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- Tasks: Drive exciting digital marketing campaigns and optimise performance across multiple channels.
- Company: Join FDJ UNITED, a leading gaming operator redefining the industry.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Other info: Fluent English required; knowledge of Dutch or French is a bonus.
- Why this job: Be part of a passionate team shaping the future of gaming and entertainment.
- Qualifications: Experience in digital marketing and a flair for creativity and strategy.
The predicted salary is between 30000 - 40000 £ per year.
At FDJ UNITED, we don’t just follow the game, we reinvent it. FDJ UNITED is one of Europe’s leading betting and gaming operators, with a vast portfolio of iconic brands and a reputation for technological excellence. With more than 5,000 employees and a presence in around fifteen regulated markets, the Group offers a diversified, responsible range of games, both under exclusive rights and open to competition. We set new standards, proving that entertainment and safety can go hand in hand. Here, you’ll work alongside a team of passionate individuals dedicated to delivering the best and safest entertaining experiences for our customers every day.
We’re looking for bold people who are eager to succeed and ready to level-up the game. If you thrive on innovation, embrace challenges, and want to make a real impact at all levels, FDJ UNITED is your playing field. Join us in shaping the future of gaming. Are you ready to LEVEL-UP THE GAME?
The role
We are seeking a pro-active and detail-oriented Digital Marketing Executive to work closely with the Global Digital Marketing Manager for Belgium and Netherlands in delivering and optimising integrated digital marketing campaigns. This role plays a key part in supporting the planning, execution, and performance analysis of digital initiatives across multiple channels, ensuring brand consistency, audience engagement, and measurable growth.
What you will do:
- Campaign trafficking, scheduling and performance reporting.
- Co-ordinate with Agency on integrated multi-channel marketing campaigns across key digital platforms, including PPC, SEO, Social Media, Affiliate Marketing, Mobile, Programmatic display and YouTube, amongst others.
- Assist with preparing and delivering campaign briefs to external partners, internal stakeholder briefs.
- Collaborate with CRM team, dove-tailing acquisition with retention and demonstrating awareness of tailored lifecycle marketing.
- Contribute to testing and optimisation strategies aimed at increasing ROI from digital campaigns, including A/B testing of creative, CTAs, and campaign structure.
- Contribute to the oversight and refinement of acquisition bonus strategies across all digital channels, working to maximise conversion rates while maintaining profitability and compliance.
- Monitor the correct use of terms and conditions, responsible gambling messaging, and age restrictions across campaigns and digital platforms, ensuring messaging remains ethical and transparent.
- Assist stakeholders in routine compliance checks and monitoring processes across digital campaigns to uphold responsible gambling practices and brand integrity.
- Assist with content & creative co-ordination via briefing internal teams, refining creative outputs to ensure high-quality design, compelling messaging, and brand consistency across all customer touchpoints.
- Ensure all marketing communications adhere to regulatory frameworks.
Your experience:
- Fluent in English, with Dutch or French language knowledge a plus.
- Experience in a similar Digital Marketing role.
- Experience of setting up and managing Digital Marketing campaigns.
- Knowledge of Online Marketing concepts, strategy and best practice.
- Knowledge of Digital Marketing KPIs and reporting on Digital Marketing performance.
- Industry knowledge of Digital Marketing, gaming, gambling or sports preferred.
- Interest in sports and/or casino preferred.
Digital Marketing Executive employer: FDJ UNITED
Contact Detail:
FDJ UNITED Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that Digital Marketing Executive role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best digital marketing campaigns. We love seeing real examples of your work, so make sure to highlight your successes and how you’ve optimised campaigns for better performance.
✨Tip Number 3
Prepare for interviews by researching FDJ UNITED and our values. We want to see your passion for innovation and how you can contribute to shaping the future of gaming. Be ready to discuss how you can level-up our digital marketing game!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always on the lookout for bold individuals ready to make an impact in the digital marketing space.
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for digital marketing and the gaming industry shine through. We want to see that you’re not just looking for a job, but that you’re genuinely excited about the role and what we do at FDJ UNITED.
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Executive role. Highlight relevant experience, especially in managing campaigns and using digital marketing tools. We love seeing how your skills align with our needs, so don’t hold back!
Be Clear and Concise: Keep your application clear and to the point. Use bullet points where possible and avoid jargon unless it’s relevant. We appreciate straightforward communication, and it’ll help us see your qualifications quickly.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at FDJ UNITED.
How to prepare for a job interview at FDJ UNITED
✨Know Your Digital Marketing Basics
Make sure you brush up on your digital marketing concepts and strategies. Be ready to discuss PPC, SEO, social media, and other channels mentioned in the job description. Showing that you understand these areas will demonstrate your readiness for the role.
✨Showcase Your Campaign Experience
Prepare specific examples of digital marketing campaigns you've worked on. Highlight your role in planning, execution, and performance analysis. This will help you illustrate your hands-on experience and how you can contribute to FDJ UNITED's goals.
✨Emphasise Compliance and Ethics
Since the role involves responsible gambling messaging and compliance checks, be prepared to discuss how you’ve ensured ethical practices in your previous roles. This shows that you take brand integrity seriously, which is crucial for FDJ UNITED.
✨Be Ready to Discuss Metrics
Familiarise yourself with key digital marketing KPIs and be ready to talk about how you've used data to optimise campaigns. Being able to discuss your approach to A/B testing and ROI will set you apart as a candidate who understands the importance of measurable growth.