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- Tasks: Lead the buying strategy for an exciting Toys category, shaping customer experiences.
- Company: Fenwick, a historic and innovative family-owned department store.
- Benefits: 33 days annual leave, birthday off, up to 25% discount, and hybrid working.
- Why this job: Join a passionate team and make a real impact in the toy industry.
- Qualifications: 3+ years in Toys Buying with strong commercial and negotiation skills.
- Other info: Collaborative environment with opportunities for growth and innovation.
The predicted salary is between 36000 - 60000 £ per year.
Are you an experienced Buyer with a genuine passion for toys and a desire to shape a standout, market-leading Toys offer? This role offers the opportunity to play a key part in developing and delivering an exciting, customer-focused category.
We offer hybrid working between your home and our offices on Wigmore Street, Central London, offering a collaborative and innovative working space.
When you join Fenwick, you’ll receive:
- 33 days annual leave (inclusive of 8 bank holidays) and a buying holiday benefits scheme in which you are eligible to buy a further 5 days across the year.
- Your birthday off as an additional day annual leave – this can be taken any day within your birth month.
- Up to 25% discount in all Fenwick stores and fenwick.co.uk.
- ‘Perks’ - a great way to get Retail, Leisure & Hospitality discounts, exclusive deals, and cashback on a wide range of products.
- WeCare - 24/7 GP, wellbeing advice & support service.
- Hybrid Working (Typically Thursday and Friday working from home).
About the Role
We’re looking for an experienced Buyer to lead the strategy and execution of Fenwick’s Toys category across all stores and online. This role plays a key part in driving sales, profitability and market share, delivering a compelling, high-quality toy assortment that reflects the Fenwick brand while delighting customers of all ages.
You’ll own the end-to-end buying process, from range planning and supplier negotiations through to trading, launches and seasonal strategies. With a strong commercial mindset, you’ll spot emerging toy and gifting trends, source exciting and distinctive brands, optimise margins and stock performance, and build strong, long-term supplier partnerships. You’ll use both data and intuition to analyse performance and identify opportunities for growth.
Working closely with Retail, Digital, Marketing and support teams, you’ll help shape a customer-first Toys offer that drives engagement and excitement in-store and online. This role suits a buyer with relevant category experience, strong influencing skills and a passion for creating joyful, memorable customer experiences.
What we are looking for in a candidate...
- 3+ years’ experience in Toys Buying, ideally at a Buyer level.
- A sharp eye for product and emerging trends.
- Proven commercial acumen and negotiation expertise.
- Strong supplier relationships and the confidence to influence at all levels.
- A data-driven yet intuitive approach to decision-making.
- Experience in developing product strategies and building business cases.
- The ability to thrive in a fast-paced, collaborative environment.
- A passion for innovation, storytelling, and customer experience.
About Fenwick
Fenwick is rich with heritage and history and have been style pioneers since 1882 when our first store opened. We know luxury and are proud to remain the largest independent, family-owned group of department stores within the UK. We are on an exciting journey to exceed our customers' expectations and we are always on the lookout for new talent to join us.
Our collaborative spirit unites a workforce of over 2,000 individuals across our stores, as well as in our support functions, encompassing Digital, Buying & Merchandising, IT, Finance, People, Customer Service teams, and our cherished restaurants and distribution centres.
In 2023 we launched our ‘Quiet No More’ campaign, enhancing our presence on the UK high street as well as our eCommerce website going from strength to strength. Together, we form the beating heart of Fenwick, driving forward our vision for excellence and innovation. Join us as we pave the way toward an even brighter tomorrow, where tradition meets transformation!
Buyer - Toys in London employer: Fenwick
Contact Detail:
Fenwick Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Buyer - Toys in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the toy industry and let them know you're on the hunt for a Buyer role. Attend industry events or webinars to meet new people and get your name out there.
✨Tip Number 2
Show off your passion for toys! When you get the chance to chat with potential employers, share your favourite trends and products. This will not only demonstrate your knowledge but also your enthusiasm for the role.
✨Tip Number 3
Prepare for interviews by researching Fenwick's current toy offerings and market position. Bring ideas to the table about how you can enhance their product range and drive sales – this shows initiative and a genuine interest in the company.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're serious about joining the Fenwick team and ready to contribute to our exciting journey.
We think you need these skills to ace Buyer - Toys in London
Some tips for your application 🫡
Show Your Passion for Toys: When you're writing your application, let your love for toys shine through! Share any personal experiences or insights that highlight why you’re excited about this role and how it aligns with your passion.
Tailor Your Application: Make sure to customise your CV and cover letter to reflect the specific skills and experiences mentioned in the job description. We want to see how your background fits perfectly with what we're looking for in a Buyer.
Highlight Your Commercial Acumen: Since this role requires strong commercial skills, be sure to include examples of how you've successfully negotiated deals or identified market trends in your previous roles. Numbers and results speak volumes!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Fenwick!
How to prepare for a job interview at Fenwick
✨Know Your Toys
Make sure you brush up on the latest trends in the toy industry. Familiarise yourself with popular brands, emerging products, and what makes a toy appealing to different age groups. This knowledge will not only impress your interviewers but also show your genuine passion for the role.
✨Showcase Your Commercial Acumen
Prepare to discuss your previous buying experiences, especially how you've driven sales and profitability. Be ready to share specific examples of successful negotiations or product strategies you've implemented. This will demonstrate your strong commercial mindset and ability to make data-driven decisions.
✨Build Relationships
Since this role involves working closely with suppliers and various teams, think about how you can highlight your relationship-building skills. Share stories that showcase your ability to influence and collaborate effectively, as these are key traits Fenwick is looking for.
✨Emphasise Customer Experience
Fenwick values a customer-first approach, so be prepared to discuss how you've created memorable customer experiences in your past roles. Think about how you can align your vision for the Toys category with Fenwick's commitment to delighting customers of all ages.
