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- Tasks: Lead global social and community strategy for a renowned lifestyle brand.
- Company: Join a globally recognised consumer brand at the forefront of sport and lifestyle.
- Benefits: High-impact leadership role with significant strategic ownership and career growth.
- Other info: Passion for culture and storytelling is essential.
- Why this job: Shape cultural relevance and engage communities in a fast-paced, collaborative environment.
- Qualifications: Proven experience in global social media strategies and managing high-performing teams.
The predicted salary is between 80000 - 100000 £ per year.
Fella & Jones are partnering with a globally recognised consumer brand at the intersection of sport, lifestyle, and performance to appoint a Head of Global Social & Community. This is a rare opportunity to define and lead a global social and community strategy for an iconic brand undergoing an exciting phase of cultural and digital evolution.
As the global lead for social and community, you will shape how the brand shows up in culture, building meaningful connections with consumers, creators, and partners across international markets. This role combines strategic vision with hands-on leadership, requiring someone who can set direction at a global level while enabling agile, high-quality execution across regions. You will play a key role in transforming the brand into a social-first, culturally relevant business, driving both engagement and measurable commercial impact.
Key Responsibilities- Define and deliver a global social and community strategy aligned to brand, product, and commercial objectives
- Lead the development of social-first, culturally impactful campaigns across multiple markets
- Build and oversee a best-in-class creator, influencer, and ambassador ecosystem
- Drive community engagement through innovative, insight-led initiatives
- Partner cross-functionally with brand, creative, media, and commercial teams to ensure integrated delivery
- Lead global and regional teams to execute strategy with local relevance
- Own performance measurement, using data and insights to continuously optimise output
- Champion innovation by staying ahead of emerging platforms, trends, and technologies
- Proven experience leading global social media and community strategies for major consumer brands
- Strong track record of delivering data-driven campaigns with measurable business impact
- Deep expertise in creator, influencer, and affiliate ecosystems
- A commercial mindset, with clear understanding of how social drives conversion and revenue
- Experience managing and developing high-performing, international teams
- Exceptional stakeholder management skills across complex, matrixed organisations
- A passion for culture, storytelling, and building engaged communities
- Opportunity to shape the global cultural relevance of a heritage brand
- High-impact, visible leadership role with significant strategic ownership
- Work at the intersection of sport, lifestyle, and digital culture
- Collaborative, fast-paced environment with strong values and ambition
For more information, please apply via Linkedin or contact the Fella & Jones team directly at contact@fellaandjones.com
Head of Global Social & Community - Lifestyle Retail Brand employer: Fella and Jones
Contact Detail:
Fella and Jones Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Global Social & Community - Lifestyle Retail Brand
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your personality! When you get the chance for an interview or informal chat, let your passion for social and community shine through. Brands want to see the real you and how you can fit into their culture.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to brands you admire and express your interest in working with them. You never know when they might need someone with your skills!
✨Tip Number 4
Keep learning and adapting! Stay updated on the latest trends in social media and community engagement. Share your insights and ideas during conversations to show you're ahead of the game.
We think you need these skills to ace Head of Global Social & Community - Lifestyle Retail Brand
Some tips for your application 🫡
Show Your Passion: Let your enthusiasm for the brand and its culture shine through in your application. We want to see how you connect with the lifestyle and performance aspects of the role, so don’t hold back!
Tailor Your Experience: Make sure to highlight your relevant experience in leading global social media strategies. We’re looking for specific examples that demonstrate your impact, so be clear and concise about your achievements.
Be Data-Driven: Since this role is all about measurable impact, include any data or metrics that showcase your success in previous campaigns. We love numbers that tell a story, so make them count!
Apply Through Our Website: We encourage you to apply directly through our website for a smoother process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Fella and Jones
✨Know the Brand Inside Out
Before your interview, dive deep into the brand's history, values, and recent campaigns. Understanding their cultural relevance and how they engage with consumers will help you articulate how you can enhance their social and community strategy.
✨Showcase Your Data-Driven Mindset
Prepare to discuss specific examples of past campaigns you've led that had measurable impacts. Highlight how you used data to inform your strategies and decisions, as this role requires a strong commercial mindset and an understanding of how social drives conversion.
✨Demonstrate Leadership Skills
Be ready to talk about your experience managing international teams and how you foster collaboration across different regions. Share stories that illustrate your ability to lead with vision while enabling agile execution, which is crucial for this position.
✨Stay Ahead of Trends
Research current trends in social media and community engagement, especially within the lifestyle and retail sectors. Discuss how you plan to champion innovation and leverage emerging platforms to keep the brand culturally relevant and engaging.