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- Tasks: Lead creative development of social-first beauty content and elevate Burberry's visual identity.
- Company: Join Burberry, a luxury brand at the forefront of beauty and fashion.
- Benefits: Competitive salary, creative freedom, and opportunities to work with top industry talents.
- Other info: Fast-paced environment with opportunities for mentorship and career growth.
- Why this job: Shape the future of beauty content and make a mark in a global luxury brand.
- Qualifications: Proven experience in art direction, especially in beauty, with a standout portfolio.
The predicted salary is between 60000 - 80000 £ per year.
We are looking for a Social Art Director, Beauty to lead the creative development of social first content across Burberry Beauty channels. This is a senior creative role for someone deeply embedded in the global beauty landscape, with an exceptional eye for craft, culture, and platform native storytelling. You will shape and evolve Burberry Beauty’s social visual language, ensuring it is elevated, distinctive, and culturally relevant, while staying true to the house’s creative direction. Working closely with social, marketing, product, and production teams, you will translate beauty strategy into compelling content that drives engagement, desirability, and brand relevance.
KEY RESPONSIBILITIES
- Lead the creative direction of social first beauty content across platforms.
- Bring a strong point of view on beauty trends, aesthetics, and storytelling formats.
- Concept and execute innovative, platform-native ideas, from tutorials and creator-led content to product storytelling and visual experimentation.
- Act as Art Director on set for beauty shoots, ensuring excellence in lighting, texture, colour, and product representation.
- Capture iPhone self-shot content where required, with strong understanding of TikTok and short form video language.
- Develop and evolve Burberry Beauty’s social visual identity, ensuring consistency with wider brand campaigns.
- Collaborate with Beauty Art Directors and Design teams to extend campaign and launch creative into social.
- Manage creative relationships with agencies, creators, photographers, stylists, and collaborators.
- Translate briefs into compelling visual narratives using mood boards, references, and treatments.
- Ensure content is optimized for platform formats, pacing, and storytelling.
- Manage multiple streams of work, providing visibility on timelines, progress, and risks.
- Use performance insights to inform and evolve creative output.
- Mentor and guide junior creatives where appropriate.
PERSON PROFILE
- Proven experience as an Art Director, with a strong focus on beauty, luxury experience preferred.
- Deep understanding of the global beauty industry, creators, competitors, and cultural movements.
- A standout portfolio showcasing beauty-led social content across image and video.
- Strong expertise in art directing beauty shoots with exceptional attention to skin, texture, and detail.
- In-depth knowledge of social platforms and content performance.
- Experience working with beauty creators and influencers.
- Ability to translate brand strategy into culturally relevant visual storytelling.
- Excellent communication and presentation skills, confident working with senior stakeholders.
- Strong organisational skills in a fast paced, multi-project environment.
- Proficiency in Figma, Adobe Creative Suite, and video editing tools.
- Degree in a creative discipline or equivalent experience.
England, United Kingdom of Great Britain and Northern Ireland.
Social Art Director, Beauty employer: FashionUnited Group
Contact Detail:
FashionUnited Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Art Director, Beauty
✨Tip Number 1
Network like a pro! Reach out to people in the beauty industry, especially those who work at Burberry or similar brands. Attend events, join online forums, and don’t be shy about sliding into DMs – you never know who might help you land that dream role!
✨Tip Number 2
Show off your portfolio! Make sure it’s up-to-date and highlights your best beauty-led social content. When you get the chance to chat with potential employers, use your portfolio to tell a story about your creative journey and how you can elevate their brand.
✨Tip Number 3
Stay on top of trends! Keep an eye on what’s hot in the beauty world and social media. Share your insights during interviews to show you’re not just a creative mind but also someone who understands the market and can drive engagement through innovative ideas.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in the role and the company. Don’t forget to tailor your application to highlight your experience in beauty and social content!
We think you need these skills to ace Social Art Director, Beauty
Some tips for your application 🫡
Show Off Your Portfolio: Make sure to include a standout portfolio that showcases your beauty-led social content. We want to see your creative flair and how you’ve nailed the art direction in your previous projects.
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to highlight your experience in the beauty industry and how it aligns with our vision at Burberry Beauty. We love seeing candidates who really get what we’re about.
Be Authentic: Let your personality shine through in your written application. We’re looking for someone with a strong point of view on beauty trends and storytelling, so don’t be afraid to express your unique perspective!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at FashionUnited Group
✨Know Your Beauty Trends
Make sure you’re up to date with the latest beauty trends and cultural movements. Research current aesthetics and storytelling formats that resonate on social platforms. This will help you demonstrate your deep understanding of the global beauty landscape during the interview.
✨Showcase Your Portfolio
Bring a standout portfolio that highlights your best beauty-led social content. Be prepared to discuss specific projects, your creative process, and how you translated brand strategies into compelling visual narratives. This is your chance to shine!
✨Master the Art of Communication
Since you'll be working closely with various teams and stakeholders, practice articulating your ideas clearly and confidently. Prepare to discuss how you’ve collaborated in the past and how you can effectively manage creative relationships with agencies and creators.
✨Be Ready for Practical Tasks
Expect to showcase your skills in art direction and possibly even create some quick content on the spot. Brush up on your technical skills with tools like Figma and Adobe Creative Suite, and be ready to discuss your approach to lighting, texture, and colour in beauty shoots.