The Team
The opportunity
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Build out and lead Favia’s global KOL strategy and execution, including managing a BD team focused regionally.
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Scale processes to source, contract, and manage KOLs. This will include technology, agency relationships, and commercial planning.
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Ensure compliance with financial influencer laws around the world with the appropriate DISCLAIMERS, content monitoring, and compensation terms.
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Enable the KOL BD team to negotiate deals that are attractive in a competitive KOL space and deliver strong ROI to Favia.
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Attract top KOLs across a variety of categories including futures, margin trading, spot trading, and prop trading.
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Develop scalable strategies that arm KOLs with positioning and messaging that highlight Favia Pro’s differentiators.
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Identify opportunities to develop local-first ideas with KOL partners that generate attention, are persuasive vs competitors, and drive a strong CTA.
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Define and evolve global program benefits for KOLs to deepen engagement and drive feedback loops that help scale affiliate marketing.
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Measure results of KOL partnerships; adjust strategy and deal structures.
What you bring
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5+ years in the crypto space, with experience building out a KOL program
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Significant experience with crypto KOLs, especially traders
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A proven track record in growing new users in a highly competitive and regulated environment.
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Experience working with partners in regions all over the world
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Advanced crypto knowledge including how crypto products work, crypto revenue models, and crypto players in different regions.
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Existing relationships with crypto and adjacent industry influencers. Candidate expected to bring a strong network.
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Experience with software to manage KOLs across a deal’s lifecycle and scaling processes to handle hundreds of KOLs
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Experience across a large product suite, with an eye for leveraging different KOLs to promote multiple topics and products
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Strong experience in marketing analytics, including how to measure partnership success
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We will strongly assess creative thinking; we are looking for people that have growth ideas grounded in logic and data, while being capable of supporting their ideas and persuading others to enact them
Our commitment
We may ask candidates to complete job-related skills or work-style assessments as part of our hiring process. These assessments evaluate competencies relevant to the role and are applied consistently across candidates for similar positions. Results are considered alongside experience and interviews, and are not the sole basis for any employment decision.
As an equal opportunity employer, we don't tolerate discrimination or harassment of any kind, whether based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status, or any other protected characteristic as outlined by federal, state, or local laws.
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Global Head of KOL - Favia Pro employer: Favia
Favia is an attractive employer due to its focus on innovation and technology in the digital asset space. Employees have the chance to work on impactful projects that leverage AI and real-time data processing. The company fosters a collaborative environment that supports professional growth and development.
