At a Glance
- Tasks: Lead and evolve global marketing strategy, driving customer growth and digital performance.
- Company: Join Reiss, a premium fashion brand with a commitment to innovation and diversity.
- Benefits: Enjoy up to 65% employee discount, exclusive sample sales, and health services.
- Other info: Collaborative culture with opportunities for personal and professional growth.
- Why this job: Make a real impact on a global brand while developing your marketing leadership skills.
- Qualifications: Experience in fashion marketing with a focus on data-driven decision making.
The predicted salary is between 60000 - 75000 £ per year.
What’s the role about? We’re looking for a Head of Marketing to lead and evolve our global marketing strategy across key international markets. Reporting into our Chief Financial Officer, this role will play a key part in accelerating customer growth, driving digital marketing performance, and supporting the continued development of the Reiss marketing function globally. Working closely with senior leadership, agency partners, and cross‑functional teams, you will lead strategic planning, integrated digital campaign execution, performance optimisation, and continuous innovation across the marketing landscape, ensuring all activity delivers clear and measurable commercial impact while continuing to elevate the Reiss brand globally. You will bring a forward‑thinking, performance‑led approach to marketing leadership, championing data‑driven decision making, identifying opportunities for growth, and fostering a culture of continuous improvement across the function. This position is a 12‑month fixed term contract.
Who you are
- A commercially minded marketing leader with strong experience across fashion, luxury, lifestyle or premium consumer brands, and a proven track record of driving customer acquisition, retention, and long‑term brand growth.
- You bring a strong balance of brand and performance, leading high‑performing teams and delivering integrated, digital‑first campaigns that deliver measurable commercial impact across global markets.
- Highly analytical and insight‑led, you use data, reporting, and performance analysis to optimise marketing effectiveness, guide media and budget investment decisions, and shape wider business strategy.
- A confident leader, you are comfortable operating at senior level while managing agency partners and working closely across finance, trading, creative, e‑commerce, and wider stakeholders to deliver aligned commercial outcomes across the business.
- Experienced in managing significant marketing budgets, you are confident in forecasting, tracking performance, and reallocating investment to maximise ROI and support business priorities.
- The ability to combine commercial thinking with a forward‑looking mindset, continually looking for ways to evolve marketing capability, improve performance, and unlock new growth opportunities.
- A people‑focused leader, you build and develop high‑performing teams, foster a collaborative culture, and balance long‑term brand building with short‑term trading and performance delivery.
What you’ll be doing
- Lead the development and execution of the Reiss marketing strategy, ensuring all activity supports wider brand and commercial objectives across the UK and international markets.
- Oversee the delivery of integrated, digital‑first marketing campaigns across performance and brand channels, ensuring a cohesive, customer‑led approach across all touchpoints.
- Driving marketing performance through ongoing analysis of channel effectiveness, campaign results, customer insight and media investment, identifying opportunities to optimise growth and profitability.
- Manage agency relationships, ensuring strong strategic alignment, high‑quality delivery, and measurable impact across both brand and performance.
- Working closely with trading, finance, data, e‑commerce and creative teams, you will ensure marketing activity is aligned to wider business priorities, customer demand and commercial goals.
- Direct the management of marketing investment, including forecasting, planning and budget allocation, ensuring all decisions are commercially grounded, performance‑led, and digitally focused.
- Support the elevation of brand awareness across social, influencer, PR and partner channels, ensuring all external communications remain consistent with the Reiss brand and positioning.
- Drive reporting and insight across the function, presenting performance updates, recommendations, and growth opportunities to senior leadership, while continuously identifying new opportunities, tools, and ways of working to evolve marketing effectiveness.
What we’ll do for you
- Up to 65% employee discount.
- Access to exclusive sample sales.
- Health and wellbeing services.
- Plus further workplace benefits.
If you want to start your story at Reiss as our Head of Marketing, don’t miss out - apply now! We recognise the importance and power of diversity within our business and, as such, we ensure that our people processes are fair, transparent and promote equality of opportunity for all candidates. It is our pledge that candidates will not be discriminated against on the grounds of gender, gender identity or expression, pregnancy, marital status, age, race, colour, ethnic background, nationality, disability, sexual orientation, religion, religious or similar belief. Every individual will be treated with respect. We know that some people won’t apply for a role unless they feel they meet all of the requirements listed. We want you to know that finding people who will add to our inspirational culture and have a learning mindset is incredibly important to us. Even if you feel you don’t tick all the boxes, we’d still like to hear from you.
Head of Marketing (12 month fixed term contract) employer: FashionUnited Group
Reiss is an exceptional employer that champions a culture of innovation and collaboration, making it an ideal place for the Head of Marketing to thrive. With a strong focus on employee wellbeing, generous discounts, and opportunities for professional growth, Reiss fosters an environment where creativity and data-driven decision-making are valued. Located in a vibrant market, this role offers the chance to lead impactful marketing strategies while being part of a diverse and inclusive team dedicated to elevating the brand globally.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing (12 month fixed term contract)
✨Tip Number 1
Network like a pro! Reach out to your connections in the fashion and marketing industries. Attend events, webinars, or even casual meet-ups. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing campaigns and achievements. Use data and analytics to demonstrate how you've driven customer growth and brand awareness. This will make you stand out when chatting with potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can elevate their brand and drive performance. Tailor your answers to show how your experience aligns with their goals and challenges.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're genuinely interested in joining our team at Reiss. So, get your application in and let’s make some marketing magic happen!
We think you need these skills to ace Head of Marketing (12 month fixed term contract)
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in fashion, luxury, or premium brands. We want to see how your skills align with our marketing strategy and how you can drive customer growth.
Showcase Your Achievements:Don’t just list your responsibilities; share specific examples of campaigns you've led and the measurable impact they had. We love data-driven results, so include numbers that demonstrate your success in previous roles.
Be Authentic:Let your personality shine through in your application. We’re looking for a people-focused leader, so show us your collaborative spirit and how you’ve built high-performing teams in the past.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the role!
How to prepare for a job interview at FashionUnited Group
✨Know Your Marketing Metrics
Before the interview, brush up on key marketing metrics and performance indicators relevant to the fashion industry. Be ready to discuss how you've used data to drive decisions in past roles, as this will show your analytical skills and understanding of performance-led marketing.
✨Showcase Your Leadership Style
Prepare examples that highlight your leadership experience, especially in managing high-performing teams. Discuss how you foster collaboration and drive results, as this role requires a confident leader who can align various stakeholders towards common goals.
✨Understand the Brand
Research Reiss thoroughly—know their brand values, target audience, and recent marketing campaigns. This will not only help you tailor your responses but also demonstrate your genuine interest in the company and its mission during the interview.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving abilities. Think about challenges you've faced in previous roles and how you overcame them, particularly in areas like budget management and campaign optimisation, to showcase your strategic thinking.