At a Glance
- Tasks: Shape customer relationships and drive growth as a National Account Manager.
- Company: Join Ferrero, a global leader in sweet-packaged foods with iconic brands.
- Benefits: Enjoy competitive salary, career development, and a supportive work culture.
- Why this job: Make a real impact in a fast-paced role with visibility and responsibility.
- Qualifications: Strong negotiation skills and experience in account management are essential.
- Other info: Be part of a diverse team that values innovation and personal growth.
The predicted salary is between 36000 - 60000 £ per year.
About the Role: Step into a pivotal commercial role where you will shape customer relationships, influence strategy and drive growth. As our National Account Manager, you will own partnerships within key channels, leading negotiations, building impactful business plans and steering sales performance. Working closely with National Account Executives and the Business Unit Controller, you will help set the direction by crafting business plans, guiding sales strategy and delivering commercial initiatives that make a meaningful impact. This is your opportunity to make a real commercial difference in a role with visibility, responsibility and pace.
Main Responsibilities: You will take ownership of strategic account management, creating and delivering robust business plans that drive growth across priority channels and formats. With full P&L responsibility, you will ensure sales, revenue and profit targets are met while managing budgets, trade terms and promotional investments with confidence.
As the primary contact for a portfolio of Ferrero brands, you will build trusted, long-standing relationships with Buyers, Category Managers and key internal stakeholders. Your ability to communicate clearly and collaborate effectively will ensure strong partnerships and smooth day-to-day delivery.
You will lead Joint Business Planning, negotiating and executing agreements that align business priorities and unlock sustainable, mutually beneficial growth. Promotional planning will sit at the heart of your role, as you develop and activate in-store strategies that enhance visibility and deliver commercial impact. You will also forecast performance accurately and provide timely insight to guide decision making across the business.
Working cross-functionally with Trade Marketing, Category, Finance, Demand Planning, Ecommerce, Marketing and NRM, you will ensure seamless execution of account plans. With a close eye on market trends, competitor activity and consumer behaviour, you will spot opportunities, anticipate risks and adapt strategies to keep Ferrero ahead.
About You: We are looking for someone with strong commercial acumen, who brings strong negotiation, influencing and stakeholder management skills. You will be confident working with numbers, able to interpret data quickly, and comfortable managing full P&L responsibilities across complex customer environments.
You will have a track record of delivering results through credible, collaborative relationships, and you will thrive in a role that demands drive, adaptability and clear communication. Experience creating and executing Joint Business Plans, shaping growth strategies and navigating trade terms is essential.
Strong capability across Word, Excel and PowerPoint is important, with the ability to use these tools to analyse information, present insight and support decision making. Experience in FMCG would be a real advantage and knowledge of Top Four UK Grocery customers is highly desirable. Team leadership experience is also beneficial, alongside a proactive interest in broader market trends and commercial development.
National Account Manager - AYR - ASDA employer: Ferrero
Contact Detail:
Ferrero Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land National Account Manager - AYR - ASDA
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to current employees at Ferrero. A friendly chat can open doors you didn’t even know existed!
✨Tip Number 2
Prepare for those interviews by knowing your stuff! Research Ferrero’s brands and their market position. Be ready to discuss how your experience aligns with the role of National Account Manager and how you can drive growth. Confidence is key!
✨Tip Number 3
Showcase your negotiation skills! Think of examples from your past where you’ve successfully influenced stakeholders or closed deals. This is crucial for the role, so make sure you highlight these experiences during your conversations.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining the Ferrero team. Let’s get you that National Account Manager role!
We think you need these skills to ace National Account Manager - AYR - ASDA
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the National Account Manager role. Highlight your experience in strategic account management and any relevant achievements that align with the responsibilities outlined in the job description.
Showcase Your Commercial Acumen: We want to see your strong commercial skills shine through! Use specific examples from your past roles where you've successfully managed P&L responsibilities or negotiated impactful agreements. This will help us understand how you can drive growth at Ferrero.
Communicate Clearly: Effective communication is key in this role, so make sure your application reflects that. Keep your language clear and concise, and don’t shy away from showcasing your ability to build relationships with stakeholders. We love a good story!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Ferrero!
How to prepare for a job interview at Ferrero
✨Know Your Numbers
As a National Account Manager, you'll need to be confident with numbers. Brush up on your P&L management skills and be ready to discuss how you've met sales and revenue targets in the past. Prepare specific examples that showcase your ability to interpret data and make informed decisions.
✨Build Relationships
This role is all about building trusted relationships with key stakeholders. Before the interview, think about how you can demonstrate your strong negotiation and influencing skills. Share stories of how you've successfully collaborated with buyers or category managers to achieve mutual goals.
✨Showcase Your Strategic Thinking
You'll be crafting business plans and guiding sales strategies, so come prepared to discuss your approach to strategic account management. Think of examples where you've developed impactful business plans or navigated trade terms effectively. Highlight your adaptability in response to market trends.
✨Familiarise Yourself with FMCG Trends
Knowledge of the FMCG sector and the Top Four UK Grocery customers is a big plus. Do your homework on current market trends and competitor activities. Be ready to discuss how these insights could influence your strategies at Ferrero, showing that you're proactive and well-informed.