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- Tasks: Drive strategic marketing initiatives and shape how we tell Feedzai's story.
- Company: Join a leading AI-driven company revolutionising financial risk management.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Be part of a fast-paced team at the forefront of financial technology.
- Why this job: Make a real impact in securing global commerce and shaping the future of finance.
- Qualifications: 5+ years in B2B marketing with strong communication and strategic thinking skills.
The predicted salary is between 70000 - 90000 £ per year.
Feedzai is the world’s first RiskOps platform for financial risk management, and the market leader in safeguarding global commerce with today’s most advanced cloud-based risk management platform, powered by machine learning and artificial intelligence. Feedzai is securing the transition to a cashless world while enabling digital trust in every transaction and payment type. The world’s largest banks, processors, and retailers trust Feedzai to protect trillions of dollars and manage risk while improving the customer experience for everyday users, without compromising privacy.
This is not a content production role. It is a strategic position that sits at the intersection of product, sales, and marketing - responsible for how Feedzai's story is told, how our products are positioned, and how our GTM motion is constructed. You will report directly to the VP of Product Planning and Strategy, in the Marketing department.
What we expect from this team is straightforward:
- Position solutions and outcomes, not just product features
- Prioritise well in a high workload environment and focus ruthlessly on what moves the needle
- Bring market intelligence back into the business so our message, the roadmap and the pipeline stay connected to reality
Your Day to Day:
- Go-to-market strategy and execution across product lines - working across sales, product, and marketing to ensure launches land with clarity and conviction
- Messaging and positioning for audiences ranging from C-suite and Heads of Fraud to product managers and technical personas - knowing what value lands where and how different perceptions are critical
- Competitive intelligence - support not just tracking competitors, but bringing to life what it means for when we sell, and how we differentiate
- Sales enablement - including pitch decks, solution narratives, thought leadership and sales training that give revenue teams the tools to win
- Market intelligence - gathering insight from customers, analysts, and industry bodies and bringing it back into the business in a way that actually influences decisions
- Event representation - Feedzai shows up at the industry's most important forums (e.g. Money 2020, UK Finance ECC, and our own events) - you will be part of that presence
You Have & You Know-How:
- 5+ years in B2B, from either the sell (vendor side) or financial services (buy side)
- A strategic thinker who can also execute - this role requires both, and the ability to move between them quickly. Days can range from micro to macro details
- Exceptional written and verbal communication - you can write a compelling one-pager and present confidently to a room of executives
- Commercial understanding - you think about how marketing connects to pipeline and revenue, not just awareness
- High standards - you push for clarity, speed and value, and raise the bar for those around you
- Curiosity about the fraud and financial crime market - you do not need to be an expert on day one, but you need to want to become one. Prior fraud and financial crime technology experience would be an advantage.
Senior Product Marketing Manager employer: Feedzai
Contact Detail:
Feedzai Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. The more you engage with others, the better your chances of landing that Senior Product Marketing Manager role at Feedzai.
✨Tip Number 2
Show off your strategic thinking! When you get the chance to chat with potential employers, share examples of how you've successfully executed go-to-market strategies or positioned products. This will demonstrate that you can think on your feet and deliver results.
✨Tip Number 3
Be curious and ask questions! During interviews or networking chats, show your interest in the fraud and financial crime market. Ask about their challenges and how they differentiate themselves. This not only shows your enthusiasm but also helps you understand their needs better.
✨Tip Number 4
Apply through our website! We want to see your application come through directly. It shows you're genuinely interested in joining Feedzai and helps us keep track of all the amazing talent out there. Don't miss out on this opportunity!
We think you need these skills to ace Senior Product Marketing Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Product Marketing Manager role. Highlight your experience in B2B marketing and how it aligns with Feedzai's mission of safeguarding global commerce. We want to see how you can bring value to our team!
Showcase Your Strategic Thinking: In your application, emphasise your ability to think strategically while executing plans. Share examples of how you've successfully managed go-to-market strategies or positioned products in a competitive landscape. We love seeing candidates who can balance the big picture with the nitty-gritty details.
Communicate Clearly: Since exceptional written and verbal communication is key for this role, make sure your application reflects that. Write clearly and concisely, and don’t shy away from showcasing your storytelling skills. Remember, we’re looking for someone who can craft compelling narratives!
Connect with Our Values: Take a moment to research Feedzai and understand our values and goals. In your application, express your curiosity about the fraud and financial crime market and how you can contribute to our mission. We want to see your passion for making a difference in the industry!
How to prepare for a job interview at Feedzai
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand Feedzai's products and how they fit into the financial risk management landscape. Familiarise yourself with their unique selling points and be ready to discuss how you would position these products in the market.
✨Prepare for Strategic Conversations
This role is all about strategy, so be prepared to discuss your approach to go-to-market strategies and how you would execute them. Think of examples from your past experience where you've successfully aligned product, sales, and marketing efforts.
✨Showcase Your Market Intelligence Skills
Feedzai values market intelligence, so come equipped with insights about current trends in fraud and financial crime. Be ready to share how you would gather and leverage this information to influence business decisions and enhance messaging.
✨Communicate with Confidence
Exceptional communication skills are a must for this role. Practice articulating your thoughts clearly and confidently, especially when discussing complex topics. Prepare a compelling one-pager that summarises your vision for the role and how you can contribute to Feedzai's success.