At a Glance
- Tasks: Lead innovative marketing strategies and drive product adoption in the investment tech space.
- Company: Join a leading investment management technology company with a collaborative culture.
- Benefits: Enjoy flexible working, 25 days leave, health coverage, and sponsored learning opportunities.
- Why this job: Shape the future of investment technology and make a real impact on global markets.
- Qualifications: 5 years in product marketing within financial services and strong storytelling skills.
- Other info: Dynamic environment with excellent career growth and team events.
The predicted salary is between 36000 - 60000 £ per year.
Ready to shape the future of investment technology? Join us as a Product Marketing Manager and lead innovative go-to-market strategies that make a real impact. This is your opportunity to take ownership of a dynamic product portfolio and influence how our solutions are positioned in the market. You will work on exciting projects that connect the investment industry globally, collaborate with talented teams across Product, Sales, and Marketing, and play a pivotal role in driving adoption and growth. With access to learning opportunities and a culture that values innovation, you will have the chance to develop your expertise and advance your career.
Your key responsibilities as a Product Marketing Manager will include:
- Developing and executing go-to-market strategies for new products and features in collaboration with cross-functional teams.
- Creating compelling value propositions and messaging tailored to key customer segments.
- Conducting market research and competitor analysis to inform strategic decisions.
- Producing impactful sales enablement materials such as product sheets, presentations, and demo videos.
- Driving product adoption through targeted campaigns and monitoring performance metrics.
- Translating customer insights into actionable improvements for product development.
You will need the following experience and skills to join us as a Product Marketing Manager:
- You must have at least 5 years of product marketing experience within financial services, asset management, or fintech.
- You will have a strong understanding of Asset and Wealth Management ecosystems.
- You must have experience adding value to and working towards metrics such as lead generation, pipeline growth, and bookings.
- You should have proven experience in developing go-to-market strategies for B2B products.
- You will possess exceptional storytelling and communication skills to engage diverse audiences.
- You should be confident in using data-driven insights to optimize campaigns and measure ROI.
FE fundinfo is a leading investment management technology and data company connecting asset managers to distributors in the UK, Europe and Asia Pacific. We are proud of our vast, diverse, and highly skilled team, who help to make our industry Better Connected and Better Informed. At FE fundinfo, we foster a collaborative and inclusive environment where innovation thrives. You will enjoy flexible working arrangements, hybrid options, and opportunities to participate in team events and charity initiatives. We believe in continuous learning and provide access to resources like LinkedIn Learning and sponsored development programs to help you grow.
Benefits:
- 25 days of annual leave with the option to buy an extra 5 days each year.
- Benefit from enhanced paternity, maternity, and shared parental leave.
- Secure your future with our pension scheme.
- Advance your career with sponsored learning and development, including formal qualifications.
- Comprehensive health coverage to keep you and your family protected.
- Stay fit with discounted gym memberships.
- Take advantage of the Bike to Work scheme for eco-friendly commuting.
- Keep your eyes sharp with eye care and flu jab services.
Product Marketing Manager employer: FE fundinfo
Contact Detail:
FE fundinfo Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the investment tech space, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info on job openings.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past projects and successes in product marketing. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their market position and be ready to discuss how your experience aligns with their goals. We want to see your passion for the role!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our team.
We think you need these skills to ace Product Marketing Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Product Marketing Manager role. Highlight your experience in financial services and any go-to-market strategies you've developed. We want to see how your skills align with our needs!
Showcase Your Storytelling Skills: Since exceptional storytelling is key for this role, use your application to demonstrate your communication prowess. Share examples of how you've engaged diverse audiences and crafted compelling messaging in previous roles.
Highlight Data-Driven Insights: We love candidates who can leverage data! Include specific metrics from your past campaigns that showcase your ability to optimise performance and measure ROI. This will show us you’re ready to drive product adoption effectively.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our culture and values.
How to prepare for a job interview at FE fundinfo
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the products and services offered by the company. Familiarise yourself with their unique selling points and how they fit into the investment technology landscape. This will help you articulate your ideas on go-to-market strategies and demonstrate your passion for the role.
✨Showcase Your Market Research Skills
Be prepared to discuss recent market trends and competitor analysis relevant to the financial services sector. Bring examples of how you've used data-driven insights in past roles to inform strategic decisions. This will show that you can contribute valuable insights to the team right from the start.
✨Craft Compelling Value Propositions
Think about how you would create value propositions for the company's products. During the interview, share your approach to tailoring messaging for different customer segments. This will highlight your storytelling skills and your ability to engage diverse audiences, which are crucial for a Product Marketing Manager.
✨Prepare for Scenario-Based Questions
Expect questions that ask you to solve hypothetical challenges related to product adoption or campaign performance. Practice articulating your thought process and decision-making strategies. This will demonstrate your problem-solving abilities and how you can drive growth through targeted campaigns.