Loyalty & CRM Insight Analyst in City of London

Loyalty & CRM Insight Analyst in City of London

City of London Full-Time 35000 - 45000 € / year (est.) No home office possible
Fenwick

At a Glance

  • Tasks: Transform customer data into actionable insights for the MyFenwick Loyalty programme.
  • Company: Join Fenwick, a historic and innovative family-owned department store.
  • Benefits: 33 days annual leave, up to 25% discount, hybrid working, and wellbeing support.
  • Other info: Collaborative culture with opportunities for growth and innovation.
  • Why this job: Make a real impact on customer engagement and loyalty in a fast-paced retail environment.
  • Qualifications: 3+ years in customer insights, strong SQL and Python skills, and dashboard development experience.

The predicted salary is between 35000 - 45000 € per year.

Are you a data-driven analyst with a passion for customer behaviour and CRM insight, looking for a new challenge within a fast-paced retail environment? If so, we have an exciting opportunity for you to join us as a Loyalty & CRM Insight Analyst on a 6-month fixed-term contract, where you’ll play a key role in shaping and developing the MyFenwick Loyalty programme through actionable insight and analysis.

When you join Fenwick, you’ll receive:

  • 33 days annual leave (inclusive of 8 bank holidays) - pro rata to the length of your contract.
  • Up to 25% discount in all Fenwick stores and fenwick.co.uk.
  • WeCare - 24/7 GP, wellbeing advice & support service.
  • Hybrid Working (typically Thursday & Friday working from home).

About the role

We’re looking for a Loyalty & CRM Insight Analyst to help transform the MyFenwick Loyalty programme into a high-performing, data-driven growth engine. You’ll play a key role in turning rich customer data into clear, actionable insight that shapes how we target, engage, reward, and retain our members. From identifying high-value customer segments to uncovering opportunities to improve retention and lifetime value, your work will directly influence decision-making across the business.

In this role, you’ll work closely with CRM, BI & IT, Marketing, Digital, Buying & Merchandising, and Finance teams to deliver insight that drives meaningful commercial impact. You’ll analyse customer behaviour across both in-store and online channels, build segmentation models, and identify opportunities to improve the customer lifecycle, reduce churn, and optimise campaign performance. You’ll also design and maintain dashboards and reporting tools using platforms such as Power BI, Qlik, or Tableau to provide clear visibility of loyalty programme performance.

We’re looking for someone with at least 3 years’ experience in a customer insights or analytics role, with strong proficiency in SQL and Python for data extraction and analysis. You’ll bring advanced Excel skills, experience in dashboard development, and the ability to translate complex data into simple, compelling insight. Strong analytical thinking, attention to detail, and commercial awareness are essential, along with the ability to communicate findings effectively and influence stakeholders with a customer-first mindset.

What we are looking for in a candidate:

  • 3+ years in a customer insights role.
  • Strong proficiency in SQL and Python for data extraction, manipulation, and analysis.
  • Experience building dashboards using tools such as Qlik, Power BI or Tableau.
  • Advanced Excel skills (modelling, pivot tables, data analysis).
  • Confident communicator who can tailor messages for both technical and non-technical audiences.
  • Skilled in data-driven storytelling.
  • Commercially minded with a strong understanding of how insight drives customer retention.

About Fenwick

Fenwick is rich with heritage and history and have been style pioneers since 1882 when our first store opened. We know luxury and are proud to remain the largest independent, family-owned group of department stores within the UK. We are on an exciting journey to exceed our customers' expectations and we are always on the lookout for new talent to join us.

Our collaborative spirit unites a workforce of over 2,000 individuals across our stores, as well as in our support functions, encompassing Digital, Buying & Merchandising, IT, Finance, People, Customer Service teams, and our cherished restaurants and distribution centres. In 2023 we launched our ‘Quiet No More’ campaign, enhancing our presence on the UK high street as well as our eCommerce website going from strength to strength. Together, we form the beating heart of Fenwick, driving forward our vision for excellence and innovation. Join us as we pave the way toward an even brighter tomorrow, where tradition meets transformation!

Loyalty & CRM Insight Analyst in City of London employer: Fenwick

Fenwick is an exceptional employer that values its employees by offering a supportive work culture, generous benefits including 33 days of annual leave and a significant store discount. With opportunities for professional growth and a collaborative environment, you will play a vital role in shaping the MyFenwick Loyalty programme while enjoying the flexibility of hybrid working arrangements.

Fenwick

Contact Detail:

Fenwick Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land Loyalty & CRM Insight Analyst in City of London

Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

Tip Number 2

Prepare for interviews by researching the company and its culture. Understand their loyalty programme and think of ways your skills can enhance it. Show them you’re not just another candidate, but someone who genuinely cares about their mission.

Tip Number 3

Practice your data storytelling! Be ready to explain how your insights can drive customer retention and improve the MyFenwick Loyalty programme. Use real examples from your past experience to illustrate your points.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Fenwick team and contributing to our exciting journey.

We think you need these skills to ace Loyalty & CRM Insight Analyst in City of London

Customer Behaviour Analysis
CRM Insight
Data Extraction
SQL
Python
Dashboard Development
Power BI

Some tips for your application 🫡

Show Your Passion for Data:When you're writing your application, let your enthusiasm for customer behaviour and data analysis shine through. We want to see how your experience aligns with our mission to transform the MyFenwick Loyalty programme into a data-driven powerhouse.

Tailor Your CV and Cover Letter:Make sure to customise your CV and cover letter to highlight your relevant skills in SQL, Python, and dashboard development. We love seeing candidates who can connect their past experiences directly to the role we're offering.

Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure you communicate your insights and achievements effectively without unnecessary jargon. Remember, we’re looking for someone who can translate complex data into simple insights!

Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!

How to prepare for a job interview at Fenwick

Know Your Data

As a Loyalty & CRM Insight Analyst, you'll be working with customer data daily. Brush up on your SQL and Python skills before the interview. Be ready to discuss how you've used these tools in past roles to extract insights and drive decisions.

Showcase Your Dashboard Skills

Familiarise yourself with dashboard tools like Power BI, Qlik, or Tableau. Prepare to talk about specific dashboards you've created and how they impacted business decisions. If possible, bring examples to demonstrate your experience.

Understand Customer Behaviour

Dive deep into customer behaviour analysis. Be prepared to discuss how you identify high-value segments and improve retention. Think of examples where your insights led to actionable changes in a loyalty programme or marketing strategy.

Communicate Effectively

You’ll need to convey complex data in a simple way. Practice explaining your past projects to both technical and non-technical audiences. Highlight your ability to influence stakeholders with clear, compelling storytelling around data.