Customer Campaign Manager

Since 1998, Fasthosts has been designing new ways to give customers everything they need to manage and control their online space. Innovation drives everything we do, ensuring we offer the latest internet technology across our range of services including domain names, shared web hosting, business-class email, dedicated servers, cloud servers, secure online storage, and online backup. We also maintain a highly successful reseller channel. This is a data-driven role, where you will have experience optimizing online channels to deliver additional revenue through upselling and cross-selling, as well as preventing churn within our customer base. As a subscription-based business, most of our revenue opportunities for existing customers are through email marketing and the customer control panel. You’ll work as part of a team of Marketing professionals, and work closely with other teams across a matrix organization, to create and deliver campaigns that elevate the awareness of the Fasthosts brand across a broad and diverse customer base. We need someone with experience in B2B customer service with a big focus on creating revenue. It would be great if you also had experience managing a large, complex customer base it will help, but our priority is finding someone who demonstrates aptitude and passion, and a desire to learn. If this sounds like you, be assured that we will help you to grow into the role with our training scheme, and with mentoring and support from your new team. What will you be doing? * Day-to-day optimisation of multiple existing customer channels * Implementing post-purchase engagement and onboarding activities * Plan and develop marketing use cases and media in the customer control panel to boost net service growth and service lifetime value targets * Data-driven analysis and in-depth investigation of individual ad performance and contextual adjustment of content as a result * Generate additional revenue from existing customers from online and offline initiatives * Collaborate with colleagues in the planning and delivery of integrated campaigns that run for our existing customers * Work closely with the product and sales teams to create and manage product upselling campaigns * Present performance summaries to campaign stakeholders and use insights to iterate campaigns for improved performance over time What experience do you need under your belt? * Experience of online marketing campaign fundamentals * Experience creating, optimising, and analysing customer campaigns against performance metrics to evaluate the impact of each channel, including click-through rates), conversion rates etc * Strong data analysis and interpretation skills with experience using tools such as Google Analytics, CRM tools, and marketing automation platforms. * A strong written content creator, comfortable with taking your ad ideas from inception to final draft * A strong written and verbal communicator with the confidence to represent the UK business to all levels of the organisation What else do you get out of it? We value what each person brings to the table, from amazing ideas to great work attitudes. That’s why it’s only fair we give as much as we receive with a vast array of benefits and perks including: * Salary starting from £30,000 + performance-based bonus of 20% * 27 days annual leave + bank holidays * Hybrid working policy * Contributory pension scheme * Private healthcare and Life assurance * Employee assistance programmes * Cycle to work scheme * EV Scheme * Free parking close to our offices in a vibrant city centre location * Free soft drinks, fruit and excellent coffee are available in our multiple break rooms. And of course the fun stuff! When you spend so much time with your colleagues we want to make sure you have the benefit of social events, summer and Christmas parties, fitness groups, running teams and so much more. Interested? So, like the sound of working at Fasthosts? We don’t blame you, we think it’s pretty great too! Send us your application and if we think you fit the bill a member of our recruitment team will be in touch for an initial call to talk about what to expect next. We can’t wait to hear from you! Fasthosts is an equal opportunities employer, committed to fair treatment for all and value diversity in our workplace. We do not condone discrimination in any shape or form. At Fasthosts, your individuality is welcomed and celebrated. Notice to Agency and Search Firm Representatives: Fasthosts is not accepting unsolicited CVs from agencies and/or search firms for this job posting. CVs submitted to any Fasthosts employee by a third party agency and/or search firm without a valid written & signed search agreement will become the sole property of Fasthosts. No fee will be paid if a candidate is hired for this position as a result of an unsolicited agency or search firm referral. Thank you