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For Companies At a Glance
- Tasks: Drive marketing strategies and create engaging events to attract and retain customers.
- Company: Join Fendi at Harrods, a leader in luxury fashion.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Exciting chance to work in a fast-paced, creative environment.
- Why this job: Be part of a prestigious brand and shape the future of retail marketing.
- Qualifications: 5+ years in retail, preferably in luxury, with strong analytical and communication skills.
The predicted salary is between 45000 - 55000 £ per year.
The In-Store Marketing manager supports the Store Manager in creating and expanding a solid local customer network within the assigned Store by proposing and developing targeted activities, initiatives, and events to recruit new clients, upgrade existing ones and to boost VIC sales. The In-Store Marketing manager is responsible for the development and execution of marketing strategies and campaigns within his/her Store.
Main Responsibilities
- Business and Retail Performance
- Monitor the business at boutique levels to drive key insights to grow the business through ad hoc retail analysis and regular reporting.
- Manage the budget and targets for specific retail initiatives.
- Assess, develop, and promote the usage of current and new methodology and tools, keeping an omnichannel approach to guarantee a consistent delivery of the store on main retail KPIs.
- Liaise with Europe Retail Operations team to support the store in meeting deadlines.
- Clienteling
- Develop in and out of boutique clienteling animations during the year in line with company guidelines, predefined targets of clients and business goals.
- Initiate, lead and monitor all marketing (CRM, clientele, event, digital) activities, according to the Corporate and Regional guidelines.
- Guarantee an excellent usage of CRM tools in store and follow up with client advisors to ensure target completion.
- Advise and coach the store teams regarding the implementation of clientele guidelines and initiatives.
- Build a network of partners, contacts, and suppliers to reach targeted results in the most efficient way on high standards level of the company.
Profile
- At least 5 years’ experience in a retail company within an international environment. Experience in luxury fashion is a plus.
- MBA or Degree in luxury program, marketing, or business-related subjects.
- Understanding of what drives traffic into a retail environment, and of retail analytics.
- Ability to review data, identify opportunities and develop action plans to exploit the opportunities.
- Excellent interpersonal and communication skills, proactive attitude.
- Strong project management and problem-solving attitude.
- Goal orientated, high attention to details and multi-tasking.
- Passionate and curious about luxury fashion industry trends.
- Excellent usage of MS office tools and BI programs.
Retail Marketing Manager [Fendi Harrods] in London employer: Fendi Italia Srl
Contact Detail:
Fendi Italia Srl Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Retail Marketing Manager [Fendi Harrods] in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the luxury fashion scene. Attend events, join online forums, and don’t be shy to reach out to industry professionals on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! When you get the chance to meet potential employers or attend interviews, make sure to highlight your experience in retail marketing. Share specific examples of how you've driven sales or improved client engagement in previous roles.
✨Tip Number 3
Be proactive! If you see a company you love, don’t wait for them to post a job. Reach out directly and express your interest. Send them a message showcasing your passion for their brand and how you can contribute to their success.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you. Make sure to check out our listings regularly and submit your application directly through us to increase your chances of landing that dream role.
We think you need these skills to ace Retail Marketing Manager [Fendi Harrods] in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Retail Marketing Manager role. Highlight your experience in retail, especially in luxury fashion, and any relevant marketing strategies you've executed.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the luxury fashion industry and how your background aligns with our goals at Fendi Harrods. Be specific about your achievements!
Showcase Your Analytical Skills: Since the role involves monitoring business performance and driving insights, make sure to mention any experience you have with retail analytics. Share examples of how you've used data to inform your marketing strategies.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Fendi Italia Srl
✨Know Your Numbers
Make sure you come prepared with insights about retail performance metrics. Understand how to analyse data and identify opportunities for growth, as this role heavily relies on driving business through analytics.
✨Showcase Your Clienteling Skills
Be ready to discuss your experience in clienteling and how you've successfully built relationships in previous roles. Share specific examples of events or initiatives you've led that boosted client engagement and sales.
✨Familiarise Yourself with the Brand
Do your homework on Fendi and its position in the luxury fashion market. Understanding their brand values and recent campaigns will help you align your answers with their expectations and show your passion for the industry.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific situations, like managing a marketing budget or launching a new campaign. Think of examples from your past experiences that demonstrate your problem-solving skills and project management abilities.