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For Companies At a Glance
- Tasks: Drive marketing strategies and create engaging events to attract and retain customers.
- Company: Join Fendi at Harrods, a leader in luxury fashion with a vibrant culture.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Exciting role with a focus on creativity and collaboration in a fast-paced setting.
- Why this job: Be part of a luxury brand and make a real impact on customer experiences.
- Qualifications: 5 years in retail, preferably luxury, with strong marketing and analytical skills.
The predicted salary is between 40000 - 50000 £ per year.
The In-Store Marketing manager supports the Store Manager in creating and expanding a solid local customer network within the assigned Store by proposing and developing targeted activities, initiatives, and events to recruit new clients, upgrade existing ones and to boost VIC sales. The In-Store Marketing manager is responsible for the development and execution of marketing strategies and campaigns within his/her Store.
Main Responsibilities
- Monitor the business at boutique levels to drive key insights to grow the business through ad hoc retail analysis and regular reporting.
- Manage the budget and targets for specific retail initiatives.
- Assess, develop, and promote the usage of current and new methodology and tools, keeping an omnichannel approach to guarantee a consistent delivery of the store on main retail KPIs.
- Liaise with Europe Retail Operations team to support the store in meeting deadlines.
- Develop in and out of boutique clienteling animations during the year in line with company guidelines, predefined targets of clients and business goals.
- Initiate, lead and monitor all marketing (CRM, clientele, event, digital) activities, according to the Corporate and Regional guidelines.
- Guarantee an excellent usage of CRM tools in store and follow up with client advisors to ensure target completion.
- Advise and coach the store teams regarding the implementation of clientele guidelines and initiatives.
- Build a network of partners, contacts, and suppliers to reach targeted results in the most efficient way on high standards level of the company.
Profile:
- At least 5 years’ experience in a retail company within an international environment.
- Experience in luxury fashion is a plus.
- MBA or Degree in luxury program, marketing, or business-related subjects.
- Understanding of what drives traffic into a retail environment, and of retail analytics.
- Ability to review data, identify opportunities and develop action plans to exploit the opportunities.
- Excellent interpersonal and communication skills, proactive attitude.
- Strong project management and problem-solving attitude.
- Goal orientated, high attention to details and multi-tasking.
- Passionate and curious about luxury fashion industry trends.
- Excellent usage of MS office tools and BI programs.
Retail Marketing Manager [Fendi Harrods] employer: Fendi Italia Srl
Contact Detail:
Fendi Italia Srl Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Retail Marketing Manager [Fendi Harrods]
✨Tip Number 1
Network like a pro! Get out there and connect with people in the luxury fashion scene. Attend events, join online forums, and don’t be shy to reach out to industry professionals on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! When you get the chance to meet potential employers, bring along a portfolio or examples of your past marketing campaigns. This will help you stand out and demonstrate your ability to drive results in retail.
✨Tip Number 3
Be proactive! If you see a company you love, don’t wait for them to post a job. Reach out directly and express your interest. A well-crafted email can go a long way in showing your enthusiasm and initiative.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you. Make sure to keep an eye on our listings and apply directly to increase your chances of landing that dream role in retail marketing.
We think you need these skills to ace Retail Marketing Manager [Fendi Harrods]
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Retail Marketing Manager role. Highlight your experience in luxury fashion and any relevant marketing strategies you've executed.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're passionate about the luxury fashion industry. Share specific examples of how you've driven retail performance and client engagement in previous roles.
Showcase Your Analytical Skills: Since the role involves monitoring business performance, be sure to mention any experience you have with retail analytics. We want to see how you've used data to drive insights and make informed decisions.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role without any hiccups!
How to prepare for a job interview at Fendi Italia Srl
✨Know Your Numbers
Make sure you’re familiar with retail analytics and KPIs. Brush up on how to interpret data and use it to drive business decisions. Being able to discuss specific metrics and how they relate to your past experiences will show that you understand what drives success in a retail environment.
✨Showcase Your Clienteling Skills
Prepare examples of how you've successfully built client relationships in previous roles. Think about specific campaigns or events you've led that resulted in increased customer engagement. This will demonstrate your ability to connect with clients and enhance their experience, which is crucial for this role.
✨Be Ready to Discuss Trends
Stay updated on the latest trends in luxury fashion and retail marketing. Be prepared to share your insights on how these trends can impact the business. This shows your passion for the industry and your proactive attitude towards staying informed.
✨Master the Art of Communication
Since excellent interpersonal skills are key for this position, practice articulating your thoughts clearly and confidently. Role-play common interview questions with a friend, focusing on how you can convey your ideas effectively. This will help you feel more at ease during the actual interview.