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- Tasks: Lead global social and community strategy for a top sports and outdoor brand.
- Company: Join a leading global brand with a passion for sports and outdoor culture.
- Benefits: Competitive salary, generous benefits, and hybrid working options.
- Why this job: Shape the future of social engagement and make an impact on a global scale.
- Qualifications: Experience in global social strategy and a strong understanding of sports culture.
- Other info: Opportunity to build and lead a high-performing global social team.
The predicted salary is between 36000 - 60000 £ per year.
Fella and Jones are partnered with a leading global Sports and Outdoor brand to appoint a Head of Global Social and Community. This is a newly created role with global ownership of social, community, and creator strategy. The position is highly strategic while remaining closely connected to execution, requiring a leader who can set direction and stay hands on with the work.
The role
Reporting into senior marketing leadership, you will define how the brand shows up across social platforms globally. You will lead social first campaigns, shape creator and ambassador storytelling, and work closely with regional teams to balance global consistency with local relevance. This role sits at the intersection of brand, culture, and performance.
Responsibilities
- Own the global social and community strategy
- Lead social first campaigns from concept to delivery
- Remain hands on in creative direction and content quality
- Lead influencer, creator, and ambassador programmes
- Partner with brand, product, creative, paid media, and regional teams
- Oversee community engagement, brand sentiment, and performance insights
- Build and develop a high performing global social team
What we are looking for
- Proven experience leading global social strategy for premium consumer brands
- Strong understanding of sports or outdoor culture
- Ability to operate strategically while remaining hands on
- Deep experience with creators and influencers
- Confident senior leader with strong creative judgement
For more information, apply via LinkedIn or contact the Fella and Jones team at contact@fellaandjones.com
Head of Global Social and Community - Global Sports and Outdoor Brand in City of London employer: Fella and Jones
Contact Detail:
Fella and Jones Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Global Social and Community - Global Sports and Outdoor Brand in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the sports and outdoor industry, especially those who work in social and community roles. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your creativity! When you get the chance to interview, bring examples of past campaigns you've led. Highlight how you balanced global strategy with local relevance – that's what they want to see!
✨Tip Number 3
Stay hands-on! Make sure you can talk about your direct involvement in projects. They’re looking for someone who can lead but also roll up their sleeves and get stuck in.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Head of Global Social and Community - Global Sports and Outdoor Brand in City of London
Some tips for your application 🫡
Show Your Passion for Sports and Outdoor Culture: When writing your application, let your love for sports and outdoor activities shine through. We want to see how your personal interests align with the brand's values and culture.
Be Strategic but Hands-On: Highlight your ability to think strategically while also being involved in the nitty-gritty of execution. We’re looking for someone who can set the direction and still roll up their sleeves to get things done.
Demonstrate Your Experience with Creators and Influencers: Make sure to showcase your past experiences leading influencer and creator programmes. We want to know how you've successfully engaged with these communities and driven results.
Apply Through Our Website: We encourage you to apply directly through our website for a smoother process. It’s the best way for us to receive your application and get to know you better!
How to prepare for a job interview at Fella and Jones
✨Know Your Brand Inside Out
Before the interview, dive deep into the brand's history, values, and recent campaigns. Understanding their social presence and community engagement will help you speak confidently about how you can enhance their strategy.
✨Showcase Your Hands-On Experience
Prepare specific examples of past campaigns you've led, especially those that required a hands-on approach. Highlight your role in creative direction and how you balanced global consistency with local relevance.
✨Connect with the Culture
Since this role is tied to sports and outdoor culture, be ready to discuss your personal connection to these areas. Share stories or experiences that demonstrate your passion and understanding of the community.
✨Engage with Influencers and Creators
Bring examples of successful influencer or creator partnerships you've managed. Discuss how you approached these relationships and the impact they had on brand sentiment and performance.
