At a Glance
- Tasks: Lead trade marketing initiatives and create exciting brand experiences for Saucony.
- Company: Join a diverse and inclusive team at Wolverine Worldwide.
- Benefits: Competitive salary, travel opportunities, and a dynamic work environment.
- Other info: Opportunity for career growth and to work with innovative brands.
- Why this job: Make an impact in the sports industry while collaborating with creative minds.
- Qualifications: Experience in marketing, strong communication skills, and a passion for sports.
The predicted salary is between 40000 - 50000 € per year.
In the position of Trade Marketing Manager, your primary responsibility will be to develop and execute a successful trade marketing plan for the region. A crucial aspect of this role involves establishing strong partnerships with our wholesale clients and bringing innovative Saucony brand experiences to life both in-store and online.
Key Responsibilities
- Lead the wholesale marketing activities in the UK/IE region
- Collaborate with the commercial team to co-create seasonal trade launch materials for the brand
- Develop and synchronize strategic, consumer‑centric business plans in coordination with stakeholders
- Implement effective marketing strategies to strengthen the long‑term channel champion program and distribute seasonal POS campaigns successfully
- Execute customized campaigns specifically tailored to target consumers of our wholesale partners, aligned with the seasonal brand campaign objectives
- Build and keep strong relationships with wholesale partners
- Implement educational deliverables for wholesale partners, online and offline
- Any other duties as reasonably requested
Knowledge, Skills and Abilities Required
- Experience in outdoor/sports/footwear/fashion industry preferred
- Demonstrates a strong understanding of the market and commercial awareness
- An excellent communicator who effectively engages with both internal and external stakeholders
- Strong organizational and motivational skills
- Progressive and creative
- Excellent organization and planning skills with the ability to manage and drive projects from design to execution
- Strong IT skills including Social Media, MS Office, Adobe Photoshop, Premiere Pro and other Creative Suite tools strongly preferred
- Ability to establish and maintain effective working relationships both internally and externally
- Excellent oral and written communication skills and fluent in English and local language
- Ability to multi‑task while maintaining attention to detail
Working Conditions
- Normal office environment, travel within the region will be required.
- Must be willing to spend occasional nights away.
- Must be prepared to work occasional weekends if needed.
The above statements are intended to describe the general nature and level of work being performed and are not intended to be an exhaustive list of all responsibilities, duties and skills which may be required.
Equal Employment Opportunity Statement
Wolverine Worldwide, Inc. is committed to creating a company that is as diverse as our consumers. We value the differences in one another and believe our differences make us stronger. Our diverse and inclusive corporate culture starts with the recruitment process. We are committed to being an equal opportunity employer. We aim to create equal opportunities for our associates, customers, and suppliers regardless of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected characteristic.
Trade Marketing Manager (UK) - Saucony in London employer: FashionUnited Group
Wolverine Worldwide, Inc. is an exceptional employer that fosters a dynamic and inclusive work culture, making it an ideal place for a Trade Marketing Manager to thrive. With a strong emphasis on employee growth and development, the company offers unique opportunities to collaborate with passionate teams and engage with innovative marketing strategies in the vibrant UK market. Employees benefit from a supportive environment that values diversity and encourages creativity, ensuring that every team member can contribute meaningfully to the Saucony brand's success.
StudySmarter Expert Advice🤫
We think this is how you could land Trade Marketing Manager (UK) - Saucony in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past projects and achievements. This is your chance to demonstrate how you can bring innovative Saucony brand experiences to life.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their trade marketing strategies and think about how you can contribute to their goals. We want to see your passion for the brand!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team at StudySmarter.
We think you need these skills to ace Trade Marketing Manager (UK) - Saucony in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Trade Marketing Manager role. Highlight your experience in the outdoor/sports/footwear industry and how it aligns with our goals at Saucony. We want to see how you can bring innovative brand experiences to life!
Show Off Your Communication Skills:Since this role involves building strong relationships with wholesale partners, it's crucial to demonstrate your excellent communication skills. Use clear and engaging language in your application to show us you can effectively engage with both internal and external stakeholders.
Highlight Your Organisational Skills:We’re looking for someone who can manage multiple projects from design to execution. In your application, share examples of how you've successfully organised and driven marketing campaigns in the past. This will help us see your planning prowess!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the Trade Marketing Manager position. We can’t wait to see what you bring to the table!
How to prepare for a job interview at FashionUnited Group
✨Know Your Brand Inside Out
Before the interview, make sure you dive deep into Saucony's brand values, recent campaigns, and product lines. Understanding their unique selling points will help you articulate how your trade marketing strategies can enhance their presence in the market.
✨Showcase Your Collaboration Skills
Since this role involves working closely with wholesale partners and internal teams, prepare examples of past collaborations. Highlight how you’ve successfully co-created marketing materials or campaigns, and be ready to discuss how you can bring that experience to the table.
✨Be Ready with Data-Driven Insights
Demonstrate your commercial awareness by bringing data to the conversation. Discuss how you've used market research or sales data to inform your marketing strategies in the past. This shows you can develop consumer-centric business plans that align with the company's goals.
✨Prepare for Creative Problem-Solving
Expect questions that assess your ability to think creatively under pressure. Prepare scenarios where you’ve had to adapt marketing strategies on the fly or overcome challenges in project execution. This will showcase your progressive and innovative mindset, which is key for this role.
