At a Glance
- Tasks: Drive performance marketing through hands-on management of paid media campaigns.
- Company: Join Feedmark, a passionate equine brand focused on health and nutrition.
- Benefits: Competitive salary, supportive team, and opportunities for career growth.
- Other info: Work in a collaborative environment with a focus on continuous learning.
- Why this job: Make a real impact in a growing brand while honing your marketing skills.
- Qualifications: Experience with Google Ads and Meta Ads; analytical mindset required.
The predicted salary is between 30000 - 40000 £ per year.
At Feedmark, we’re passionate about improving the health and well-being of horses through science‑led nutrition. We’re a growing, forward‑thinking equine brand where marketing plays a key role in driving both education and commercial success. We’re a close‑knit, collaborative team where ideas are welcomed, performance is valued, and development is encouraged. As we continue to grow, we’re looking for a commercially minded Performance Marketing Executive to take ownership of our paid media activity and help drive measurable results across key digital channels.
The Role
This is a hands‑on, data‑driven role focused primarily on paid media performance. You’ll be responsible for planning, executing, and optimising campaigns across Google Ads and Meta Ads, and Amazon Ads, with opportunities to expand into other channels (TikTok, Reddit). You’ll work closely with the wider marketing team to align campaigns with business goals, continuously improve performance, and unlock growth opportunities through testing and optimisation.
Key Responsibilities
- Paid Media & Performance (Primary Focus)
- Plan, build, and manage PPC campaigns across Google Ads (Search, Shopping, Performance Max)
- Manage and optimise paid social campaigns across Meta (Facebook & Instagram)
- Monitor performance and continuously optimise campaigns to improve ROAS, CPA, and conversion rates
- Conduct structured testing across ad creatives, audiences, bidding strategies, and landing pages
- Amazon Advertising (Preferred Experience)
- Support or manage Amazon Ads campaigns (Sponsored Products, Sponsored Brands)
- Work to improve campaign efficiency and support overall marketplace growth
- SEO & Website Support (Beneficial)
- Support SEO initiatives, with a focus on analysing performance, keyword research and on‑page optimisation
- Assist with website performance improvements and landing page optimisation
- Data, Reporting & Insights
- Track, analyse, and report on campaign performance using GA4 and ad platform data
- Provide clear insights and recommendations to improve results
- Monitor budgets and ensure efficient allocation of spend
- Work closely with the wider marketing team (content and design) to develop high‑performing creatives
- Contribute ideas for campaign improvements and new growth opportunities
- Stay up to date with digital marketing trends, tools, and platform updates
What We’re Looking For
- Hands‑on experience managing Google Ads and Meta Ads campaigns
- Strong understanding of PPC performance metrics (ROAS, CPA, CTR, CVR)
- Analytical mindset with experience using GA4 (or similar tools)
- Ability to manage budgets and optimise campaigns based on data
- Proactive, organised, and comfortable working in a fast‑paced environment
- A desire to keep learning, improving and pushing performance forward
- Experience with Amazon Ads
- Experience with other ad platforms (TikTok, Reddit)
- Understanding of SEO principles and website optimisation
- Interest in or passion for horses/equine industry
Why Join Feedmark?
- Be part of a growing brand where your work has real impact
- Take ownership of key performance channels and see measurable results
- Work in a supportive, collaborative team environment
- Opportunities to develop your skills and progress your career
- Competitive salary based on experience
How to Apply
Please send your CV along with a short note covering:
- The platforms you’ve managed (Google, Meta, Amazon)
- Typical monthly budgets you’ve worked with
- One or two measurable results you’ve achieved
If you’re a data‑driven marketer who enjoys optimising performance and driving growth, we’d love to hear from you.
Location: On‑site (Feedmark HQ, Norfolk)
Job Type: Full‑time, Permanent (part‑time considered for the right candidate)
Performance Marketing Executive in Harleston employer: Feedmark
At Feedmark, we pride ourselves on being a dynamic and innovative equine brand dedicated to enhancing horse health through science-led nutrition. Our supportive and collaborative work culture fosters creativity and encourages professional growth, making it an ideal environment for a Performance Marketing Executive to thrive. With competitive salaries and the opportunity to make a tangible impact in a growing company, joining our team means being part of something meaningful in the equine industry.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Marketing Executive in Harleston
✨Tip Number 1
Get to know the company inside out! Research Feedmark's values, products, and recent campaigns. This way, when you chat with them, you can show off your knowledge and passion for their mission in improving horse health.
✨Tip Number 2
Network like a pro! Connect with current or former employees on LinkedIn. A friendly chat can give you insider tips and might even lead to a referral, which can seriously boost your chances of landing that Performance Marketing Executive role.
✨Tip Number 3
Prepare for the interview by practising common questions related to PPC and performance marketing. Think about how you've optimised campaigns in the past and be ready to share specific examples that highlight your analytical skills and results.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Feedmark team and ready to take ownership of your role.
We think you need these skills to ace Performance Marketing Executive in Harleston
Some tips for your application 🫡
Show Off Your Experience:When you're writing your application, make sure to highlight your hands-on experience with Google Ads and Meta Ads. We want to see the platforms you've managed and the budgets you've worked with, so don't hold back on those details!
Be Data-Driven:Since this role is all about performance marketing, include specific metrics that showcase your success. Mention measurable results like ROAS or CPA improvements you've achieved in past campaigns. Numbers speak louder than words!
Tailor Your Application:Make your application stand out by tailoring it to our job description. Use similar language and focus on how your skills align with what we're looking for. This shows us you’ve done your homework and are genuinely interested in the role.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss any important details. Plus, we love seeing applications come directly from our site!
How to prepare for a job interview at Feedmark
✨Know Your Numbers
Before the interview, brush up on key PPC metrics like ROAS, CPA, and CTR. Be ready to discuss how you've used these metrics in past campaigns to drive performance. This shows you’re not just familiar with the terms but can apply them effectively.
✨Showcase Your Campaigns
Prepare a couple of case studies from your previous work managing Google Ads or Meta Ads. Highlight specific challenges you faced, the strategies you implemented, and the measurable results you achieved. This will demonstrate your hands-on experience and analytical mindset.
✨Stay Current with Trends
Familiarise yourself with the latest trends in digital marketing, especially around platforms like TikTok and Reddit. Being able to discuss recent updates or changes in these platforms during your interview will show that you’re proactive and engaged in the industry.
✨Ask Insightful Questions
Prepare thoughtful questions about Feedmark’s current marketing strategies and future goals. This not only shows your interest in the role but also gives you insight into how you can contribute to their success. Think about how you can align your skills with their objectives.
