PR or communications, strong communication skills, and a collaborative mindset.
- Other info: Perfect for proactive individuals eager to thrive in a fast-paced environment.
The predicted salary is between 30000 - 42000 £ per year.
Job Overview
We\’re looking for a passionate and proactive PR Executive to join our Communications, Digital & Sustainability team on a 12‑month FTC. As the new PR Executive in Communications, Digital & Sustainability, you will play a key role in supporting campaigns and content creation. This includes helping to develop insights through competitor analysis and media landscape reviews, assisting in the execution of our corporate brand strategy, and contributing to digital communications and media engagement. You will help create content and assets for both print and digital use, support our corporate social media channels, and work with agencies to brief and review social content.
Responsibilities
As part of this role, you will be involved in updating and optimising our UK corporate website, supporting sustainability communication campaigns, and helping deliver CSR programmes like Joy of Moving and our Chester Zoo partnership. You\’ll assist with the consumer press office, brand events, and activations, and contribute to post‑campaign analysis to help us continuously improve.
On a day‑to‑day basis, you\’ll draft and review press releases, website copy, and other external communications. You\’ll work closely with teams across marketing, sales, customer development, and public affairs to support campaign planning and delivery. You\’ll help manage media enquiries, provide administrative support for the PR team, and ensure our media positions and Q&A are up to date.
You\’ll also take the lead on monitoring and reporting, producing daily and weekly media coverage reports, sharing updates on emerging media trends, and preparing campaign evaluation reports. You\’ll be responsible for updating internal team meeting slides and ensuring our agencies are aligned with key business search terms.
Qualifications
- Strong communication skills and collaborative mindset.
- Ability to manage multiple tasks with attention to detail.
- Experience in media relations, sustainability, or CSR is a plus.
- Proficiency in PowerPoint and discretion with sensitive information.
- Experience in PR or communications – ideally in an FMCG setting.
About Ferrero
Together, we\’ll raise public awareness of Ferrero and its brands while protecting and enhancing our corporate reputation. You\’ll be involved in both proactive and reactive communications, contributing to strategies that span corporate, brand, and trade audiences. Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world\’s largest sweet‑packaged food companies, with many iconic brands sold in countries all over the world. Find out more about Ferrero at ferrero.com.
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PR Executive - Communications, Digital & Sustainability (FTC 12 Months) employer: Ferrero
Contact Detail:
Ferrero Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR Executive - Communications, Digital & Sustainability (FTC 12 Months)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best PR campaigns, content creation, and any media relations work you've done. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive in your job search! Don’t just wait for job postings; reach out directly to companies you admire, like Ferrero. Express your interest and ask about potential opportunities – it shows initiative!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and contributing to our mission.
We think you need these skills to ace PR Executive - Communications, Digital & Sustainability (FTC 12 Months)
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for PR and communications shine through. We want to see that you’re genuinely excited about the role and how you can contribute to our team at Ferrero.
Tailor Your Content: Make sure to customise your CV and cover letter to highlight relevant experiences and skills that align with the job description. We love seeing how your background fits into our Communications, Digital & Sustainability team!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your writing is easy to read and free of jargon. This will help us understand your qualifications quickly.
Apply Through Our Website: Don’t forget to submit your application through our official website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at Ferrero
✨Know Your Stuff
Before the interview, dive deep into Ferrero's brand values and recent PR campaigns. Familiarise yourself with their sustainability initiatives and how they communicate these to the public. This will show your genuine interest and help you connect your experience to their goals.
✨Showcase Your Storytelling Skills
As a PR Executive, storytelling is key. Prepare examples of how you've crafted compelling narratives in past roles. Think about how you can relate these experiences to Ferrero’s mission and how you can contribute to their corporate and brand PR strategies.
✨Be Ready for Media Relations Questions
Expect questions about handling media inquiries and managing press releases. Brush up on your knowledge of media relations best practices and be prepared to discuss how you would approach building relationships with journalists and influencers in the FMCG sector.
✨Demonstrate Your Proactivity
Ferrero is looking for someone proactive and organised. Share instances where you took the initiative in previous roles, whether it was launching a campaign or improving a process. Highlight your ability to manage multiple tasks while maintaining attention to detail, as this will resonate well with their fast-paced environment.